Empire Flippers Podcast podcast

Empire Flippers Podcast

Justin Cooke and Joe Magnotti

Fast. Safe. Simple. Investing in online business has never been easier. The Empire Flippers Podcast discusses buying and selling websites, investing in online assets and businesses, and discusses the successes and failures that come with online entrepreneurship.

214 épisodes

  • Empire Flippers Podcast podcast

    EFP 214: The Looming Crisis and Shining Opportunity for E-commerce Entrepreneurs With Greg Elfrink

    55:58

    The online business world is notoriously fast-paced, so it’s often difficult for digital entrepreneurs to stay up-to-date on industry trends. We hear phrases like “supply chain crisis” and “Amazon product launch changes” mentioned in the news, but how will these industry changes affect you?   Our very own Greg Elfrink, the Empire Flippers’ Director of Marketing, has the answers you’re looking for! After having deeply immersed himself in the online business world for the past 5 years, Greg knows the ins and outs of the online business world.  Greg joins us to discuss the positives and negatives of the current state of the industry and why sellers need to pay attention to the market. He walks us through the impact that the looming supply chain crisis could have on e-commerce businesses and the best ways for buyers and sellers to navigate the tough times ahead.  Greg explains why the market is perfect for exits, and how sellers can get a jump on their competition by cutting the queue and selling their businesses before the new year.
  • Empire Flippers Podcast podcast

    EFP 213: After The Exit

    1:16:38

    "With stocks, you could be looking at a 10-12% ROI, whereas with websites you could be looking at 100% returns year-over-year." This is just one of the many golden nuggets you'll hear from this episode with Lucas Carlson, a programmer who managed to raise $10 million in VC funding for a business idea, sell it to a Fortune 150 company, and turned the windfall into a lifelong cashflow. This time, Joe and I check in with Sarah and Branden who spoke with Lucas who shares how he invested the capital into building an online business portfolio that could sustain him for many years. By tuning in, you'll hear some really smart tips on what you could do if you're thinking about selling or have recently sold your business for life-changing money and want to put the money into an investment vehicle that will keep generating income. Speaking of building life-changing money, our featured listing is a dropshipping business in the entertainment niche. A "business in a box", the business comes with a large social media following and it's easy to pick up to learn how to run.
  • Empire Flippers Podcast podcast

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  • Empire Flippers Podcast podcast

    EFP 212: Introducing EF Capital

    1:00:43

    The industry of online businesses is still a growing niche. We hear a lot of people who want a piece of this pie as well. Joe and I are joined by Mike Vranjkovic to explain what the EF Capital program is, how it works, and how you can participate. The program was born in 2014 over discussions about an age old problem where skilled entrepreneurs don't have the capital to buy bigger listings, and investors don't want to buy an entire business or learn a brand new skill set. In a nutshell, the program helps investors turn an active investment into a passive one by partnering them with operators who will help manage acquisitions. And the program helps operators gain leverage in buying online businesses that aren't available through traditional financing (like SBA loans) without having to learn new skills like investor relations and how to set up an investment fund. Instead, operators stick to what they know best - fixing and scaling digital assets. If you're looking to buy an online business to replace your job, check out our featured listing. It's an Amazon FBA business created in April 2017 that sells specialty shoe products. It's a job replacement for income (earning ~$10,000 each month in profit) and time as well, since the seller only needs 2 hours each week to run it.
  • Empire Flippers Podcast podcast

    EFP 211: 6 Signs Your Buyer Is BS

    32:53

    Ever feel a deal's going south with every word that comes out of a buyer's mouth? Usually, your gut instinct is on the money. Bullshit buyers are a seller's worst nightmare. While you were entertaining a buyer who made all the right noises at first and turned out to be a dud, you might have missed out on speaking to an actually qualified buyer. Joe and I wanted to share common tips and tricks these types of shady characters use so you can avoid unnecessary heartache. Our featured listing in this episode is for an Amazon Associates and affiliate business that has a well-established domain, a good backlink profile, requires minimal effort to maintain, and has diversified earnings. It could be a really good purchase for someone who wants to focus on building just one brand instead of managing lots of different businesses.
  • Empire Flippers Podcast podcast

