Marketing Monk

Angad Singi

Latest insights on marketing strategies of your favorite brands 🚀

301 épisodes

Marketing Mistakes Made by Red Bull
26/04/2026
Red Bull gave you wings and a $13M lawsuit. See the marketing mistakes behind 43% market share, a cola recall, and Monster's quiet rise to 39%.
LG's Reinvention Marketing Strategy
25/04/2026
LG went from Korea's first radio to a $6.5B brand. Here's how OLED dominance, a smart TV ad platform, and appliance subscriptions built their marketing strategy.
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Doritos Fan-First Marketing Strategy
24/04/2026
Here's how Doritos built a $6B brand, from consumer-made Super Bowl ads and the Doritos Locos Taco to flavour drops, gaming, and a year-round creator platform.
Small World Machines Campaign by Coca-Cola
23/04/2026
Coca-Cola set up vending machines in India and Pakistan, enabled live interaction, guided shared tasks, captured real moments, and turned them into global content.
Hot Wheels System-Driven Marketing Strategy
22/04/2026
13:23
Hot Wheels grew by making faster cars, owning speed, low pricing, building a track ecosystem, using car licenses, creating collectibles, and hosting events. Here's how
Dove Chocolate's Brand Marketing Strategy
21/04/2026
12:03
Here's how Dove Chocolate built a global brand using premium pricing, a 30-year sensory claim, wrapper messages, women's empowerment, and a dual-brand strategy.
Lipton Tea's Century-Old Marketing Strategy
20/04/2026
11:18
Lipton cut middlemen, standardized tea, priced fairly, partnered with PepsiCo, used sustainable sourcing, and shifted to emotional marketing. Here's how
IHOb Marketing Campaign by IHOP
19/04/2026
IHOP renamed itself IHOb for 30 days, got mocked by every brand on the internet, and turned that ridicule into $113M in free media and 4x burger sales.
Top 6 Marketing Mistakes Made by Google Glass
18/04/2026
Google Glass had technology. Boeing proved it. But Google targeted the wrong people, set the wrong price, and never answered what it was for.
ICICI Bank's Digital-First Marketing Strategy
16/04/2026
Here's how ICICI used aspiration ads, tech investment, co-branded cards, data personalisation, and smart segmentation to become India's top private bank.

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Marketing Monk

Angad Singi

301 épisodes

Marketing Mistakes Made by Red Bull

LG's Reinvention Marketing Strategy

Doritos Fan-First Marketing Strategy

Small World Machines Campaign by Coca-Cola

Hot Wheels System-Driven Marketing Strategy

Dove Chocolate's Brand Marketing Strategy

Lipton Tea's Century-Old Marketing Strategy

IHOb Marketing Campaign by IHOP

Top 6 Marketing Mistakes Made by Google Glass

ICICI Bank's Digital-First Marketing Strategy