Connecting Brand to Revenue with Kristin Russel (symplr), Chandar Pattabhiram (Coupa), and Rashmi Vittal (Productiv)

Margaret Molloy is joined by Kristin Russel (CMO, symplr), Chandar Pattabhiram (CMO, Coupa), and Rashmi Vittal (Former CMO, (Productiv), for a conversation that explores connecting brand to revenue and how when brands and CMOs get it right, it has the potential to grow companies and careers.

Margaret Molloy is joined by Jason Beckley (Chief Customer, Marketing & Digital Officer, Ted Baker), Kristof Neirynck (Global Chief Marketing Officer & Managing Director Western Europe, Avon), Rachel Fairley (Chief Brand Officer, HPE), and Chris Wood (Head of Brand & Marketing, first direct) for a conversation on the role of AI in brand building, balancing AI with brand fundamentals and how brands are committing to AI.

Margaret Molloy is joined by Lorraine Barber-Miller (EVP and Chief Marketing & E-Commerce Officer, Philips), Raj Kumar (Group Brand & Reputation Director, Aviva), and Sophie Wheater (Chief Marketing Officer, giffgaff) for a conversation on all things brand and simplicity. Simple isn’t easy! Behind every brand delivering simpler experiences for customers and employees is a leader who recognizes the inherent value in keeping things simple. Hear why these CMOs consider simplicity the key to successful brands, the practices that deliver top performance, and how they keep things simple for their teams.

S5 E6: Margaret Molloy is joined by Martha Boudreau (AARP), Michelle Byron (NASCAR), Jennifer Durgin (ExxonMobil), Dana Siegel (Girl Scouts of the USA), Devika Mathrani (NewYork-Presbyterian), Simon Geraghty (Unilever), Ana Villegas (Affinipay), Julie Haddon (NWSL), Enshalla Anderson (Google Cloud), and Maurice Jones (OneTen – former) for Siegel+Gale’s Future of Branding virtual CMO Panel: Women's History Month 2023 + Inclusive Storytelling. The conversation explored brand building, inclusive storytelling, and #EmbraceEquity, the 2023 International Women's Day theme.

March 28, 2023: Recorded live in San Francisco, Margaret Molloy is joined by Julie Haddon (National Women’s Soccer League), Gail Moody-Byrd (LinkedIn), Jamie Moldafsky (Nielsen), Elle McCarthy (Electronic Arts - former), Tiffany Xingyu Wang (OpenWeb), and Samantha Wu (Meta & Braintrust - former) for Siegel+Gale’s Future of Branding CMO Panel:  Women's History Month 2023 + Inclusive Storytelling. The conversation explores brand building, inclusive storytelling, and WHM as we strive to #EmbraceEquity.

March 7, 2023: Recorded live in New York City, Margaret Molloy is joined by Penny Wise (3M), Lauren Boyman (KPMG), Clayton F. Ruebensaal (American Express), Enshalla Anderson (Google Cloud), Lynn Teo (Northwestern Mutual), Catherine Newman (WWE), Alicia Parker (Tishman Speyer), and Zena Arnold (PepsiCo), for Siegel+Gale’s Future of Branding CMO Panel: International Women's Day 2023. The conversation explores brand building, inclusive storytelling and IWD as we strive to #EmbraceEquity.

March 2, 2023: Recorded live in London, Margaret Molloy is joined by Sam Burns (KPMG), Kate Thunnissen (Mettle), Abigail Comber (Cignpost Diagnostics), Rachel Fairley (HPE), Stella Medlicott (Ericsson), and Lynn Mah (AllianceBernstein), for Siegel+Gale’s Future of Branding CMO Panel: International Women's Day 2023. The conversation explores brand building, inclusive storytelling and IWD as we strive to #EmbraceEquity.

February 28, 2023: Recorded live in Dublin, Margaret Molloy is joined by Nicola O'Connell (Tirlán), Gillian Culhane (AerCap), Colin Westcott-Pitt (Glanbia Performance Nutrition), Caoimhe Donnelly (CIÉ Group), Niamh Bushnell (SoapBox Labs) and Stephen O'Kelly (GUINNESS, Diageo) for Siegel+Gale’s Future of Branding CMO Panel: International Women's Day 2023. The conversation explores brand building, inclusive storytelling and IWD as we strive to #EmbraceEquity.

February 22, 2023: Recorded live in Dubai, Margaret Molloy is joined by Katie Golding (SRMG), Lea Halwani (DarGlobal Real Estate), Marwa Kaabour (Al Masaood), Melanie de Souza (The Royal Commission for AlUla), and Anood Haddad (JLL MENA), for Siegel+Gale’s Future of Branding CMO Panel: International Women's Day 2023. The conversation explores brand building, inclusive storytelling and IWD as we strive to #EmbraceEquity.

S4 E8: Continuing in our Inclusive Storytelling series, in this episode we honored Pride Month 2022 with a Future of Branding CMO Panel: Pride + Inclusive Storytelling. The conversation explored how brands are observing Pride Month, balancing authenticity with action and how brands and marketers can cultivate inclusion all year long. Panelists also share their personal journeys as L.G.B.T.Q.I.A.+ marketing and communications leaders.