How to Expose a Liar — From Sales Objections to a Cheating Wife

This episode was sponsored by Cardiff & S.O.S Dojo   LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ Today's Dropping Bombs episode features Joe Marcoux, the Sales Sensei who opened his first store at 20, grew Fitness Depot from seven locations to 38 in 18 months, and now trains sales teams through his S.O.S. Dojo.   Joe breaks down why buyers lie, how to expose a fake objection with one question, and why "I need to talk to my wife" is rarely the real reason. He also shares how he discovered his best friend, the godfather to his daughter, was sleeping with his wife.   Most deals aren't lost to price. They're lost to lies nobody questions, and Joe shows you exactly how to catch them.     🔗 Connect with Joe Instagram: https://www.instagram.com/realjoemarcoux YouTube: https://www.youtube.com/@joemarcoux   ✅ Additional Resources Joe Marcoux (S.O.S. Dojo, free month offer): https://www.joemarcoux.com Boutique Thinking in a Big Box World (Joe's book): https://www.thriftbooks.com/w/boutique-thinking-in-a-big-box-world-a-caffeinated-instruction-manual-for-open-minded-sales-enthusiasts_joe-marcoux/2791044/ The 5 Love Languages (book Joe recommends): https://5lovelanguages.com   Watch the full-length video version of any Dropping Bombs episode here on YouTube.   Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.   LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out: https://www.lightspeedvt.com/   Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://ourreward.store/collections/brad-lea/the-hard-way   This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it. Closer School: https://www.closerschool.com/  

This episode was sponsored by Cardiff & Genius Labs   LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/   Today's Dropping Bombs episode features Max Mayes, the performance marketer behind $1 billion in online revenue and $30 million raised in nine months through Facebook ads alone.   Clients like Dan Bilzerian and Kevin Trudeau hired him to fix broken offers, and his 5-in-6 launch success rate across 200-plus offers is five times the industry norm. Max breaks down the hidden "baby gate" that caps your scale, why 95% of businesses fail at integrating AI, and the gold mine app most marketers ignore.   Max wasted $440,000 on courses before learning that nobody is coming to save your business. Hear what he does instead before you spend another dollar.   🔗 Connect with Max Instagram: https://www.instagram.com/maxmayes Substack: https://maxmayes.substack.com Website: http://geniusos.maxmayes.io/   ✅ Additional Resources Join Rose (Telemedicine for Women's Hormone Health): https://joinrose.com   Watch the full-length video version of any Dropping Bombs episode here on YouTube.   Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.   LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out: https://www.lightspeedvt.com/   Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://ourreward.store/collections/brad-lea/the-hard-way   This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it. Closer School: https://www.closerschool.com/  

"When a foster kid runs away, nobody comes looking." This episode was sponsored by Cardiff & National Youth Advocate Program   LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/   This Dropping Bombs episode features Trenton Brisco, a single man in Las Vegas who has fostered nearly 50 children and has six in his home right now. He's seen up close how the system fails them, and he's done waiting for someone else to fix it.   Trenton breaks down why foster parents can't pick their kids, what happens inside Child Haven, and why siblings get split up like nothing. He also covers the campus he's building to stop it, and how AI finally let him film scripts he wrote 20 years ago.   One boy ran away two months before turning 18. Years later, he called Trenton the only father figure he ever had. Right now, 120 kids in Child Haven are waiting for someone to say yes.   🔗 Connect with Trenton Brisco Instagram: https://www.instagram.com/trentonbrisco TikTok: https://www.tiktok.com/@trentonbrisco Facebook: https://www.facebook.com/trentonbrisco Website: https://trenton-brisco.upperhome2.chatgpt.site Glacier Magazine (Instagram): https://www.instagram.com/glacier.magazine   ✅ Additional Resources Briscotown (Nonprofit): https://www.briscotown.org National Youth Advocate Program (Become a Foster Parent in Nevada): https://www.nyap.org/nevada/foster-care Sound of Hope: The Story of Possum Trot (Angel Studios): https://www.angel.com/press/sound-of-hope-the-story-of-possum-trot   Watch the full-length video version of any Dropping Bombs episode here on YouTube.   Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.   LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out: https://www.lightspeedvt.com/   Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://ourreward.store/collections/brad-lea/the-hard-way   This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it. Closer School: https://www.closerschool.com/  

