189: Mastering Social Media as the New Search Engine

Welcome to the "All About That Action Podcast," where your host, Avery Whaley, dives into the age-old debate of quality versus quantity, specifically in the world of social media, podcasting, and business. In this short but impactful episode, Avery shares insights on how to balance the two, why showing up consistently is more valuable than perfection, and how to harness your authentic self as the true quality in your content. Whether you're an entrepreneur, content creator, or someone ready to take massive action, this episode will inspire you to prioritize quantity and let quality follow. Tune in to learn why taking action is your most powerful tool for growth! Ready to book your brand photo and video shoot? Contact Pod Shark Media today to start creating visuals that elevate your business. www.podsharkmedia.com Subscribe and leave a review on Apple Podcasts or Spotify!

In this episode of All About That Action, host Avery Whaley breaks down the essential steps to crush your holiday social media marketing plan and stay ahead of the competition. With the holiday season fast approaching, it’s crucial to have your social media strategy locked in. Avery shares key dates like Black Friday, Small Business Saturday, and Cyber Monday, and provides actionable tips to ensure your business maximizes sales during the busiest shopping period of the year. Learn how to make your social channels shoppable, pre-schedule content, and leverage customer reviews to drive more sales. From optimizing your website for mobile to launching a loyalty program, this episode has all the tips you need to create a stress-free holiday season. Get ahead of the game with these holiday marketing tips. Subscribe to All About That Action, leave a review, and contact Pod Shark Media for help optimizing your strategy. Don’t wait—start prepping today!

Are you wondering if it’s the right time to invest in brand photos and brand videos? In this episode of All About That Action, host Avery Whaley breaks down when small businesses should prioritize a professional content shoot and how to use visuals to connect with your ideal clients. Avery explains the difference between brand photos vs. headshots, why knowing your business’s story is crucial before booking a shoot, and how behind-the-scenes content can help grow trust with your audience. Whether you’re updating your website, refreshing your social media feed, or showing off your process, this episode provides actionable tips for using branded content to boost your business. Plus, learn how to ensure your brand visuals evolve with your message and audience. If you’re ready to invest in content that truly moves the needle, this episode is for you! Ready to book your brand photo and video shoot? Contact Pod Shark Media today to start creating visuals that elevate your business. www.podsharkmedia.com Subscribe and leave a review on Apple Podcasts or Spotify!

In this episode of All About That Action, host Avery Whaley dives deep into why video podcasts are the future of content creation and how they can help you boost audience engagement and grow your business. Discover why 79% of weekly podcast listeners in the U.S. are now tuning into video podcasts and how you can leverage this trend to increase visibility on platforms like YouTube, Instagram, and TikTok. Learn actionable strategies, including how to repurpose video content across social media, optimize your videos for SEO, and engage your audience with real-time Q&A. Whether you’re just starting out or ready to take your podcast to the next level, this episode offers tips to maximize your content’s impact. Start growing your audience with video podcasts today! Tune in, subscribe, and leave a review.  Looking to elevate your brand? Whether you need social media management, podcast production, or a brand photo and video shoot, Pod Shark Media has you covered—specifically for home service businesses. Visit www.podsharkmedia.com and let's take your brand to the next level!

In today's digital marketing landscape, social media platforms like TikTok, Instagram, and Pinterest have become the new search engine for businesses seeking to attract more customers. In this episode of All About That Action, host Avery Whaley breaks down how to use social media to grow your business by leveraging the latest trends, such as social media keyword optimization, user-generated content (UGC), and real-time social media updates. Whether you're a small business owner or a marketer, you'll discover practical, actionable steps to improve your social media visibility, reach, and engagement. Learn how to optimize your social media SEO and drive more organic traffic by using hashtags, visual content, and consistent posting strategies. Whether you're looking for ways to increase brand awareness on Instagram or improve your TikTok marketing strategy, this episode provides the tools you need. Tune in to master the shift from traditional search engines to social media-driven discovery. Get actionable insights to boost your brand’s visibility—subscribe and leave a review today! Available on Apple Podcasts, Spotify, and more. Looking to elevate your brand? Whether you need social media management, podcast production, or a brand photo and video shoot, Pod Shark Media has you covered—specifically for home service businesses. Visit www.podsharkmedia.com and let's take your brand to the next level!  

