Product Book Club

This time, we didnt discuss a book as usual. We decided to talk with some of the most influential Product Leaders and the books that have helped them or they have enjoyed the most. We start this new series talking with Diego Granados. He is a Product Leader working at LinkedIn as a Senior Product Manager and he also shares a lot of tips, courses, templates and knowledge about product on Youtube and LinkedIn. You can find the links at https://www.pmdiego.com/

In this episode, we discussed about Product Strategy, how to progress your career, how to use some popular frameworks and other topics. Questions, and attendees here: https://productbookclub.com/book/the-product-manager-s-survival-guide About the Product Book Club: Discuss product-related books once a month with new product colleagues and the book's author. Join productbookclub.com to know what other books we are reading, and participate in the upcoming discussions! If you find our discussions or content useful, please consider becoming a patron: https://www.patreon.com/productbookclub Follow us on Social Media: https://www.linkedin.com/company/productbookclub/ https://www.facebook.com/productbookclub https://instagram.com/productbookclub https://twitter.com/prodbookclub

During this discusssion, we talked with Google's Chief Measurement Strategist Neil Hoyne about his book "Converted" and all the challenges and difficulties that come when embracing a more data driven mindset.   Neil shared with us several examples and stories from his work experience on measurement, testing, analytics and ML. He also gave us some practical tips in order to get the most out of data and win our customer's hearts.   Questions, and attendees here: https://productbookclub.com/book/converted-the-data-driven-way-to-win-customers-hearts About the Product Book Club: Discuss product-related books once a month with new product colleagues and the book's author. Join productbookclub.com to know what other books we are reading, and participate in the upcoming discussions! If you find our discussions or content useful, please consider becoming a patron: https://www.patreon.com/productbookclub Follow us on Social Media: https://www.linkedin.com/company/productbookclub/ https://www.facebook.com/productbookclub https://instagram.com/productbookclub https://twitter.com/prodbookclub

During this discusssion, we talked about all the challenges and difficulties when working on a new product roadmap, getting buy-in from different stake-holders, and the differences you might face when working on the B2B space 🤯 Questions, and attendees here: https://productbookclub.com/book/product-roadmaps-relaunched-how-to-set-direction-while-embracing-uncertainty About the Product Book Club: Discuss product-related books once a month with new product colleagues and the book's author. Join productbookclub.com to know what other books we are reading, and participate in the upcoming discussions! If you find our discussions or content useful, please consider becoming a patron: https://www.patreon.com/productbookclub Follow us on Social Media: https://www.linkedin.com/company/productbookclub/ https://www.facebook.com/productbookclub https://instagram.com/productbookclub https://twitter.com/prodbookclub

During this discusssion, we talked about the different challenges Product Managers can face during their initial months, and some recommendations and tips. From dealing with existing processes you might want to update, or trying to figure out what are the main metrics or numbers you should be looking at. On this discussion, we had a very interactive exchange of tips and recommendations from all the participants and the author. Questions, and attendees here: https://productbookclub.com/book/every-product-manager-s-first-90-days About the Product Book Club: Discuss product-related books once a month with new product colleagues and the book's author. Join productbookclub.com to know what other books we are reading, and participate in the upcoming discussions! If you find our discussions or content useful, please consider becoming a patron: https://www.patreon.com/productbookclub Follow us on Social Media: https://www.linkedin.com/company/productbookclub/ https://www.facebook.com/productbookclub https://instagram.com/productbookclub https://twitter.com/prodbookclub

During this discusssion, we talked about different ways of evaluating Data Science projects and how you can start calculating an expected ROI for a DS heavy initiative. Foster also shared with us some examples on how this can be specifically applied, and also shared some recommendations on how you can best collaborate with the Data Scientists in your team! Questions, and attendees here: https://productbookclub.com/book/data-science-for-business About the Product Book Club: Discuss product-related books once a month with new product colleagues and the book's author. Join productbookclub.com to know what other books we are reading, and participate in the upcoming discussions! If you find our discussions or content useful, please consider becoming a patron: https://www.patreon.com/productbookclub Follow us on Social Media: https://www.linkedin.com/company/productbookclub/ https://www.facebook.com/productbookclub https://instagram.com/productbookclub https://twitter.com/prodbookclub

"The Mom Test" book review/ discussion with author Rob Fitzpatrick and Product Managers We discussed about customer development, doing user interviews and basically how to best validate your idea when you are at the beginning of your entrepreneurship journey or when you get to work in a new product as a Product Manager. Rob answered questions from the group and gave lots of super practical examples and tips on how to handle different scenarions. From how to finish meetings where you suddenly realize you wont get any new information, to how to handle the team when they are stuck with one idea. All questions submitted here: https://productbookclub.com/book/the-mom-test ----------- Sponsored by UserVoice The event was sponsored by UserVoice, a single, centralized product feedback solution that gives you everything you need to gather, aggregate, analyze and follow through on feedback from customers and internal teams. Learn more: https://hubs.ly/H0_F1b40 ----------- About the Product Book Club: Discuss product-related books once a month with new product colleagues and the book's author. Join productbookclub.com to know what other books we are reading, and participate in the upcoming discussions! If you find our discussions or content useful, please consider becoming a patron: https://www.patreon.com/productbookclub Follow us on Social Media: https://www.linkedin.com/company/productbookclub/ https://www.facebook.com/productbookclub https://instagram.com/productbookclub https://twitter.com/prodbookclub

