Mastering YouTube Strategies with Ed Lawrence

Do your big ideas need a better strategy? Tommy Mallen was the Chief Product Officer behind Ali Abdaal's $2 million product launches. From profitable side-hustles to millions in revenue, Tommy helps creators efficiently build, effectively launch and authentically sell their courses.In today's episode of Creators on Air, Tommy Mallen shares everything you need to know about monetization, including how to choose what products to build, how to have a successful launch, and how to go about pricing.Follow Tommy: 🐦 Twitter👥 LinkedIn🎥 YouTubeFollow Akta:🎥 YouTube🐦 Twitter📸 Instagram📰 NewsletterFollow Passionfroot:💻 Website📸 Instagram🐦 Twitter👥 LinkedIn📰 Newsletter

Does the fear of pursuing a solo career strike fear into your heart?Ole Lehmann is the founder of AI Solopreneur.He grew from 0 to 100,000 followers on Twitter in just 65 days and built a six-figure business in the space of four months.In today's episode of Creators on Air, Ole Lehmann shares how he successfully launched digital products as a solopreneur, the loss that led to greater gain and how he plans to grow. Follow Ole: 🐦 Twitter👥 LinkedIn📰 NewsletterFollow Akta:🎥 YouTube🐦Twitter📸 Instagram📰 NewsletterFollow Passionfroot:💻 Website📸 Instagram🐦Twitter👥 LinkedIn📰 Newsletter

Are you spending endless hours trying to make your content stand out? Niharikaa Kaur Sodhi is a Content Creator working just 2-4 hours each day. She gained 75,000 LinkedIn followers in just twelve months and became a Top Writer on Medium. In this episode of Creators on Air, writer Niharikaa Kaur Sodhi shares her advice on honing your craft, building better balance and standing out from the crowd.Follow Niharikaa:🐦 Twitter👥 LinkedIn📰 Newsletter🎥 YouTubeFollow Akta:🎥 YouTube🐦 Twitter📸 Instagram📰 NewsletterFollow Passionfroot:💻 Website📸 Instagram🐦 Twitter👥 LinkedIn📰 Newsletter

Tired of spending hours optimizing your YouTube content only to end up with a low conversion rate?Ed Lawrence is the Founder of Film Booth.He helps over 13,000 newsletter subscribers with actionable tips to grow their channels and YouTube businesses.In this episode of Creators on Air, YouTube educator Ed Lawrence shares his advice on the power of storytelling, the value of editing as a content retention strategy, and how to craft engaging, data-driven content that converts.Follow Ed:📸 Instagram🐦 Twitter👥 LinkedIn📰 Newsletter🎥 YouTubeFollow Akta:🎥 YouTube🐦 Twitter📸 Instagram📰 NewsletterFollow Passionfroot:💻 Website📸 Instagram🐦 Twitter👥 LinkedIn📰 Newsletter

If you’re feeling overwhelmed as a creator, it may be time to streamline your workflow.Nat is the founder of Brand Nat and Future AI Lab.She helps businesses to implement humanised automation to save time and grow revenue.In this episode of Creators on Air, Nat shares her advice on automating content creation, how to effectively use CTAs, and how to work with sponsors.Follow Nat AI:📸 Instagram🐦 Twitter👥 LinkedIn📰 Newsletter🎥 YouTube🎶 TikTok🖱️FacebookFollow Akta:🎥 YouTube🐦 Twitter📸 Instagram📰 NewsletterFollow Passionfroot:💻 Website📸 Instagram🐦 Twitter👥 LinkedIn📰 Newsletter

Are you feeling overwhelmed as a creator?Are you worried about your growth, products, and roadmap?Here’s where systems can help you scale your growth in 2024.Sara Loretta is the founder of SYSTMS™ - helping creative entrepreneur scale their businesses without burning out.In this episode of Creators on Air, Sara joins us for a discussion on the most common issues creators face, and how you can make the journey easier for yourself in the long term.Follow Sara:🐦 Twitter🎥 YouTubeFollow Akta:🎥 YouTube🐦 Twitter📸 Instagram📰 NewsletterFollow Passionfroot:💻 Website📸 Instagram🐦 Twitter👥 LinkedIn📰 Newsletter

What are the best ways to niche down as a creator?Or balance making content you love vs. what your audience wants?How about the best ways to navigate uncertainty?Rowena Tsai started her YouTube journey in 2016, creating content on personal development and productivity, and has over 700,000 subscribers on the platform to date.In this episode of Creators of Air, we talked about many of the common problems creators face, including niching down, balancing passion and monetisation, burnout, and facing uncertainty.Follow Rowena:📸 Instagram✍️ LinkedIn📽️ YouTubeFollow Akta:🎥 YouTube🐦 Twitter📸 Instagram📰 NewsletterFollow Passionfroot:💻 Website📸 Instagram🐦 Twitter👥 LinkedIn📰 Newsletter

How can you build and monetize a newsletter that attracts the right audience?Dru Riley, the founder and CEO of Trends.vc, joins the podcast this week to break down proven methods for growth online.Dru Riley has built his Trends.vc newsletter to over 60,000 subscribers - with an audience of founders, investors, and thought leaders in companies like Apple.In this episode of Creators on Air, he joins us to discuss how to grow your newsletter, convert readers to paid members, and work with sponsors.Follow Dru:🐦 Twitter📰 Newsletter💻 Trends Pro🤝 Passionfroot StorefrontFollow Akta:🎥 YouTube🐦 Twitter📸 Instagram📰 NewsletterFollow Passionfroot:💻 Website📸 Instagram🐦 Twitter👥 LinkedIn📰 Newsletter

Ali Abdaal’s 4.5 million subscribers is impressiveBut what’s more impressive is his business is projected to make £5 million this yearSo how exactly has he scaled? Ali Abdaal went from making YouTube videos in his spare time to building a creator business that's projected to make £5 million this year. But how exactly has he done it? Meet the man who helped make it happen: Angus Parker, the CEO of Ali's company. In this episode of Creators on Air, we spoke to Angus about what’s moved the business forward, building a team, making key decisions, and business mistakes they had to learn from.Follow Angus:🐦 TwitterFollow Akta:🎥 YouTube🐦 Twitter📸 Instagram📰 NewsletterFollow Passionfroot:💻 Website📸 Instagram🐦 Twitter👥 LinkedIn📰 Newsletter

Unpopular opinion: in order to succeed as a creator, you need to do LESS.A few signs that you’re overcomplicating the creator journey:You’re posting on too many platformsYou’re not sure who your content is forYou feel overwhelmedBeing a creator doesn’t have to be difficult. Make it easy for yourself.Josh Spector has over 50,000 subscribers for his newsletter, “For The Interested”. He also hosts the “I Want To Know podcast”, helping creative entrepreneurs to simplify audience and business growth.In this episode of Creators on Air, Josh Spector joins us to share a less overwhelming approach to growing a newsletter and monetisation. Follow Josh:💻 Website🐦 Twitter📰 Newsletter🎥 YouTubeFollow Akta:🎥 YouTube🐦 Twitter📸 Instagram📰 NewsletterFollow Passionfroot:💻 Website📸 Instagram🐦 Twitter👥 LinkedIn📰 Newsletter