Ep #61: Comparisonitis - How to do it Well...

It's with mixed emotions that we announce the final episode of the Freedom to Coach Podcast. In this special farewell episode (number 69, wink wink ), we reflect on the incredible journey we've shared with all of you. The inspiring coaches, the insightful conversations, and the amazing community we've built together. But wait. This isn't the end. It's just a new beginning in a different format. We share what's next for us and how you can stay connected with the Freedom to Coach spirit.

Join us in this podcast with Chat GPT trainer Leanne Shelton to explore how AI can be a powerful tool for your business. Discover expert strategies for authentic content that resonates with your audience. Learn from real examples of misusing ChatGPT and how to avoid them to protect your coaching business's reputation.

Join Mikala as she delves into an inspiring conversation with our guest, Nicole Stewart. From the world of international equestrian competition, Nicole’s journey is one of resilience, self-discovery, and the pursuit of authentic femininity in a world that often favours masculine traits. Amongst other things, Nicole shares some amazing insights on how to find success as a coach.

Join us as we discuss the paradox of choice in coaching. Discover how coaches can simplify potential clients' decision-making using a unique tactic. We also explore the tool for coaches to communicate their value and simplify the choice for clients seeking a coach. Don't overcomplicate your marketing. Discover how to make you, as the coach, a simple choice.

Join Mikala and Gemma to learn the ins and outs of email marketing consent, rules and the GDPR. Plus, extra tips for clever email marketing in 2024. Tune in, and let's have some fun while navigating the world of marketing regulations. It’s going to be a blast.

Are you tired of creating copy that misses the mark? It's time to shift your focus from yourself to your clients. Stop guessing what they want to hear and start asking the right questions. In this episode, you'll discover the ONE question to revolutionise your marketing strategy. By understanding your client's needs, you can create clever marketing that attracts and retains loyal customers. Don't settle for little. Take your business to the next level with this powerful marketing tool.

Are you feeling stuck in your marketing efforts? Marketing can be tricky. It needs patience and courage. Sticking to what feels familiar is easy, but that is holding you back. Tune into this episode to help you navigate the complex marketing world and discover what it takes to attract new clients. Discover the differences between passive and massive marketing and how they impact your business growth. Join Mikala and Gemma as we discuss the key strategies that set successful businesses apart from those that struggle. You can unlock your potential and achieve massive growth by leaving your comfort zone.

Clever marketing solves problems. But, if you’re like many coaches, you’re solving problems that clients aren’t aware they have. Which means they won’t buy what you’re selling. Join Gemma and Mikala as they explore strategies to identify and understand your target audience's problems. So you can create marketing that truly resonates.

Need to break free from the comparison trap? This episode is for you. If you’re like most coaches, you’re comparing what you do to what others do. This is totally normal. Guess what? Often, comparison is a good thing. Huh?! Tune into this episode to discover how comparison-itis can benefit your business.

Times are more challenging, so you cut your marketing.... Wrong. Join us as we explore why slashing your marketing budget during a financial squeeze isn't beneficial. This episode reveals the hidden benefits of maintaining your marketing efforts during challenging times. Discover how keeping up your marketing strategy can help you maintain brand awareness, stay competitive, and adapt to changing consumer behaviours. After all, if people can't see you, how can potential clients know you're there?