Podcast Archives - Superfast Recruitment

Key Takeaways The short version if you are pushed for time. Email is the only marketing channel where a recruitment business owns its audience outright, and it’s consistently reported as the highest-return channel there is. Used well, it re-ignites lapsed contacts, nurtures people who aren’t ready yet and builds your authority, all while you’re busy […] The post Email Marketing for Recruiters: Why Your Database Beats Any Algorithm appeared first on Superfast Recruitment.

LinkedIn Ads and Google Ads are the two paid channels a recruitment business owner is most likely to consider, and the most common mistake is treating them as interchangeable. They are not. They do two different jobs. LinkedIn Ads sells identity: it lets you put your message in front of a defined type of hiring […] The post LinkedIn Ads and Google Ads for Recruiters: Which One, and When appeared first on Superfast Recruitment.

This post looks at paid advertising on Facebook and Instagram, run through Meta Ads, and where it fits for a small recruitment, search or staffing business. It’s the paid companion to our earlier episodes on organic Instagram and Facebook. The short version is this: Meta ads can be genuinely useful, but they’re rarely the right […] The post Meta Ads for Recruitment: What Facebook and Instagram Advertising Can and Can’t Do appeared first on Superfast Recruitment.

Ket Takeawys From This Podcast and Post WhatsApp is the highest open rate channel a recruitment or search business can use, but it deepens relationships you already have rather than starting new ones. What that means in practice: WhatsApp has more than three billion monthly users, with open rates of 95 to 98% against roughly […] The post WhatsApp for Recruiters: Where It Wins You Clients and Candidates, and Where It Costs You Both appeared first on Superfast Recruitment.

TikTok reaches around 24.9 million adults in the UK, roughly 136 million in the US and 10.2 million in Australia. That’s somewhere between a third and two-fifths of the adult population in each of those markets. The audience sits mainly in early- to mid-career stages, and because the For You Page hands out reach based […] The post What Recruiters Need to Know About TikTok This Year appeared first on Superfast Recruitment.

Let me start with a question I get asked more than almost any other when it comes to marketing channels. Should I be using Facebook for my recruitment business? It usually comes with a follow-up. Is it not just for personal stuff now? Has everyone not moved on to LinkedIn or Instagram? Is it worth […] The post What Recruiters Need to Know About Facebook This Year appeared first on Superfast Recruitment.

Key Takeaways From This Post In this episode of The Recruitment Marketing and Sales Podcast, Sharon Newey explores why imposter syndrome disproportionately affects the most capable recruitment business owners, what it actually costs commercially, and three practical actions you can take this week to start showing up with the authority you have already earned. You […] The post Imposter Syndrome Is Keeping Your Recruitment Business Small appeared first on Superfast Recruitment.

Quick Summary of This Post This post explores why thought leadership is no longer optional for small recruitment businesses, why most attempts at consistency fail, and how to build a practical five-component system that keeps your voice in your market without requiring you to start from scratch every week. If you run a recruitment business […] The post How to Build a Thought Leadership System That Runs Without You appeared first on Superfast Recruitment.

You post on LinkedIn. A few people like it. Maybe someone leaves a comment. And then nothing happens. No client call. No new brief. No obvious return. So, you shelve it and get back to billing. Sound familiar? The problem is rarely that you chose the wrong platform or posted at the wrong time. The […] The post Recruitment Marketing: The Visibility to Revenue Framework™ appeared first on Superfast Recruitment.

You have done it before. You did not mean to. But there it is. Two months have slipped by and you have not sent an email to your database. Your LinkedIn has gone quiet. The blog post you were going to write is still sitting in drafts. You only realised when a competitor’s content popped […] The post The Marketing You Stop Doing Is Costing You Most appeared first on Superfast Recruitment.