In this episode of All About That Action, host Ashley Whaley shares her top 5 reasons why booking a content shoot can be a game changer for your business or personal brand. From having a library of high-quality content at your fingertips to standing out from the competition, Ashley dives into how a well-planned shoot can elevate your social media presence and drive business growth. Plus, hear about some of Pod Shark Media’s recent shoots and how you can get involved! Looking to elevate your brand? Whether you need social media management, podcast production, or a brand photo and video shoot, Pod Shark Media has you covered—specifically for home service businesses. Visit www.podsharkmedia.com and let's take your brand to the next level!  

Welcome back to All About That Action with your host, Ashley Whaley! Can you believe it’s already September? Summer has flown by, and we’re feeling those fall vibes. Today, I’m sharing seven powerful strategies to make September your best month yet. Whether you’re looking to boost your social media presence, refine your offers, or set yourself up for success in Q4, these simple yet effective tips will give you the momentum you need. From making decisive moves to showing up daily, we’ll dive into actionable steps that will help you crush your goals this month. Tune in, take action, and let’s make September a banner month together! Don’t forget to follow us on Instagram at @podsharkmedia, and if you’re loving the podcast, leave us a 5-star review and share it with your friends. Let’s take action and make things happen! Looking to elevate your brand? Whether you need social media management, podcast production, or a brand photo and video shoot, Pod Shark Media has you covered—specifically for home service businesses. Visit www.podsharkmedia.com and let's take your brand to the next level!

Welcome back to the All About That Action podcast, where your host, Ashley Whaley, dives deep into the art of selling—especially for those who may not love it but know they need to increase their revenue. In this episode, Ashley shares eight powerful and tactical steps to help you show up, serve, add value, and ultimately boost your sales. Drawing from her own experiences, where these principles have helped her and Avery hit six figures, Ashley emphasizes the importance of believing in your work, setting clear goals, having a strong "why," and more. Whether you're an entrepreneur looking to refine your sales strategy or simply seeking inspiration to drive more revenue, this episode offers practical advice that works. Join Ashley as she breaks down these essential steps and shares her journey with Pod Shark Media. Tune in, take notes, and get ready to level up your business! Looking to elevate your brand? Whether you need social media management, podcast production, or a brand photo and video shoot, Pod Shark Media has you covered—specifically for home service businesses. Visit www.podsharkmedia.com and let's take your brand to the next level!

  In this episode of "All About That Action," host Avery Whaley dives into optimizing your Instagram profile to attract new followers and keep their attention. He shares practical tips for crafting a bio that stands out, from using strategic keywords to showcasing your expertise and offering clear calls to action. Avery also emphasizes the importance of making a strong first impression in just seven seconds, ensuring your profile is primed to convert visitors into followers. Tune in for actionable insights that will help you elevate your social media game. Looking to elevate your brand? Whether you need social media management, podcast production, or a brand photo and video shoot, Pod Shark Media has you covered—specifically for home service businesses. Visit www.podsharkmedia.com and let's take your brand to the next level!

In this episode of the All About That Action podcast, Ashley Whaley dives deep into the power of social media, specifically Instagram, to grow your small business revenue. With a 159% revenue increase in just one year, Ashley shares the exact strategies that made it happen. From understanding your offers to nailing your marketing strategy, this episode is packed with actionable insights. Tune in to discover the five critical tips that will help you leverage Instagram to boost your business's bottom line. Don't miss out—your next big growth opportunity might just be a post away!   Looking to elevate your brand? Whether you need social media management, podcast production, or a brand photo and video shoot, Pod Shark Media has you covered—specifically for home service businesses. Visit www.podsharkmedia.com and let's take your brand to the next level!