App Marketing by App Masters podcast

Gamification Secrets That Led to 20M Users

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We're joined by Yves Benchimol, Co-Founder and CEO of WeWard, an app that rewards users for walking more.

To date, WeWard has over 20 million users who walk an extra 24% more than before using the app. Yves built WeWard to tackle the growing challenges of a sedentary lifestyle by encouraging users to walk more while integrating gamification and cognitive science principles to keep them engaged.

šŸ‘‰ Youā€™ll learn:

-What metrics to prioritize during the first year of growth and how to measure success

-Merging tech-driven gamification and cognitive science to influence user behavior

-How apps can simultaneously prioritize profit, people, and the planet

šŸ”” Subscribe for more app marketing tips

šŸ‘ Like if you found this helpful, and share it with fellow developers!

Learn More:

https://www.wewardapp.com/

https://www.linkedin.com/in/yvesbenchimol

You can also watch the video: https://youtube.com/live/pZpXGlj0Hhs

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

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