This episode was sponsored by Cardiff & Steri-Clean   LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ Today's Dropping Bombs episode features Cory Chalmers, the cleanup expert from A&E's Hoarders, who invented the crime scene cleanup industry in 1995 as a paramedic and built Steri-Clean into a nationwide franchise.   Cory breaks down what happens to a body nobody finds, the five levels of hoarding, and why cleaning a hoarder's house fails 98% of the time without aftercare. He also reveals how one cleanup uncovered $77,000 in cash on day one, and why the real estate deals hiding behind these jobs go unnoticed by most investors.   Someone has to answer the call when tragedy hits a family. This episode shows who does it, what it pays, and the opportunity most people walk right past.   🔗 Connect with Cory Instagram (Personal): https://www.instagram.com/cory.chalmers Instagram (Business): https://www.instagram.com/stericlean   ✅ Additional Resources Steri-Clean: https://www.steri-clean.com Crime Scene Cleanup Franchise Info: https://www.crimescenecleanupfranchise.com Hoarders.com: https://www.hoarders.com   Watch the full-length video version of any Dropping Bombs episode here on YouTube.   Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.   LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out: https://www.lightspeedvt.com/   Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://ourreward.store/collections/brad-lea/the-hard-way   This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it. Closer School: https://www.closerschool.com/  

This episode was sponsored by Cardiff & Labor to Legacy   LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ "A $200K job is a prison. They pay you just enough to keep you there."   This Dropping Bombs episode features Christopher and Chandler Terrell, the husband-and-wife founders of Labor to Legacy and The Co-Founder Marriage. Christopher is walking away from high-voltage power lines to chase ownership, and Chandler held down her own six-figure career while their business nearly destroyed what they thought was a perfect marriage.   They break down the best friend turned employee who quit at peak season and launched a rival, the ultimatum that saved their marriage, the power struggle over who reports to whom, and why "special energy" decides whether a couple survives.   Your business is either your marriage's biggest asset or its slowest killer. Find out which before your spouse does.   🔗 Connect with Christopher & Chandler  Co-Founder Marriage IG: https://www.instagram.com/the_cofounder_marriage Labor to Legacy IG: https://www.instagram.com/labor_to_legacy TikTok: https://www.tiktok.com/@thecofoundermarriage YouTube: https://www.youtube.com/@theco-foundermarriage Facebook: https://www.facebook.com/profile.php?id=61594360855722  Website: https://theco-foundermarriage.com   Watch the full-length video version of any Dropping Bombs episode here on YouTube.   Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.   LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out: https://www.lightspeedvt.com/   Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://ourreward.store/collections/brad-lea/the-hard-way   This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it. Closer School: https://www.closerschool.com/  

This episode was sponsored by ROK Financial   LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ Today's Dropping Bombs episode brings back Patrick Manning, who launched ROK Financial in the middle of COVID, and it has since facilitated over $2 billion in business financing.   Patrick breaks down how one listener turned a single referral into a $12,000 commission, why he gives the training away free, and why 90 days of real effort creates traction. He also explains why business lending thrives in any economy.   Over 200 people reached out after his first visit. Only some did the work. The opportunity hasn't changed, so the only variable left is you.   🔗 Connect with Patrick  Instagram (Personal): https://www.instagram.com/ceooftherok/ Instagram (Business): https://www.instagram.com/rok_financial/ YouTube: https://www.youtube.com/@rok_financial Twitter/X: https://x.com/rokfinancialllc Website: https://www.rok.biz/droppingbombs/   Watch the full-length video version of any Dropping Bombs episode here on YouTube.   Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.   LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out: https://www.lightspeedvt.com/   Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://ourreward.store/collections/brad-lea/the-hard-way   This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it. Closer School: https://www.closerschool.com/  

This episode was sponsored by Cardiff & BC Custom Ground Mobility   LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ Today's Dropping Bombs episode features Brandon Johnson, the body shop owner who got a call from the Air Force asking for a custom rescue vehicle in 60 days. He said yes before he knew how.   Brandon breaks down how his ten-man shop won the first vehicle program the Air Force ever ran, the IRS loophole that saved his first deal, and why that program was canceled two years later. His vehicles now serve Special Forces units across Europe and hot zones, and he's building a military-grade truck for civilians.   The Pentagon's heavy hitters never saw him coming. Now he's up against Ford and GM, and he's naming names.   🔗 Connect with Brandon BC Customs Instagram: https://www.instagram.com/BCCustomsgroundmobility SXOR Racing Instagram: https://www.instagram.com/SXORracing_u4 Website: https://BCCDOD.com   Watch the full-length video version of any Dropping Bombs episode here on YouTube.   Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.   LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out: https://www.lightspeedvt.com/   Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://ourreward.store/collections/brad-lea/the-hard-way   This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it. Closer School: https://www.closerschool.com/  

