FTCA Podcast #99 - Matt Morrison - Clinic Sites and Your Practice Website

Dr. Bobby welcomes Dr. Naota Hashimoto to discuss his journey from aspiring dentist to chiropractor, sparked by a personal car accident. The conversation explores the authenticity of chiropractors' narratives, the slow acceptance of chiropractic care in the medical field, and the critical importance of patient retention. Dr. Hashimoto introduces TrackStat software for efficient practice management and emphasizes the need for chiropractors to develop marketing, sales, and communication skills to build trust and enhance patient engagement. He shares insights on business fundamentals and the potential for significant financial success through effective sales strategies.

Dr. Patrick Battaglia, Chiropractic Physician and Assistant VP of Community-Based Clinical Education at University of Western States, brings extensive experience in integrating chiropractic care into diverse healthcare settings, including community-health centers. He is a board-certified chiropractic physician with special training in chiropractic radiology and is dedicated to providing immersive clinical experiences for chiropractic students. 

Dr. Tim Bertelsman is the co-founder of ChiroUp. He graduated with honors from Logan College of Chiropractic and has been practicing in Belleville, IL since 1992. He has lectured nationally on various clinical and business topics and has been published extensively. Dr. Bertelsman has served in several leadership positions and is the former president of the Illinois Chiropractic Society. He also received ICS Chiropractor of the Year in 2019.

After 11 years in the run and outdoor specialty retail space Brian Beckstead worked to create Altra Footwear. Built a sales team and program as VP of Sales in pioneering the early years of Altra before becoming President where he had a wide variety of responsibilities including managing revenue, margin, P&L, and a team of Directors in the departments of Operations, Sales, Marketing, Product, and International. Worked to finalize and transition Altra being purchased from ICON Health and Fitness to the VF Corporation. Currently focusing on Strategic Projects and PR. He is a focused, determined, and a free-thinking executive and an excellent podcast guest.

Dr. Steele began his career with a post graduate residency at The Central Institute for Human Performance under Dr. Clayton Skaggs. During this unique opportunity he was able create/implement rehabilitation programs for members of the St. Louis Cardinals, Blues, and Rams. Dr. Steele also had the distinction of working with keynote speakers and researchers in the field of manual medicine including Pavel Kolar, Stuart McGill, Brett Winchester, and Clayton Skaggs.Dr. Steele has since begun private practice at Premier Rehab in the greater St. Louis area. He currently lectures for the Illinois Chiropractic Society on clinical excellence and evidence based treatment of musculoskeletal disorders. He also serves on the executive board of the ICS as the southern district president. He has been certified in Motion Palpation, Dynamic Neuromuscular Stabilization, Active Release Technique, and McKenzie Directional Therapy. Dr. Steele is a Co-founder of ChiroUp.  Permalink

Mark A. King, DC is a 1982 honors graduate and student athlete of Florida Southern College and a 1986 cum laude graduate of Life Chiropractic College in Marietta Georgia. Dr. King opened the Mt. Lookout Chiropractic and Sports Injury Center with his wife, Dr. Donna Moloney, in February, 1987. Together, they run a large, eleven-doctor multi-disciplinary clinic in Cincinnati, Ohio.Dr. King is on the post-graduate faculty of National University Health Sciences. Dr. King became the third President of the Motion Palpation Institute in 2001 and continues in that capacity. He has been an instructor for the Motion Palpation Institute since 1994 and has taught all over the world. He has co-authored a case presentation for JMPT on cervical spine instability following a traumatic automobile accident. He has written over 25 articles for Dynamic Chiropractic.Dr. King is past president of the Southwestern Ohio Chiropractic Association and Chiropractic Choice, and he is a member of the ACA and the Ohio State Chiropractic Association.Dr. King is involved in the development and teaching of all the MPI classes Permalink

Dr. Greg Adams is a chiropractor and physical therapist who has been a B3 Sciences Certified BFR provider and educator for 4 years. In this podcast we discuss why BFR matters, and what it can do for patients and your practice. Check out B3 Sciences at b3sciences.com.

