China Business Cast podcast

China Business Cast

China Business Cast

China Business Cast is a podcast featuring experienced entrepreneurs and business people making things happen in China. If you want to learn from on the ground accounts of how business actually gets done in China, this is the program for you.

130 épisodes

  • China Business Cast podcast

    Ep. 125: Women in China Business Leadership with Helen Ye

    33:48

    In 2001, China became a member of WTO, and thousands of Chinese companies wanted to go abroad. One big problem was that these Chinese companies didn’t understand the culture, policies and regulatory requirements there. Helen started her career in this field since 2007 when she joined a consulting company which helps Chinese companies to have their presence in other countries. Now she is still working in this field but mainly helps foreign companies enter the China market.It has been only 20 years since 2001. During the first decade, Chinese local companies wanted to go abroad. But in the past ten years, there were incredibly increasing numbers of overseas companies who are quite interested in the China market and want to understand how China market runs. In this episode, we will mainly focus on following questions:What are the biggest differences in selling consulting services to the foreigners as compared to the local Chinese companies?How to sell services such as consultancy service to the clients? What are the key points of maintaining a sustainable relationship with the clients?How to preserve the core members of a team? How to make sure that the team fits into the same vision? How to motivate the team?How to make sure that the messages of the leader go across effectively?How to talk to the staffs as a CEO when there are mistakes?How to manage the company like a family? How to find a balance between a CEO and a mother-like person?What can be considered as the biggest achievement of a company?Episode Mentions:Reach out to Helen via helen.ye@accestra.com or LinkedIn Website: https://www.accestra.comFind your host Lina on LinkedIN or reach out via lb@litaogroup.comWebsite: https://litaogroup.com Join China Business Cast WeChat groupDownload and SubscribeDownload this episode right click and choose "save as"Subscribe to China Business Cast on iTunesOr check out the full list on subscription optionsAdd Lina ('Lina-LITAO') on WeChat to join China Business Cast WeChat group 
  • China Business Cast podcast

    Ep. 124: Business Leadership in China with Elijah Whaley

    49:36

    About Elijah Whaley:Elijah Whaley has over two decades of experience as a content producer and marketer, with eight years focused on KOL marketing in China. Until acquisition in 2020, Elijah was the CMO of PARKLU. Elijah is now the VP of Marketing APAC at Launchmetrics. Elijah was also the Co-founder of one of China’s top-ranking beauty KOL, Melilim Fu.Episode Content:I have admired PARKLU for their ability to simplify the complex world of China marketing, and I have admired Elijah for giving out all the most valuable industry secrets to everyone who is willing to listen.No wonder PARKLU has become the go-to-platform for most foreign luxury fashion & cosmetics brands, and Elijah got featured in the New York Times, Vanity Fair, Vogue Business and many other valuable publications for his exclusive knowledge and understanding of Chinese consumers.We have known each other for some time, but only got to meet last year - and found out that we have a similar perception on the value a business should create for the clients, yet work in a very different capacity [LITAO works on building a B2B network and sales, while Elijah helps brands sell to B2C network online].I promise our conversation is going to be very interesting for anyone thinking about China! Subscribe and enjoy!What do technology start-ups mean in Chinese context?How do you make sure a brand's communication stays coherent across different channels when working with different KOLs ?What role do the KOLs and influencers play when building up a brand’s communication with consumers?Why do some foreign brands fail in their communication strategy? What can they learn from the Chinese brands?For a leader, how to better achieve a common goal with the team? What can be considered as “professional” in China? What’s the differences when comparing to the West?How will the soft powder of Chinese business affect foreign companies?What criteria can be used to measure the results for a marketing technology company in China?What is the innovator's dilemma?For a leader, how to rephrase the task-setting without focusing on the details or the process? What can be the risks?What’s the differences between been a leader in China compared to the West?Episode Mentions:Reach out to Elijah via elijahwhaley@gmail.com or LinkedIn WeChat: elijahwhaleyWebsite: http://www.elijahwhaley.com For mor on China Influencer Marketing, follow Elijah's podcast 'The China Influencer Marketing Podcast' by PARKLU https://www.chinainfluencermarketing.com PARKLU by Launchmetrics: https://www.parklu.com Find your host Lina on LinkedINJoin China Business Cast WeChat groupDownload and SubscribeDownload this episode right click and choose "save as"Subscribe to China Business Cast on iTunesOr check out the full list on subscription optionsAdd Lina ('Lina-LITAO') on WeChat to join China Business Cast WeChat group
  • China Business Cast podcast