This episode was sponsored by Cardiff    LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ Today's Dropping Bombs episode delivers a hard truth for car dealers with David Lowe, a 41-year auto industry veteran who led his Volkswagen dealership to the Diamond Pin, the brand's highest honor, awarded to just five U.S. stores a year. He has since trained more than 170 dealerships.   David says a dealership selling 100 cars a month is losing $1 million in profit because of untrained salespeople, double discounting, and managers who grade their own teams 27 out of 70. He also explains why "controlling" the customer is dead and what actually works.   Dealers blame the market, the economy, and the customers. David says the problem is sitting behind the desk.   🔗 Connect with David Lowe Instagram: https://www.instagram.com/davidlowepreparetowin/ LinkedIn: https://www.linkedin.com/in/asc-david-lowe   ✅ Additional Resources The Other Half of Success (David's Book): https://a.co/d/0bRhHPEW Automotive Sales Coach: https://www.automotivesalescoach.com The Dealership Playbook: https://www.automotivesalescoach.com/dealership-playbook   Watch the full-length video version of any Dropping Bombs episode here on YouTube.   Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.   LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out: https://www.lightspeedvt.com/   Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://ourreward.store/collections/brad-lea/the-hard-way   This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it. Closer School: https://www.closerschool.com/  

This episode was sponsored by Cardiff & Atlas Wealth   LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ The rich don't pay taxes the way you do, and this Dropping Bombs episode with Stone Dorough and Andrew Gilbaugh explains why. Their firm gives business owners the same tax attorneys and trust structures billionaire families use, without the $5–7 million overhead. They expose why your CPA isn't allowed to get paid for saving you money, the trust that lets you control everything while owning nothing, and why the "mail the IRS a letter and opt out" crowd ends up shredded in a back room. Plus the exit mistake that quietly burns millions in capital gains. Every dollar you've handed the IRS could have been building generational wealth. The gap between you and the billionaires isn't the money, it's the access. Stop funding someone else's oversized bank account.   🔗 Connect with Stone Dorough Instagram: https://www.instagram.com/stonedorough YouTube: https://www.youtube.com/@StoneDorough TikTok: https://www.tiktok.com/@stone.dorough  🔗 Connect with Andrew Gilbaugh Instagram: https://www.instagram.com/wealth_wrangler YouTube: https://www.youtube.com/@WealthWrangler TikTok: https://www.tiktok.com/@wealthwrangler  ✅ Company Atlas Family Offices: https://www.atlasfamilyoffices.com Atlas Wealth Protection System (Training): https://training.atlaswealthus.com/special/  Watch the full-length video version of any Dropping Bombs episode here on YouTube.   Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.   LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out: https://www.lightspeedvt.com/   Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://ourreward.store/collections/brad-lea/the-hard-way   This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it. Closer School: https://www.closerschool.com/  

This episode was sponsored by Cardiff & Five Oaks Farm   LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ Today's Dropping Bombs episode delivers an unlikely entrepreneurial story with Jenni McCarty, the homesteader who turned a hand-sewn beeswax bread bag into a multimillion-dollar brand and now pays other women (or men!) to sew from home. Jenni breaks down how an autoimmune diagnosis led her to sourdough, why her first ten bags sold out in two hours, and how one viral reel turned a kitchen table into a company. She also exposes the overseas knockoffs posing as family brands, and why she'll never outsource. Jenni solved her own problem and ended up funding other families. The frustration you keep working around might just be your next business venture.   🔗 Connect with Jenni Instagram: https://www.instagram.com/fiveoaksfarmal Facebook: https://www.facebook.com/fiveoaksfarmal TikTok: https://www.tiktok.com/@five.oaks.farm   ✅ Additional Resources Five Oaks Farm Website: https://fiveoaksfarmal.com Five Oaks Farm Store: https://shop.fiveoaksfarmal.com Use code DB10 for 10% off your order   Watch the full-length video version of any Dropping Bombs episode here on YouTube.   Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.   LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out: https://www.lightspeedvt.com/   Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://ourreward.store/collections/brad-lea/the-hard-way   This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it. Closer School: https://www.closerschool.com/