Dr. Bill Tortoriello graduated from the National University of Health Sciences (NUHS) in  2006 as a Chiropractic Physician. Soon after, Dr. Bill opened his own private practice in Chicago, Integrative Chiropractic, where he still treats patients today. From 2014 to 2020, and again in 2022, Dr. Bill served as adjunct faculty for the Clinical Sciences Department of NUHS, teaching Functional Rehabilitation, as well as Sports Medicine courses. In 2007, Dr. Bill attended his first course in Dynamic Neuromuscular Stabilization  (DNS), a principled approach to physical medicine and rehabilitation that now serves as the basis for his treatment approach. In 2014, after completing hundreds of hours of continuing education, including a final 6-day rotation in the Physical Medicine Department of Motol Hospital in Prague, Czech Republic, Dr. Bill was officially certified as a DNS Practitioner. Furthermore, due to years of an additional,  separate track of DNS coursework that he completed, Dr. Bill was also certified as a  DNS Pediatric Practitioner, which enables him to perform a unique physical examination on infants and children, as well as provide conservative, functional treatment if necessary. Dr. Bill’s pediatric expertise can serve as a useful, effective adjunct to the care provided by pediatricians.  In 2019, Dr. Bill was honored to be invited by the Prague School of Rehabilitation to attend their DNS instructor certification course which only occurs every two years in Prague at Motol Hospital. Since then, Dr. Bill has had the pleasure of teaching a variety of DNS seminars to his colleagues and students across the country. In fact,  the DNS program is responsible for educating thousands of healthcare practitioners around the world every year. 

Join us for a conversation with Matt Morrison of clinicsites.co.Matt answers key questions about your practice website and some best practices. Go to the website and spin yourself up a website in just a few seconds! Check it out. Clinic Sites can pull in your date from Jane App if you are a Jane user.

The FTCA Podcast is back with a great episode!! It is true, we don’t produce as many episodes as others, but when we do, they are worth a listen. Please review our podcast at your favorite listening source, and support us by being a member a www.forwardthinkingchiro.com. Join the FTCA Podcast as we talk with Dr. Kevin Christie of Modern Chiropractic Marketing, Chiropractic Success Academy, the Modern Chiropractic Marketing Mastermind, and Health-Fit Chiropractic and Sports Recovery.Dr. Kevin Christie is a Chiropractic Physician and Certified Ergonomic Assessments Specialist (CEAS II) who dedicates himself to treating his patients’ symptoms and physical dysfunctions, whether it’s a professional athlete, a weekend golfer, or an office worker. Dr. Christie received his B.S. degree from the Florida State University in Exercise Physiology and was an assistant strength & conditioning coach for the women’s athletic teams.This is where he discovered his passion for working with athletes of all levels. His education and desire for learning continued at Logan College of Chiropractic in St. Louis where he specialized in Motion Palpation, golf biomechanics, and functional rehabilitation.Since graduating from chiropractic school, Dr. Christie has been certified in Active Release Technique (A.R.T), A.R.T Biomechanics, Graston Technique, and Kinesio® Taping, which are the leading soft-tissue diagnostic and treatment protocols that deal with over-use strain that plagues today’s society.The ART Biomechanics certification allows Dr. Christie to evaluate patients running and walking gait for any biomechanical deficiencies that could lead to altered performance or injury cause.Dr. Christie has been the Chiropractic/Sport Medicine Physician for multiple football academies in South Florida. He is currently the Sports Chiropractor for XPE Combine Prep Program in Boca Raton, FL.This role includes treating the college football players during the NFL Combine Prep Program and during the NFL Combine in Indianapolis. He also has worked on over 300 NFL players and numerous MLB and NHL players for these strength & conditioning companies during their off-season Pro NFL/MLB programs.In November 2009, Dr. Christie was appointed by Governor Charlie Crist to the Board of Athletic Trainers as the Chiropractic advisor. This appointment is through the year 2013 and will include working with and advising the board of Athletic Trainers on maintaining and improving the quality of care for Certified Athletic Trainers in the state of Florida.In addition to his Chiropractic practice, Dr. Christie is also a Titleist Performance Institute (TPI) Certified Golf Medical Practitioner Level 3. This certification has trained him to evaluate and prescribe golf specific fitness programs to all levels of golfers for performance enhancement and injury prevention.The combination of Chiropractic, Active Release Technique/Graston Technique, and TPI training has given Dr. Christie the opportunity to travel the PGA and Champions Tour as a treatment specialist for a select group of golfers.Dr. Christie works out of the Boca Raton, Florida location of Health-Fit Chiropractic & Sports Recovery.