122 5 Strategies That Help You Create on the Side

This is a repeat episode that addresses giving away your book for free (shifting it from paid to free) when it makes sense to do so. 

How do you start with Facebook Ads to get more readers? In this episode, I sit down with Francesco Ambrosian to discuss the effectiveness of Meta Ads, how to create compelling ads, targeting strategies, and the importance of a professional landing page. Francesco also shares his insights on different ad approaches for fiction and non-fiction books, budgeting, and the significance of organic versus paid marketing.

Layoffs are coming. Here's why everyone needs to be prepared by starting a side gig today (a quick backstory)

How do you sell over a million copies of a book? In this episode, I sit down with Eric Jorgenson, author of The Almanack of Naval Ravikant, to uncover the strategies, mindset, and marketing tactics behind his publishing success. From leveraging digital platforms to building an audience-first approach, Eric shares actionable insights for aspiring authors and entrepreneurs. Don't miss this deep dive into the business of books!

On Feb 11, I'm launching the fourth cohort of my course called "The 4-Week Write Your Book on the Side" System. More details on www.writerontheside.com/course

In this episode, Jonathan Goodman shares the behind-the-scenes journey of his latest book, The Obvious Choice. We discuss his transition from self-publishing to traditional publishing, innovative marketing strategies, and insights on building a successful business and author career. A must-listen for anyone interested in entrepreneurship, writing, and book marketing.

A great conversation about how Michael followed a 4-week step-by-step process to write and publish a book and become a #1 Amazon bestseller in multiple categories.

This is a discussion between Chris Stanley and I when he interviewed me a few weeks ago about a couple of my books "Don't Reply All" and "ChatGPT for Nonfiction Authors" and how I got Amazon reviews for both those books.  He also discusses the Mini Book Publishing model and the awards he kindly shared. Check out more details at: https://www.minibook.news/ 

If you're interested in writing & publishing a book in 2025, sign up to my course starting Nov 19, 2024 by visiting this link: https://www.writerontheside.com/course 

Chris Stanley is an entrepreneur, author, and founder of the Mini Book Publishing Model. He has written and published 27 books, with 17 of them becoming Amazon #1 Best Sellers. On this episode, I talk with Chris about how he thinks about book publishing in general and some of the strategies he uses to market his books.