Belong

To dissent means to differ in opinion from a majority position, often representing non-conformity and a challenge to societal norms. In this episode Jason Holley, Principal at Universal Design Studio, and Kyle Stewart, Co-Founder of GoodHood, discuss the difference between dissenting brands and disruptor brands, and why challenging the mainstream is vital for a healthy and vibrant society. In what way can dissent promote accountability, diversity and progress in today’s globalised world? And how does advocating for specific ideologies shape society and influence our future?Inside Out is an original audio series from Universal Design Studio and Design Anthology UK exploring how human behaviour and design connect.

From what to eat to what to wear, we make choices every day, both consciously and subconsciously. In this episode Suzanne Gaballa , Director at Universal Design Studio, and Dame Laura Lee, CEO of Maggie’s Centre, explore the idea of choice and how a person’s surroundings have an impact on their desires and their outcomes. How can an architectural context inspire or empower certain human behaviours and influence emotion, and if researched, can designers purposefully create spaces to bring out the best in people?Inside Out is an original audio series from Universal Design Studio and Design Anthology UK exploring how human behaviour and design connect.

The desire to create is an inherently human feeling, stemming back far into history. From drawings on the walls of caves and the architecture of the great pyramids, the value of handcrafting and self-expressing has been omnipresent. In this episode Sonia Tomic, Creative Director at Universal Design Studio, and Corin Mellor, Creative Director at David Mellor Design, explore  the importance that making holds today. In today’s world, what role do well-designed, hand-made objects play, and will their bespoke magic become lost to the looming threat of mass production?Inside Out is an original audio series from Universal Design Studio and Design Anthology UK exploring how human behaviour and design connect.

Neuroscience suggests that when we feel a strong emotion (good or bad) it encodes as a memory in our brain. In this episode Carly Sweeney, Director at Universal Design Studio, and Lyn Harris, Founder of Perfumer H, explore the idea of memory and its relationship to user experience. How can human senses such as touch and smell come into play when considering the design subtleties that define a product, service, or architectural space? And what role does “remembering” provide when looking to create new memories or experiences in a person’s future?Inside Out is an original audio series from Universal Design Studio and Design Anthology UK exploring how human behaviour and design connect.

As a deeply personal emotion, a sense of “belonging” can be experienced in many ways: through the cultivation of communities, the fostering of human connections, the context of a space. In this episode Paul Gulati, Director at Universal Design Studio, and Verena Haller, Chief Design Officer at The Standard Hotels, explore how a sense of belonging is kept at the heart of the hospitality sector. How does creating or finding a public space that ‘feels right’ play out in our lived experiences? What do people need today and in their future to feel part of a place or community?Inside Out is an original audio series fromUniversal Design Studio andDesign Anthology UK exploring how human behaviour and design connect.