The Estate Agent Consultancy Podcast

Could offering tenants a choice on deposits help you win landlords and reduce your team’s workload?Rachel Ollington is joined by Kalan Ledger from Reposit to explore how deposit alternatives work, what they mean for tenants and landlords, and why more letting agents are considering them.Kalan explains Reposit’s approach: tenants pay a non-refundable fee equivalent to one week’s rent instead of providing a traditional cash deposit, while landlords receive eight weeks’ protection. They discuss how tenants remain liable for valid end-of-tenancy charges, how disputes are handled, and where agents could save time on administration.Plus, the pressures on tenant affordability, the opportunity to generate an additional revenue stream, and how offering something different can strengthen your next landlord pitch.📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro💻 Want to launch or scale your own estate agency business?Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course📅 Want to join our next free webinar?Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinarAny questions? Just email: [email protected] or visit us at https://www.estateagentconsultancy.com

Three viewings, three round trips, and a whole day gone. Sound familiar?In this episode, Chris Webb shows how making a cup of tea can teach you every lesson you need about being productive in your estate agency. And he doesn’t even drink hot drinks.Chris starts with the kettle: you don’t wait for it to boil before you get the mug out, and overlapping tasks the same way saves around a third of your time. He explains why “when you’re in, you’re in; when you’re out, you’re out” (a terrible version of the hokey cokey) can triple the number of viewings you fit into a day. He covers batching calls, vendor care, filming and admin so you’re not losing time switching between tasks. Then there’s the “a bit thick” test: could someone follow your diary for a day and get your results? Chris also explains why your diary needs to add up to your valuation target, using the Mr. Olympia comparison. Finally, he shares his “move, don’t delete” rule for protecting your most valuable time.Your business doesn’t reward effort; it rewards achievement. Finish a round of golf in 18 shots and you’re not lazy, you’re the best golfer in the world.📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro💻 Want to launch or scale your own estate agency business?Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course📅 Want to join our next free webinar?Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinarAny questions? Just email: [email protected] or visit us at https://www.estateagentconsultancy.com

Your contractors are in landlords’ properties every week. They’re speaking to people dealing with repairs, managing their own rentals, renovating properties and getting ready to let them out.But are they recommending your agency when those conversations happen?Week two of our November Landlord Lead Generation series looks at how letting agents can turn contractor relationships into a genuine source of landlord referrals. Not by making things complicated, introducing elaborate schemes or assuming contractors will automatically send business your way, but by building good working relationships and simply asking for the recommendation.Your contractors already see how your agency operates. They know the standards you expect, how you treat people and what it’s like to work with your team.It’s time to make sure they know you’re looking to grow, too.Your action point: Choose your top 10 contractors, arrange a conversation and tell them exactly what kind of landlord you’d love them to introduce you to.📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro💻 Want to launch or scale your own estate agency business?Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course📅 Want to join our next free webinar?Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinarAny questions? Just email: [email protected] or visit us at https://www.estateagentconsultancy.com

Tens of thousands of views. No new clients. Sound familiar?In this episode, Chris Webb explains why most estate agents stop their social media strategy at the reel, and how to turn that attention into instructions.Chris covers the real purpose of social media for an agent: being known, liked and trusted before the valuation. He explains how to work out what content to make by imagining a seller sitting next to you in the pub. You’ll also hear why a high-value lead magnet beats a five-minute PDF every time, and how to nurture leads so sellers feel they owe you the instruction. Finally, Chris explains why 200 local views beat 200,000 views from Mongolia, and how tracking links and AI show you exactly what’s working.Get it right and social media becomes a lead-producing machine you can turn up or down whenever you like.📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro💻 Want to launch or scale your own estate agency business?Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course📅 Want to join our next free webinar?Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinarAny questions? Just email: [email protected] or visit us at https://www.estateagentconsultancy.com

You know video works. You know vendors and landlords want to see who they’ll be dealing with before they pick up the phone. But the moment the camera’s on, your mind goes blank, you hate how you sound, and the recording ends up deleted.This episode is taken from Toby’s live show Distracted - a live stream in which anyone can join as a surprise guest. It’s about camera shyness, and why it stops so many good agents from showing up online. Toby looks at why we cringe at our own faces and voices, and how to get through it so filming becomes routine.Toby is joined by Natalie Barton and Alistair Brown. Alistair explains why nobody is a natural on camera, and why a highly polished video can actually work against you. Natalie argues against trying to nail everything in one take, and shows how filming in short chunks takes the pressure off.In this episode:Why nobody starts out a natural on cameraHow too much polish can make you less trustworthyFilming in chunks instead of chasing the perfect one-take videoToby’s own research and tips📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro💻 Want to launch or scale your own estate agency business?Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course📅 Want to join our next free webinar?Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinarAny questions? Just email: [email protected] or visit us at https://www.estateagentconsultancy.com