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    Ep. 123: New Retail & Leadership Training Programme with LITAO

    54:38

    When the digital payment technology got integrated to social media platforms, China changed. And now is becoming an inspiration for global corporations when trying to foster innovation and leadership. Chinaany is famous for its de-centralized network of shopping channels, and the speed of transformation which is unprecedented elsewhere in the world. The aim of this episode is to help global decision-makers develop awareness to what is possible in business, have a better understanding of the current China market and to help foreign brands build cross-cultural competences by showing real-life examples of leadership, new retail and consumers in China.How to manage a national team in China?How does the brand successfully maintain its mission and integrity while changing appropriately with the current environment?how the regulator environment has changed in China in the last 2 years?What is Cross-border E-commerce?How to work with a Chinese company?How does offline pop-up stores work?How do you keep your audience focused?How do brands build their awareness?What are the differences in understanding of the same products regarding cultural differences?How do Chinese consumers make their consuming decisions?Why is a Chinese company profile so important?Episode Mentions:Reach out to Aiste Blaviesciunaite via LinkedInWebsite: GlobisFind your host Lina on LinkedIN or on WeChat: Lina-LITAOWebsite: https://litaogroup.comFind your host Simon on LinkedINJoin China Business Cast WeChat group
  • China Business Cast podcast

    Ep. 122: Attending Trade Fairs in China with EU SME Centre

    37:41

    Online trade fairs have become very popular in recent years in China, especially after the outbreak of covid-19. Some foreign companies find out that there are markets for their products and want to attend the trade fairs in China, not only online fairs or hybrid fairs, but also physical fairs. However, in many cases those companies may encounter with problems on how to introduce them to the visitors, or how to attract people’s attention, etc. In this webinar the experts mainly focused on the question listed below and shared their insights and stories from their experience.What options do European companies have when they want to participate in Chinese fairs, especially now when they are not able to come to China? What is IPR in recession and what should foreign company do with it when entering China?What are important factors to take into account when preparing for the fair?What should people do during an exhibition? How can a company maximize its benefits?How to make social media particular useful when introducing yourself to others?When company joins an exhibition for branding, what kind of visitors you expect the most?What should a company do to follow up after estimating, preparing for and participating in those fairs? Episode Mentions:Find EU SME Centre on LinkedIN, website: www.eusmecentre.org.cn, and follow their youtube channel: https://www.youtube.com/user/EUSMECentre Find Lina on LinkedIN, and website of LITAO Consulting Group: www.litaogroup.com.Find Alessio on LinkedIN, Bruno on LinkedINFind Bart on LinkedIN, and website: www.horsten.be or www.mychinaweb.comDownload and SubscribeDownload this episode right click and choose "save as"Subscribe to China Business Cast on iTunesOr check out the full list on subscription optionsAdd Jons ('jslemmer'), Lina ('Lina-Litao') or Simon ('sraadt') on WeChat to join China Business Cast WeChat groupFind your host Jons on LinkedIN, Simon on LinkedIN and Lina on LinkedINJoin China Business Cast WeChat group
  • China Business Cast podcast

