
🌎 John Franklin sits down with Josh Mildren and Benny Woolford from REVL Training — the duo who launched a gym franchise during COVID and grew it to 42 locations across five countries. They break down how REVL built an $11M global brand through tight programming, a proven presale playbook, and a focus on culture that’s fueling their next move into North America.
P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out.
📱 Socials:
REVL Training - https://www.instagram.com/revl.training/
REVL Training (website) - https://revltraining.com
Josh - https://www.instagram.com/joshmildren/
Benny - https://www.instagram.com/bennywoolford/
🔥 Show Notes:
(0:00) Opening Global Locations and Initial Challenges
(3:13) Gym Layout and Training Methodology
(4:52) Impact of COVID-19 and Franchise Structure
(7:11) Growth and Expansion Plans
(18:21) Run a successful gym with Kilo (visit https://usekilo.com/)
(18:52) Training Blocks and Community Building
(21:22) Studio Economics and Staffing
(30:43) Marketing and Member Engagement
(38:10) Franchise Support and Growth
(39:56) Future Plans and Market Entry
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