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Candace Nelson: Turning Your Passion into Profit

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Candace Nelson is a serial entrepreneur, NYT bestselling author, and WSJ Contributor. She is best known as Co-Founder of Sprinkles Cupcakes, the world’s first cupcake bakery and ATM and Pizzana, a chain of award-winning pizzerias. In her book, Sweet Success: A Simple Recipe to Turn Your Passion into Profit, she shares her secrets on “launching nimbly,” combating imposter syndrome, and the importance of building a strong network around you.

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