"Product Direction" book review/ discussion with author Nacho Bassino and Product Managers Some of the questions covered: Marketplaces have different personas with different (sometimes conflicting) interests (e.g., sellers, buyers, the platform itself). In your opinion how is the best way to set-up KPIs/outcomes? Also, should we try to have a roadmap for each segment? How do you run the competitive analysis to define the strategy for a feature as a product case? What tips do you have for teams setting OKRs for the first time so not having historical data on how much they could improve a metric? All questions submitted here: https://productbookclub.com/book/product-direction ----------- About the Product Book Club: Discuss product-related books once a month with new product colleagues and the book's author. Join productbookclub.com to know what other books we are reading, and participate in the upcoming discussions! If you find our discussions or content useful, please consider becoming a patron: https://www.patreon.com/productbookclub Follow us on Social Media: https://www.linkedin.com/company/productbookclub/ https://www.facebook.com/productbookclub https://instagram.com/productbookclub https://twitter.com/prodbookclub

"Continuous Discovery Habits" book discussion together with the author Teresa Torres and other Product Managers.   Some of the questions covered:  6:30 How can an opportunity solution tree compare opportunities that directly affect end-users vs. opportunities to improve internal development flow?   9:30 Are there metrics for successful discovery? Especially if you are in an industry that can not roll out changes, experiments quickly.   13:50 Do you have an example of a FULL Opportunity Solution Tree that you could share and explain trade-offs of which paths to compare and pursue for development of JTBD ?   16:40 How to ensure that there is a connection between team's strategy that is being set at the "top" and team specific OKRs? And should the team's strategy be set at the "top" or rather should it naturally derived based on short term and long term strategic projects?   21:20 How distributed can a product trio be before losing effectiveness. i.e. Can representatives from departments come together intermittently on a project basis and achieve the same success? Is this likely to work?   * How do you prioritize and represent major tech debt and infrastructure initiatives using an OST?   * What are the metrics for measuring product success and customer satisfaction - how useful they are?   25:20 How is continuous delivery impact roadmap communication? How can you keep the team well informed of what might come as you discover new things without the ability to sell or market anything just yet?   * On showing your work to stakeholders. Any tips on how to do this continuously on an async manner? (Not on meetings)  * What type of customer research should be conducted and how often?   * How should we decide what and what not to build?   32:00 In all the times that you've deployed Continuous Discovery Habits, what are the most common struggles that you see teams go through as they adapt to these habits?   36:50 When prioritizing items in your Opportunity solution tree, how do you deal with items that depend on each other? For example, we want to iterate and test assumptions for solutions quickly, but what if you need to due to dependencies you need to develop multiple solutions before you can start testing?   40:30 Teresa, can you share good practices for testing and validating opportunities in a B2B context? How to have statistical significance when A/B testing would involve a smaller number of users?  47:45 In case you work with multiple personas, do you recommend creating multiple solution trees?   50:10 discovery unearths insights from everywhere. My biggest challenge is knowing what information to capture, where to capture it and how to quantify it. Do you have any recommended tools to help with this?   57:55 Picture time! :D   All questions submitted here: https://productbookclub.com/book/continuous-discovery-habits   -----------  About the Product Book Club:   Discuss product-related books once a month with new product colleagues and the book's author.  Join productbookclub.com to know what other books we are reading, and participate in the upcoming discussions!   If you find our discussions or content useful, please consider becoming a patron: https://www.patreon.com/productbookclub   Follow us on Social Media:  https://www.linkedin.com/company/productbookclub/  https://www.facebook.com/productbookclub  https://instagram.com/productbookclub  https://twitter.com/prodbookclub

This month we discussed the book "Empowered" together with the author Marty Cagan and other Product Managers.   We covered topics around transformation, product vision, how to find a mentor abroad and a few other advices on how to make your company move from working with feature teams to working in an "empowered" way. ----------- About the Product Book Club: Discuss product-related books once a month with new product colleagues and the book's author. Join productbookclub.com to know what other books we are reading, and participate in the upcoming discussions! If you find our discussions or content useful, please consider becoming a patron: https://www.patreon.com/productbookclub Follow us on Social Media: https://www.linkedin.com/company/productbookclub/ https://www.facebook.com/productbookclub https://instagram.com/productbookclub https://twitter.com/prodbookclub