Marketing Girly by Sky Society

Natalie Peters

Join Marketing Girlies building their dream career! Founder of Sky Society and your host, Natalie Peters, interviews successful women in marketing sharing their best career advice. Natalie dives deep into marketing career stories with women who are exactly where you want to be. Learn what actually matters when it comes to starting and accelerating your marketing career so you can make your dream job your real job.

132 épisodes

#132 LIVE Marketing Intern Panel
05/11/2024
48:36
Listen to Sky Society's LIVE virtual panel featuring marketing interns from leading companies, offering a unique perspective on their internships.✨ Ellie Kirby, Digital Marketing Intern @ LVMH (Givenchy Beauty)✨ Esme Huynh, Digital Marketing Intern @L'Oréal Luxe✨ Brooke Taylor, GolfPass Direct-to-Consumer Product and Services Intern @ NBC Sports Next✨ Elaina Skowronek, E-commerce Marketing & Management Intern @Fanatics✨ Sara Walker, Creative Partnerships @ NBC Sports
#131 Mastering Marketing in Media with Kristin Hume, Senior Director of Brand & Marketing @NPR
29/10/2024
45:45
✨ Kristin Hume, Senior Director of Brand & Marketing @NPR☁️ Insights on growing audiences and building brands in a competitive industry☁️ How to focus on high-impact marketing efforts when everything “works”☁️ Tips for caring and feeding of your friendly creative☁️ Overcoming imposter syndrome and advocating for career growth☁️ Key steps for crafting a unique brand identity and standing out in a crowded market.Join the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
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#130 Mock Marketing Projects in Marketing Experience Lab (Mini Episode)
21/10/2024
17:18
Join Natalie for a special solo episode where she shares why mock marketing projects matter and what you'll see inside Marketing Experience Lab.Join the waitlist for Marketing Experience Lab here!
#129 Empowering BIPOC Women in Media with Deena Campbell, Beauty Director @ Marie Claire
15/10/2024
34:53
✨ Deena Campbell, Beauty Director @ Marie Claire ☁️ Deena’s career transitions across journalism, brand, and editorial☁️ Behind the scenes of working with top beauty brands like Chanel, Christian Dior, and more☁️ Advocating for BIPOC women in media and uplifting black-owned beauty brands☁️ Deena’s groundbreaking launch of a dedicated Black hair channel at Essence☁️ Tips for women breaking into the beauty industry and how to stand outJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
#128 Luxury Event Planning with Ally Grodd, President @ Propelle + Konnect
08/10/2024
37:06
✨ Allison Grodd, President @ Propelle + Konnect☁️ Allison opens up about her journey from running nightclub events to partnering with top luxury brands☁️ Insights into the creative process behind creating immersive experiences for luxury brands☁️ Behind the scenes of brand activations in airport retail spaces☁️ Practical tips on intuitive interviewing Join the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
#127 Creative Directing from Fashion to Snacks with Amanda Aiese Ford, Art Director @ LesserEvil
01/10/2024
52:43
✨ Amanda Aiese Ford, Art Director @ LesserEvil☁️ Behind the scenes look at creative and art directing☁️ The importance of setting boundaries with any new role☁️ Amanda’s unexpected journey to e-commerce☁️ Insights into fashion and e-commerce creative shoots☁️ How to find fulfillment and growth in your careerJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
#126 SEO, Storytelling, and AI Insights with Editor-in-Chief Lindsey Barr @ LinkNow
24/09/2024
28:28
✨ Lindsey Barr Editor-in-Chief @ LinkNow☁️ Lindsey’s transition from academia to a career in SEO and content creation☁️ Tips for balancing creativity and technical expertise in content strategies☁️ Unpacking the changes in search trends and how they affect SEO approaches☁️ How AI is shaping the SEO landscape and its potential impact on content strategyJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
#125 Building and Selling an Influencer Marketing Empire with Ali Grant, Partner & CMO @ The Digital Dept.
17/09/2024
45:39
✨ Ali Grant, Partner & CMO @ The Digital Dept.☁️ Explore Ali’s journey, from starting Be Social right after college to building a leading agency in the influencer marketing space☁️ Insights into the rebranding process following Be Social’s merger with Socialyte☁️ The evolving landscape of social media and influencer marketing☁️ Practical advice for aspiring female entrepreneurs on building confidence, perseverance, and learning by doing☁️ The importance of personal branding and content creation in a saturated market.Join the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
#124 September Surge Prep: How To Stand Out In Your Job Applications
10/09/2024
28:02
Join Natalie for a special solo episode where she shares her favorite tips for standing out in your job applications.Join the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
#123 Exploring Inclusive Storytelling and Unique Perspectives with Niara Simon-Hollis, Sr. Marketing Director, Streaming @ Tastemade
03/09/2024
59:01
✨ Niara Simon-Hollis, Sr. Marketing Director, Streaming @ Tastemade☁️ Do’s and don’ts when relocating for a job☁️ Embracing diversity and storytelling in marketing☁️ The value in having a unique perspective and point of view☁️ Prioritizing company culture when evaluating new roles☁️ Transitioning from fashion to entertainment marketingJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

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Marketing Girly by Sky Society

Natalie Peters

132 épisodes

#132 LIVE Marketing Intern Panel

#131 Mastering Marketing in Media with Kristin Hume, Senior Director of Brand & Marketing @NPR

#130 Mock Marketing Projects in Marketing Experience Lab (Mini Episode)

#129 Empowering BIPOC Women in Media with Deena Campbell, Beauty Director @ Marie Claire

#128 Luxury Event Planning with Ally Grodd, President @ Propelle + Konnect

#127 Creative Directing from Fashion to Snacks with Amanda Aiese Ford, Art Director @ LesserEvil

#126 SEO, Storytelling, and AI Insights with Editor-in-Chief Lindsey Barr @ LinkNow

#125 Building and Selling an Influencer Marketing Empire with Ali Grant, Partner & CMO @ The Digital Dept.

#124 September Surge Prep: How To Stand Out In Your Job Applications

#123 Exploring Inclusive Storytelling and Unique Perspectives with Niara Simon-Hollis, Sr. Marketing Director, Streaming @ Tastemade