Kill Your Logo

Modular Studio

Branding and marketing advice for small ambitious businesses. Kill Your Logo is brought to you by Modular, an Australian branding agency that helps consumer businesses stand out in crowded markets. Want to work with us? Contact us at https://modular.studio

32 episodi

Cutting Corners With Your Brand
24/5/2021
24:19
Alex and Rob talk about setting up Casaprima's brand and the tricks, tips and strategies that help you keep your brand lightweight and effective in the early days of your business. -- Full show notes and links at https://www.modular.studio/podcast/cutting-corners-with-your-brand
Taking Photos For Your eCommerce Website
18/5/2021
23:39
The right photos can make all the difference when selling products (and even services) online. Rob and Alex discuss what you need to show to give visitors enough information to make a sale. -- Full show notes and links at https://www.modular.studio/podcast/taking-photos-for-your-ecommerce-website
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We Opened an eCommerce Store
9/5/2021
24:04
Alex has launched an online store. Let's learn from his mistakes. -- Full show notes and links at https://www.modular.studio/podcast/we-opened-an-ecommerce-store-called-casaprima
Hey Guys
2/5/2021
0:52
No episode this week due to lockdown. We'll be back next week.
Brands We Love 2
18/4/2021
27:39
Rob and Alex discuss the brands that have impressed them lately and highlight the lessons to be learned from them. -- Full show notes and links at https://www.modular.studio/podcast/brands-we-love-2
More Website Copywriting Tips
11/4/2021
22:57
Rob and Alex give specific copywriting tips with a template for what to write at the top of your website. -- Full show notes and links at https://www.modular.studio/podcast/more-website-copywriting-tips
How to Write Real Good (On Your Website)
4/4/2021
26:41
Alex and Rob talk about copywriting and outline some simple rules that will instantly improve the writing on your website. -- Full show notes and links at https://www.modular.studio/podcast/how-to-write-real-good-on-your-website
The Stress Zone
21/3/2021
26:29
Rob talks about the importance of reducing customer stress during the sales process and highlights some examples of good stress management in different industries. -- Full show notes and links at https://www.modular.studio/podcast/the-stress-zone
Virtue Signalling
14/3/2021
16:59
Alex and Rob discuss the risks and opportunities of publicly supporting International Women's Day, Pride Month & Black History Month and try to avoid being cancelled while doing it. -- Full show notes and links at https://www.modular.studio/podcast/virtue-signalling
What Good Design Is Worth (In Dollars)
7/3/2021
22:37
The value of good design is hard to understate but also tricky to measure. Alex breaks down a report from brand data firm Designanalytics and puts an actual dollar value on one pet food brand's packaging redesign. -- Full show notes and links at https://www.modular.studio/podcast/what-good-design-is-worth-in-dollars

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