    EFP 210: Buyer Negotiation Tactics

    35:55

    It's been a good year for us at Empire Flippers, even in the midst of this pandemic. Our industry keeps growing and the proof is in the pudding—we have over $1 billion in verified proof of funds from buyers on our marketplace.  That's why in this episode, Joe and I really wanted to shared some great negotiation tactics that all buyers can use when finding the right deal for them. We'll talk about why and how you should consider a seller's emotional equity in a deal, managing expectations so you can agree on a sales price everyone's happy with, and how to set your buying strategy depending on the types of deals you're going after. Our featured listing in this episode is for an Amazon FBA business that's had strong year-on-year growth and doesn't need much effort to maintain right now. It's ideal for a one-man band type of operation, and there's room for diversity outside of Amazon while having plenty of avenues to explore within Amazon too: a great option for someone who's looking for a hands-off business that pulls in a healthy amount of income while having lots of opportunity to grow. There are tons of helpful and exclusive tips, so tune in and take notes!
  • Empire Flippers Podcast podcast

    EFP 209: How To Buy For Value In 2020

    29:43

    Who doesn't love a good deal? But for online businesses, a great deal doesn't always mean buying at the lowest price. In this episode, Joe and I talk about what a great deal looks like when you're shopping for a digital asset in 2020. We'll talk about what value looks like and discuss some of the practical things to look out for when you're doing your due diligence, like how many hours you actually need to manage the business, and why you shouldn't go into an uncomfortable niche even if it has loads of potential. Our featured listing in this episode is for an Amazon FBA business that ticks a lot of these boxes for value. It's not a business we normally list on our marketplace, but there's a lot of opportunity for the right buyer - it's well-balanced, has multi-channel revenue, and could be a great deal for you.
  • Empire Flippers Podcast podcast

    EFP 208: The Contrepreneur Formula With Mike Winnet

    1:15:10

    It seems the best way to take down fake gurus is by pulling the curtain down and revealing exactly what they're offering. That's why in this episode, Joe and I are really excited to speak with Mike Winnet from The Contrepreneur Formula where we discover how he got into the business of calling out contrepreneurs online - you might know some names like Grant Cardone, Dan Pena, and Gary Vee. We appreciate it's easier to criticize fake gurus instead of giving constructive criticism, which is why Mike's perspective is interesting given his entrepreneurial background that provides the foundation behind recognizing deals that seem too good to be true. Our featured listing in this episode is for an Amazon Associates business that provides electronic reviews and compares and contrasts products. Traffic is mostly organic, and it's worth noting that declining traffic could be a great opportunity for a buyer to pick up and grow the business.
  • Empire Flippers Podcast podcast

    EFP 207: Massive Funds Buying Up The Market In 2020

    42:12

    While 2020 has been a rough year around the world, our industry has been booming. We're seeing a lot of activity from partners and groups looking to snap up 6-, 7-, and 8- figure digital assets. In this episode, Joe and I dive into what the selection criteria for these deep-pocketed groups look like, how they negotiate deals, and what are their ultimate long-term plays. We also cover why brokers are key in these types of deals and how sellers can benefit from listing on our marketplace. Stay tuned for two featured listings this week. Both are in the technology niche providing a special type of internet service in different geographic regions, and are potentially great deals for groups looking to buy a business providing a full-time income instead of a full-time job.
  • Empire Flippers Podcast podcast

    EFP 206: Surprising Internet Scammers With YouTuber Pleasant Green

    48:45

    If you send me a few laptops I'll wire $50,000 to your account tomorrow..." By now we're all familiar with online scams that appeal to our emotions or a path to get rich with a "small" investment. What if Instead of ignoring or trolling scammers, there was a more wholesome way of dealing with these types of emails? In this episode, Joe and I talk with Ben Taylor, the man behind the Youtube channel Pleasant Green, who's mission is to identify scams and find ways to help online scammers financially without having to rely on these schemes. We'll cover what types of scams exist with online businesses, how Ben dealt with these, and how he saw that was a genuine deeper need behind these scams so he could turn these encounters into positive opportunities. We'll also talk about a solid business that's for sale with lots of diversification in traffic and revenue sources that makes just under $50k in monthly net profit and suits people looking for a really profitable online business without the need to grow one from scratch.
  • Empire Flippers Podcast podcast

    EFP 205: How To Manipulate Facebook To Win An Election

    55:52

    This is a departure from our regular episodes where we talk about buying and selling online businesses, the overall industry, and entrepreneurship in general.  Today I talk with Michael Erickson from digital marketing agency Search Scientists about how political operatives use Facebook and other major online platforms to manipulate the vote. We cover what were some of the old school ways that elections could have been manipulated pre-Internet, how big data is used to drive voters towards your candidate (and away from the opposition), and how these tactics might be used in Small Town, USA. No featured listings or updates for this episode, we'll be back with that on the next one. I hope this serves as a warning to anyone who's missed the looming danger of these platforms being used as a tool to manipulate elections.

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