ThePrint podcast

ThePrintPod: Not lab-grown, only a natural one can be called a 'diamond', as per India's new rule

20/01/2026
0:00
3:07
Reculer de 15 secondes
Avancer de 15 secondes

The Bureau of Indian Standards has introduced a new rulebook that changes how diamonds can legally be described and it directly affects what consumers see, read, and buy. From now on, if a product says 'diamond', it means a natural diamond. If it’s lab-grown, it must say so clearly, fully, and without marketing spin. For India’s jewellery market, it marks a major step toward transparency. Samah Qundeel explains.

D'autres épisodes de "ThePrint"