6. When Your Content Goes Viral with @sketchshe

In this episode, Wes pays a visit to Rachael Brook, and they chat about how her fortuitous discovery of the world of makeup artistry as a teenager eventually lead to opportunities working with the top photographers and publications in Australia. She shares some insights into the reality of being a professional makeup artist, as well as what influenced her transition into the world of beauty content creation, and lots of amusing anecdotes about things she's learned personally and professionally along the way. 

In this episode, Wes chats to @charispixie about the challenges of being a micro-influencer in the fashion industry today and the importance of constantly upskilling. She candidly shares her approach to the process of content creation and how she tries to differentiate herself from other creatives. Finally, they discuss how starting and growing her company Silk Wolfe has altered her perspective on the relationships influencers have with brands.

In this episode, Wes sits down with Helen from Stylestructure to discuss her recent move back to Australia from the UK and her experience of the compulsory 14 day hotel quarantine period in Melbourne. They reflect upon the various iterations her blog has taken, her love of interior design and some of her career highlights. She opens up about what motivated her to start taking self portraits, share her tips and tricks for mastering it with her followers, and the community she's built in the process. 

In this episode, Wes chats with Lana and Madison from Sketchshe about how they got into comedic content creation and the reality of what it was like when their videos started to go viral. They candidly discuss some of the opportunities and challenges they've had in building their brand, how they continue to find creative inspiration, and the lessons they've learned along the way.

In this episode, Wes sits down with Laura Dundovic to discuss how she started in the modelling industry and has been able to diversify her career into radio, television and film. She opens up about what it was like representing Australia in the Miss Universe pageant, the importance of education for her personally and professionally, and the most important lessons she's learned along the way.

In this episode, Wes and Barry look back on his career in the entertainment industry, spanning music, musical theatre, and screen. Barry shares some of the lessons he's learned from his time in the industry, the pros and cons of being on reality television, and how personal circumstances have shaped his perspective of the creative process. 

In this episode, Wes and Jessie reflect on working together for the past 7 years. You'll hear about how Jessie started her blog, strives for excellence and professionalism in the content she creates, and deals with the rejection that comes with having a career in the fashion industry. Along the way, you'll gain some insights into how they've forged a successful working relationship and navigated the impact of this COVID-19 season. 

In this episode, Wes sits down with Jordan Turner to hear the story behind Mr Turner, and the creative influences that have helped him cultivate his captivating editorial style. You'll hear about how he styles his outfits, his love of travel, and his experiences working with luxury brands as he reflects on what he's learned over the past 5 years.  

In the first episode, Wes and Ash discuss the creative process behind Miss Gunner, how she builds long-term relationships with her clients, and how she was able to transition from her dentistry career into full time blogging. She opens up about the challenges she experienced moving from Sydney to London, and the lessons she's learned creating her new brand, MGNR.