The MadTech Podcast Special LIVE: Cannes Social 2024

21/06/2024

The MadTech Podcast

0:00

23:12

In a special live recording of The MadTech Podcast Special at Cannes Social 2024 by ExchangeWire and FirstPartyCapital, ExchangeWire CEO Rachel Smith is joined by Luci Dalgety, global digital sponsorship lead, euronews, Mike Follett, MD, Lumen, and Michael Shang SVP, advertising technologies, StackAdapt, to discuss use of made-for-advertising (MFA) sites and global advertising revenue.

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The MadTech Podcast Special LIVE: Cannes Social 2024

The MadTech Podcast

D'autres épisodes de "The MadTech Podcast"

VML’s Kiessé Lamour on Perplexity’s Advertising Model, TikTok vs Amazon and the FTC’s Scrutiny of Social Media Platforms

MadTech Daily: OpenAI Plans to Become For-Profit; X Releases First Transparency Report Since Musk Takeover

ICO's Stephen Bonner on the Importance of Data Compliance

MadTech Daily: ASA Bans Nike and Sky Ads; TikTok Launches Search Ads Campaign

MadTech Daily: Origin Beta Trials Commence; Barb Expands Campaign Planning Tool

MadTech Daily: Perplexity in Talks with Brands for Digital Ads Model; ITV Encourages Advertisers to Embrace GenAI

MadTech Daily: YouTube’s Pause Screen Ads Roll Out to All Advertisers; FTC Denounces Social Media Giants’ Data Use

Publicis’ Ranga Somanathan on Singapore’s Elections Bill, Google’s Confidential Matching and Financial Audits in Programmatic

MadTech Daily: YouTube and Shopee Launch Shopping in Southeast Asia; Spotify Ad Revenue at $2.1bn

MadTech Daily: Google Wins Appeal Against EU Antitrust Fine; Very Media Group Launches