Chris Craytor - Health & Fitness Association - The Rebrand & Event Recap

Join us for an inspiring conversation with Adam Menner, a seasoned gym owner and consultant with a wealth of experience in fitness and business. In this episode, Adam unveils the secrets to scaling a fitness business using the principles of servant leadership. From his humble beginnings as an intern at DeFranco's Training Systems to becoming a partner in multiple successful gym locations across the Northeast, Adam's journey is a testament to the power of dedication and growth. Discover how Adam has mastered the art of managing smaller, efficient gym locations, with a strong focus on core service offerings like small group personal training. He shares invaluable insights into the role of technology in streamlining operations and enhancing business growth. Learn about the significance of consistent quality control, effective recruiting, and providing meaningful career opportunities in the fitness industry. Adam also explores the importance of complementarity in fitness modalities, targeting the right client demographics, and delivering a holistic client experience. Throughout the episode, he emphasizes the value of humble beginnings and continual learning. Tune in to gain practical tips and strategies from Adam's rich experience and get a sneak peek into his work on the Business of Strength podcast.   LINKS: https://www.wodify.com/ https://podcastcollective.io/  

Eric Malzone sits down with Brian Furey from Nature's Fynd, discussing the innovative development of high-protein food from fungi discovered in Yellowstone Park. Brian shares his journey, from working in biochemistry and natural products to joining Nature's Fynd, a company focused on sustainable, rapid-growth food sources that could revolutionize our food supply. They delve into the discovery of unique fungi capable of producing high-protein content in extreme environments, their potential for global food security, and its nutritional benefits compared to traditional sources. Moreover, they cover the significant impact on sustainability, the company's rapid funding and product development success, and the encouraging regulatory process with the FDA. The talk also explores the future of food, touching on the possibilities of licensing the technology globally and the importance of continuing research, particularly within the fitness and wellness community.   LINKS https://www.wodify.com/ https://podcastcollective.io/ 

In this episode, Eric Malzone engages into conversation with Chris Craytor to discuss the future of the fitness industry, touching upon various topics including innovations in health clubs, the importance of social connections, and the impact of third-party payer programs. Chris shares insights from a recent event in Los Angeles that highlighted the industry's growth and enthusiasm post-COVID. They delve into the rebranding of the health and fitness association, examining the integration of health in fitness facilities and how the industry can connect to the larger healthcare sector. The conversation also covers strategies for engaging members through personalization, technology, and creating a strong community within clubs. Additionally, Chris gives an overview of Well Health and its role in facilitating third-party payments and insurance programs for fitness services, emphasizing the importance of adapting to changing payment models and catering to various member demographics.   LINKS: https://www.wodify.com/  https://podcastcollective.io/ 

In this engaging podcast episode, Robb Wolf, a prominent figure in the fitness and health industry, talks about how societal perceptions of aging and longevity have evolved, the role of lifestyle choices in health, and introduces an interesting discussion on GLP-1s in the context of obesity treatment. He shares insights from his experience in fitness coaching, emphasizing the importance of sleep, diet, and exercise in improving quality of life. Wolf also delves into his entrepreneurial journey with Element's electrolyte brand, highlighting its success and future directions, including sustainability initiatives like land acquisition for conservation and investment in nuclear energy as a sustainable power source. Additionally, Wolf reflects on his experiences with popular media figures like Joe Rogan and Tim Ferris, offering advice on building credibility and trust over time.   LINKS: https://www.wodify.com/ https://podcastcollective.io/ 

In this engaging conversation, Ryan Duey, co-founder and CEO of Plunge, discusses the growth and evolution of his business in the wellness industry, focusing on cold plunges and saunas. Duey reflects on the increasing consumer interest in wellness, evident through growing trends and the adoption of cold and hot therapies. Plunge's vision revolves around making wellness accessible through innovative products, such as their Evolve series, offering varying price points to meet consumer needs. Duey emphasizes the importance of consumer feedback, development of the Plunge app for enhanced user experience. Additionally, he highlights the shift in market demand from high to more accessible price points and introduces new products aimed at democratizing cold plunging.   LINKS: https://www.wodify.com/ https://podcastcollective.io/ 

In this episode, Eric Malzone and Mike Goscinski dive into the Health and Fitness Association's advocacy work and the key issues facing the fitness industry. Goscinski, VP of Government Affairs, stresses the critical role of advocacy in shaping industry policies and discusses initiatives like the FIT Act to integrate physical activity into healthcare. He highlights bipartisan support for such measures and underscores the industry's influence in driving advocacy efforts. The conversation also touches on the association's recent rebranding, membership benefits, and the importance of preventive health measures in addressing national health concerns. Goscinski encourages industry members to get involved in advocacy and shares avenues for engagement via the association's website and social media platforms, aiming to bolster the industry's voice in policy discussions.   LINKS: https://www.wodify.com/ https://podcastcollective.io/   

In this episode, host Eric Malzone is joined by guests Juliet Starrett and Alex Alimanestianu to discuss various topics impacting the fitness industry. They start by analyzing the quarterly reports of major fitness companies, diving into stock performance, revenue growth, and operational challenges. The conversation then shifts to CrossFit, exploring recent changes in affiliate fees and the evolving landscape for gym owners. Finally, they delve into the state of women's health and sports, addressing challenges like diversity in leadership, menstrual cycle impacts on performance, and the role of social media in promoting positive changes. Despite the hurdles, they express optimism about the future of women's health and sports and the potential for positive transformations in the fitness industry.   LINKS: https://www.wodify.com/ https://podcastcollective.io/         

In this episode of the podcast, Eric Malzone interviews Jim Rowley, CEO of Crunch Fitness, they explore the core principles of leadership in the fitness industry. Rowley emphasizes the importance of execution, highlighting that successful leadership is about getting things done. He discusses the unique qualities of effective leaders, including the ability to inspire and energize teams, while also reflecting on the evolving dynamics of generational differences in the workplace. Rowley shares personal strategies for maintaining a sharp edge as a leader, from prioritizing health and relationships to staying focused on business goals. He also provides insights into his daily routine and offers advice on how others can engage meaningfully with him. LINKS: https://www.wodify.com/ https://podcastcollective.io/ 

In this episode, Eric Malzone welcomes Lisa Kuecker to discuss the future of fitness in Q1 2024. Kuecker shares her unexpected journey from tech entrepreneurship to boutique fitness, highlighting the evolution of her company, Studio Grow, which now operates globally. They define boutique fitness as selective towards specific modalities under one roof, emphasizing intimacy and community. The conversation covers challenges and opportunities in the industry, including the need for better sales and marketing strategies in the US and growing international interest in boutique fitness. Kuecker emphasizes embracing hospitality principles, leveraging AI in marketing, and improving sales conversion rates. LINKS: https://www.wodify.com/ https://podcastcollective.io/ 

In this episode, Eric Malzone sits down with Christopher Clawson at a fitness trade show for an insightful discussion on the changing dynamics of the fitness industry. Chris shares his journey and insights into joining EGYM, highlighting the company's progressive culture and commitment to innovation. They explore the evolving landscape of fitness trade shows, focusing on the increasing prominence of technology and AI-driven solutions like those offered by EGYM. Chris elaborates on how EGYM's ecosystem seamlessly integrates with various fitness equipment and apps to deliver personalized workout programs and track user progress. He envisions a future where AI technology can further optimize fitness programs based on individual needs and goals, showcasing the exciting possibilities for the industry's future. LINKS: https://www.wodify.com/ https://podcastcollective.io/