Christopher P. Willis on Using AI to Create a Better User Experience with Better Content
In this episode, Frank and Andy speak to Christopher P. Willis about Using AI to Create a Better User Experience with Better Content.
Certainly, if you have ever you read instructions or product documentation that left you annoyed and confused, then you can appreciate the work he does with Acrolinx.
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Transcript
00:00:00 BAILey
Hello and welcome to data driven.
00:00:02 BAILey
In this episode Frank and Andy speak with Christopher Willis about how artificial intelligence can help bake brands create congruent content across cultures, languages and writers.
00:00:13 BAILey
One quick word of correction.
00:00:15 BAILey
Frank made the assumption that CPO was chief product Officer.
00:00:19 BAILey
Chris is actually Chief pipeline officer.
00:00:21 BAILey
In addition to being chief marketing Officer, Acrolinx currently does not have a chief product officer.
00:00:28 BAILey
Frank should know by now what happens when you assume anything.
00:00:32 BAILey
I'll have a chat with him later.
00:00:34 BAILey
For now, enjoy the show.
00:00:44 Frank
Hello and welcome to data driven, the podcast where we explore the emerging fields of data science, machine learning and artificial intelligence.
00:00:52 Frank
If you'd like to think of data as the new oil, then you can think of us like Car Talk because we focus on where the rubber meets the virtual road and with me on this epic road trip down the information.
00:01:04 Frank
Superhighway as always is Andy Leonard.
00:01:07 Frank
How's it going Andy?
00:01:08 Andy
Good Frank, how are you doing?
00:01:10 Frank
I'm doing great, I'm doing great.
00:01:11 Frank
It's a beautiful Tuesday morning here in the DC area.
00:01:14 Frank
We're recording this on September 28th and I can't believe it's already October.
00:01:22 Andy
Almost gosh, yeah, yeah.
00:01:23 Frank
Almost October.
00:01:25 Andy
It's it's been beautiful fall weather.
00:01:28 Andy
Past few days here in sunny Farmville, VA.
00:01:33 Andy
And I'm really enjoying that.
00:01:35 Andy
Got a lot of outdoors work done in the past few days and that's always a good thing.
00:01:40 Frank
Yeah, we just built the trampoline for the kids and that was a was a lot of fun.
00:01:46 Frank
'cause the.
00:01:46 Frank
Instructions were horrible.
00:01:50 Andy
Did you get one with that big net around it?
00:01:53 Andy
Keep from bouncing off and 'cause otherwise it should come with a coupon for a free cast.
00:01:58 Frank
Freecast and free healthcare that'd be funny.
00:02:00 Andy
Yes, yes, that's right, yeah.
00:02:03 Frank
Yeah, so without further ado I'd like to introduce we have this.
00:02:07 Frank
Awesome guest today.
00:02:08 Frank
We've been really lucking out on terms of folks coming to us...
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