In this episode, Chris talks to Jack Bowyer, a self-employed estate agent in Wandsworth, about what it really takes to build a successful estate agency on your own. Jack’s first attempt nearly ended in disaster, so he explains what he got wrong, what he changed the second time round, and the simple habits that made the difference.They cover why you shouldn’t be a “secret agent”, how to make unstaged social media content work, why Jack prices properties lower than the competition and explains it to sellers, and how an upfront marketing fee and signed paperwork filter out time-wasters. They also get into choosing the right clients, outsourcing, and building a business without sacrificing your family life.In this episode:Why Jack’s first attempt at self-employment nearly failedWhy “telling everyone” you’ve launched mattersHow walking-down-the-street videos build trust before the valuationHow to explain a low guide price and still win the instructionHow to charge an upfront marketing feeWhy a problem client costs you far more than you earnPractical ways to protect family timeThis episode is sponsored by Iceberg Digital, an AI operating system for estate agents that brings prospecting, marketing, CRM, compliance and your website into one connected system. Book a demo at icebergdigital.co.uk.📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro💻 Want to launch or scale your own estate agency business?Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course📅 Want to join our next free webinar?Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinarAny questions? Just email: [email protected] or visit us at https://www.estateagentconsultancy.com

How much business are you missing from the contacts already sitting in your CRM?Rachel is joined by Mark Hinkins from Rex to explore how estate agents can use AI, smarter systems and better follow-up to uncover opportunities and free up time for the conversations that matter.They discuss how AI can identify who to call, why to call them and what to say — alongside the crucial question of when technology should hand over to a human.Plus, why being a brilliant estate agent doesn’t automatically make running your own business easy, how sales and lettings teams can stop opportunities slipping between them, and why getting the basics right still matters as much as the latest AI features.A practical conversation about making your systems work harder while keeping personal service at the heart of your agency.📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro💻 Want to launch or scale your own estate agency business?Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course📅 Want to join our next free webinar?Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinarAny questions? Just email: [email protected] or visit us at https://www.estateagentconsultancy.com

That “have I got an exam coming up?” feeling when you wake up. Sound familiar?In this episode, Chris Webb opens up about the nerves he felt in the run-up to the Personal Estate Agency Awards. He shares what he does to keep them under control, and how you can use the same approach in your own business.Chris explains “punching yourself twice”: dreading something for weeks, then having to do it anyway. He covers why your brain tries to keep you on the sofa, and a study he cites showing that 91% of the things people worried about never happened. Using his talk at Propex as an example, he shows how to separate what you can control from what you can’t. You’ll hear how to turn valuation nerves into a checklist: a 10-out-of-10 pre-valuation process, over-researching the property, and nailing your pitch. Chris also explains why there are levels to this game, from his first £200,000 offer to negotiating on a £4 million house without blinking, and why, as Rachel Ollington puts it, every new level brings a new devil.Prepare what you can control, let go of the rest and get on with it. Most of what you’re dreading will never happen.📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro💻 Want to launch or scale your own estate agency business?Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course📅 Want to join our next free webinar?Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinarAny questions? Just email: [email protected] or visit us at https://www.estateagentconsultancy.com

I've said it before and I'll say it again, your let-only landlords could be some of the easiest opportunities for growth sitting right under your nose.They already know your agency, they’ve used your tenant-find service and they’ve seen how you work. So why are they still managing the property themselves?In the first of my November Landlord Lead Generation series, I’m sharing three practical conversations you can have with your let-only landlords as we head into 2027 to demonstrate the value of your fully managed service, from the Rental Property Database and upcoming EPC changes to the questions landlords are asking about the Renters’ Rights Act.It’s all about picking up the phone, understanding what your landlords need and showing them where your agency can help.If you want to grow your managed portfolio in 2027, start with the landlords you already know.Your action point: Make a list of your let-only landlords and identify who you need to speak to first.📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro💻 Want to launch or scale your own estate agency business?Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course📅 Want to join our next free webinar?Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinarAny questions? Just email: [email protected] or visit us at https://www.estateagentconsultancy.com

“We’ll get the marketing going properly in January.” Sound familiar?In this episode, Chris Webb explains why the sellers who move in January make their choice in November and December, and how to make sure it’s you they choose.Chris starts with the 95% of homeowners who aren’t on the market today but are thinking about it, from the “New Year, new house” Christmas dinner conversations to the ones having one last Christmas before the divorce. He explains why the agent who knocks three weeks after a price reduction has already lost, because the seller made their mind up a month earlier. Then he walks through what to do now: helpful Q4 content such as spring-move checklists and the mistakes homeowners make, a fresh look at your past valuations, withdrawn properties and old enquiries, and doubling down in December while your competitors go Christmas shopping. Go from gear three to gear four while they drop to gear two, and you’ll be the fit one at the gym when the January crowd turns up, just like the agents who kept working through lockdown.Start now, and you’ll be on chapter three of 2027 while everyone else is still rubbing the sleepy dust out of their eyes.📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro💻 Want to launch or scale your own estate agency business?Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course📅 Want to join our next free webinar?Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinarAny questions? Just email: [email protected] or visit us at https://www.estateagentconsultancy.com