    Ep. 121: Understanding the Health industry with Jonathan Chapon

    50:40

    Bio Jonathan ChaponJonathan is a very humble guy with an impressive track record as an international health insurance broker. After coming to China as an exchange student in 2007, he returned in 2009 and have been climbing the corporate ladder at Abacare ever since. As he says basically the only thing he did not do is cleaning the carpet. It is quite rare to find an expat working at a company for 12 years with full passion and dedication. He is an inspiration and we are excited that we can share his story and industry knowledge with all of you.Episode content:Jonathan shares his internal journey until and after takeover by a Chinese companyWhy Chinese consumers are buying an expat health insuranceHow the China health and social insurance system works as a business owner for your employees and the importance of having this understandingMain differences between Chinese and Western health issues and awarenessWhat are the health trends in family structure and with ageing populationUnderstanding the Chinese health system so you can be a better leader, colleague and friendTechnology developments in the health industryLocal hospital arrangements requires a lot of waiting and queuing. What will be the solution to solve this.Managing his team in both Shanghai and BeijingWhere to engage with other C-level leaders and entrepreneursHis two highlights of his 12 years ChinaEpisode Mentions:Find Jonathan Chapon on Linkedin or WeChat: JonChaponTheir company website is www.abacare.com or on LinkedinDownload and SubscribeDownload this episode right click and choose "save as"Subscribe to China Business Cast on iTunesOr check out the full list on subscription optionsAdd Jons ('jslemmer'), Lina ('Lina-Litao') or Simon ('sraadt') on WeChat to join China Business Cast WeChat groupFind your host Jons on LinkedIN, Simon on LinkedIN and Lina on LinkedINJoin China Business Cast WeChat group
  • China Business Cast podcast

    Ep. 120: Protecting your IP Rights in China? With China IPR SME Helpdesk

    51:04

    Things in China are always changing faster than any other place in the world, especially when connected with technology, with patent and with laws. Because of the constant change, there are always huge market in China, which attracts companies all over the world. However, when a foreign company enters China market, it will definitely encounter with problems in rules, in trademark registration process, in patent protection, in communication with local agents and distributors, etc. Sometimes it may find that the products or the name is already existed in China. Sometimes the problems are caused by misconception. Sometimes they are caused by choosing the wrong categories and classes where the company wants to protect itself. What can we do? Today, we will be focusing on the following questions:How can foreign companies protect themselves?How to prepare the trademark protection strategy? Why should a brand register under different classes in China vs. overseas?What can we learn from the wine case?What is the preference of Chinese consumers?Is it over when you have already registered a trademark successfully? What's next?Why must a foreign company pay attention to cultural differences when entering China?Why is it important to invest in human resources?What suggestions will the China IP SME Helpdesk provide for its clients?What can you do to protect your IP rights when there are similar trademarks that exist in the market already?Why should a brand invest in building their Chinese name?Episode Mentions:Reach out to Mr. Matias Zubimendi via LinkedInWebsite: China IP SME HelpdeskEuropean Union Chamber of Commerce in China:  https://www.europeanchamber.com.cn/en/home Find your host Lina on LinkedIN or on WeChat: Lina-LITAOWebsite: https://litaogroup.comFind your host Simon on LinkedINJoin China Business Cast WeChat group
  • China Business Cast podcast

