The Protein Trend

Do you believe in second chances? Jordan and Max think you should after visiting Sqirl for their newly launched dinner menu as Los Angeles continues its onslaught of new enticing dining options. Head over to Mad Food World The Substack for a more in-depth look at Sqirl After Dark

It's all about protein these days. But most people don't even know what protein is, how much of it we need to consume, what foods are the best source, or even why it's trending, so Jordan and Max (who were as clueless as most people), did the bare minimum research and break it all down.

Jordan and Max answer audience questions and it's all quality tells at restaurants, if Max is using ai, Jordan heard back from Joan's on Third, LA food media thoughts, Noma & Rene getting their backs blown out, ice buckets, NY hanging, celebratory dining, a Hollywood phone call, Mar Vista NIMBYs, are the fellas entitled or just impatient, and the best time in the history of LA restaurants.

Jordan and Max talk their Valentine's Day eating and it's all pizzas, bagels, steak, potatoes, eating like a child, the world's worst Valentine's dessert, and Jordan can't clean up the kitchen anymore. Plus, the Eater LA issue explained, a non-food romance tip, and some rare Hillstone slander.

Marcus Jernmark is a 3 Michelin star chef who has planted a dining flag on Pico Blvd. as the good times and openings roll along in Los Angeles. Jordan and Max ate at Lielle, Marcus' $150 tasting menu destination, and sat down with the chef to talk his concepts, approach to cooking and restaurants, wine rules, and yes, even Swedish meatballs.

Jordo went chubby and Max blew the big game episode. Plus, the reason Shake Shack actually loses to In-N-Out, weight loss drug life, the porno home, kids ruin the guac, fancy cocktail bars are missing this one thing, and all the sandwiches, cheese, cakes, halftime shows, and ranch dressing drips.

Sophie Dalah joins Jordan and Max to go head to head in a big game recipe showdown against Bubbles, putting their chef minds to the test.

Jordo and Max are back answering audience questions, and it's all IQ issues, reservation bummers, a New York trip, sake recs or a lack thereof, no pizza for the big game, too much of a single restaurant, merch is coming, and the Substack is very live.

Jordan and Max are back and dropped their first video podcast on Substack.  SUBSCRIBE TO MAD FOOD WORLD TO SEE & HEAR THE FULL EPISODE

It's a Q&A to wrap it all up with Jordo and Bubbles giving final thoughts on the recent LA Times 101 Best list, westside eats, the impossible biz of restaurants, finishing the year strong with recent openings, Max's top 3 cooking tips for 2026, and the new pod and project are revealed. THE SUBSTACK IS HERE with all sorts of new content and access.  Keep riding with us, show love, and stay connected as we continue this food thing.