The art of persuasive storytelling | Kelly D. Parker

How do you raise kids to step outside of their comfort zones and unlock their inner potential? This week we're revisiting a talk by mother and business owner Tameka Montgomery who makes the case for cultivating an entrepreneurial outlook at an early age — and offers five strategies for emboldening young minds to embrace opportunities and solve their own problems, no matter the path they choose. After the talk, Modupe shares practical advice on how to give feedback that helps people step out of their comfort zones — and find their inner entrepreneurs. 

"Storytelling is one of the most powerful marketing and leadership tools there is," says communications expert Kelly D. Parker. She explains how stories make proposals of all kinds more memorable — and shows how you can craft a compelling narrative to connect, persuade and drive meaningful action. After the talk, Modupe shares how she uses storytelling at work. 

It might sound like the plot of a movie, but economic crime is all around us — from drug trafficking and fraud to cybercrimes, tax evasion and more. Economic crime fighter Hanjo Seibert breaks down the complexities of money laundering and how we can all wield our collective power to dismantle the underworld economy and turn off the money tap for criminals.

This is an episode of A Slight Change of Plans, a podcast we think you'll enjoy hosted by former TED speaker Maya Shankar. Modupe shares why a simple change in our mindset can turn short-term stress into a helpful resource -- and offers strategies to better understand, and cope with, stress. If you liked this episode, check out A Slight Change of Plans wherever you get your podcasts.

What challenges lie ahead of a staggering 12,700-kilometer paddle around the entire continent of Australia? Crocodiles and sharks were just the beginning, says Ironwoman Bonnie Hancock. Reflecting on her remarkable feat of becoming the fastest person to paddle around Australia, she shares lessons on perseverance, resilience and finding meaning in life's toughest moments. After the talk, Modupe shares tips on how to keep your spirits high when faced with obstacles.

Scam artists know something about money that you don't — and artist J Mase III is here to shed some light. He shares examples of infamous scams from Elizabeth Holmes's false medical tech promises to Anna "Delvey" Sorokin's fake trust fund, along with three crucial lessons on how money functions for the wealthy, why it flows in the direction it does and how to start spotting scams in your own life. After the talk, Modupe shares what we can learn from scam artists to overcome imposter syndrome. 

Conversation is a battlefield with only one winner. Or is it? Comedian and author Jordan Klepper believes we can get better at talking to each other (and perhaps save democracy) by learning how to lose.

Economic crises can and do happen. But for every true crisis, there are many false alarms, says economist Philipp Carlsson-Szlezak. He explains how to live with the media's pervasive economic doomsaying, why we should stop treating financial forecasts like a precise science — and what we should embrace instead. After the talk, Modupe shares why she’s a “rational optimist” about economic narratives — and what "rational optimism" means to her. 

Women are routinely underestimated, overlooked, interrupted, talked over or mistaken for someone more junior at the workplace. Author Mary Ann Sieghart calls this the "authority gap" — all the ways women are (still) taken less seriously than men, despite proven competence and expertise. She explains how we can close this pernicious gap and why everyone wins when we do so. After the talk, Modupe shares another tool to help close the gap.

"Sustainability has become more marketing than action," says environmental business journalist Esha Chhabra. Challenging conventional business models solely focused on profit, she shares how regenerative companies that embed purpose into every facet of their operations can drive real change — and make things better for people and the planet. After the talk, Modupe reflects on what it means to run a regenerative business.