    Ep. 119: Thriving in China's Eommerce Ecosystem with Sandrine Zerbib

    39:11

    Bio Sandrine ZerbibOver 25 years’ experience in consumer business in China, out of which the last seven years working on cracking the code of Chinese digital native millennials.Sandrine Zerbib founded and is currently running a Shanghai based and China focused brand management and digital agency specialized in digital brand strategy, e-commerce operations and 360 marketing – from performance marketing to community management and event digitalization. Most Full Jet clients are international fashion, lifestyle and sports labels, such as G-Star, Dr. Martens, Lacoste, TOMS, Brooks Running, Skechers, UGG, DeBeers and many others (www.fulljet.com.cn). Early this year, Full Jet was acquired by Baozun, the undisputed e-commerce service provider in China.In addition, she is currently a member of the Advisory Board of Pictet Premium Brands Fund, as well as a director of the board of Allure Systems – a start-up providing fashion companies with a solution for virtualized apparel enabling virtual try-on.She was previously a director of the board of Esprit Holdings Ltd., a director of the China board of Infront Sports & Media, the non-executive Chairman of the Board of Lacoste China and CEO and Executive Director of China Dongxiang (Group) Co., Ltd, a Chinese company listed on the Hong Kong stock exchange and specialized in the production, marketing and distribution of sports fashion brands in China and Japan, notably Kappa and Phenix.Until mid-2007, Sandrine Zerbib was the President of adidas Greater China. She was appointed in the mid-1990s to create and develop the China business of adidas. She started and successfully developed the adidas business in China, from its naissance stage to its present market leading position.Under Sandrine’s leadership, adidas emerged as a leading performance sports brand in China, set to be the number one brand by 2008. With a network of close to 4,000 adidas brand stores across approx 500 cities when Sandrine left adidas, adidas was already achieving about USD 1 billion in net sales, making China the second largest market for adidas outside the United States.Underpinning these achievements was a fully controlled distribution system and a constant effort to build a distinctive and inspirational brand for China’s young, dynamic and energetic consumers.One of adidas Greater China’s most outstanding milestones has been securing the partnership rights to the Beijing 2008 Olympic Games. The partnership was a platform for ongoing engagement with Chinese consumers and a true point of differentiation that proved adidas commitment to the development of sports in China.While guiding adidas to success in China, Sandrine managed to make and maintain adidas Greater China the most profitable subsidiary of the adidas Group, and in the process built a tightly knit team of about 1000 staff united by their impossible is nothing attitude.Last, Sandrine successfully led the integration of Reebok in the adidas group in China and pioneered a new approach to adidas Group organization by achieving the highest level of integration of Taylor Made (Golf) in the adidas Group.Before her involvement in China, Sandrine was head of acquisition financing at a banking subsidiary of the AGF Group, where one of the most important transactions she led was the sale of adidas by the Dassler family to its new shareholders. Episode content:Sandrine led Adidas China for 13 years starting from 1994. She knows every detail on the Sports Industry and in the past years expanded this knowledge to a wide scope of consumer brands. Sandrine shares the 3 factors that made Adidas China succeed. Also later in the interview she will share why some brands succeed and other fail.The early days of Sandrine's China career at Adidas. And differences between now and then on reaching consumers3 success factors of Adidas China to go from 0 into a billion USD companyWhy most foreign brands are using a TP for their E-commerce businessWhy her company Full Jet merged with BaozunWhy some brands fail and some succeedShould you have China expertise in local market or at head office overseasTo go international as a Chinese company what culture is neededWhat are the main differences comparing Western platforms versus Chinese platformsWill there be ONE global Ecommerce EcosystemHow the consumer experience is leading online shopping in ChinaThe book Sandrine is writing about Chinese businesses, leadership and entrepreneurshipHow to handle uncertainty, thrive in chaos and face digitalizationWhat is next for Sandrine Episode Mentions:Find Sandrine Zerbib on LinkedinTheir website is http://www.fulljet.com.cnBATX = Baidu, Alibaba, Tencent, XiaomiGAFA = Google, Amazon, Facebook, Apple Download and SubscribeDownload this episode right click and choose "save as"Subscribe to China Business Cast on iTunesOr check out the full list on subscription optionsAdd Jons ('jslemmer'), Lina ('Lina-Litao') or Simon ('sraadt') on WeChat to join China Business Cast WeChat groupFind your host Jons on LinkedIN, Simon on LinkedIN and Lina on LinkedINJoin China Business Cast WeChat group
  • China Business Cast podcast

    Ep. 118 How to clear China Customs? with Raymond Ng

    1:07:09

    Episode ContentChina is a market with huge potential. However, many foreign products encounter difficulties or even receive rejections during and after customs clearance because of the wrong labels or classifications when they are entering the Chinese market.The regulations in China keep evolving and developing since 1980 and it’s really important to follow up and catch up with the changes. Through the cases and experiences that Mr. Raymond shares with us the listeners will be able to know more about the customs compliance in China and the key points that deserve great attention.The importance of adjusting the labelling and the ingredient listsWhy products should be pretestedCompliance continues after cleaning the customsChoosing the relevant HS code options Regulatory requirementFocus of the Chinese regulations and standardsChanges of the regulations in food and beverage, Cosmetics, medicine, and animal feed in China in the past ten yearsThe duration and necessary documents of customs compliance for foodChanges in the customs compliance due to the Covid-19 pandemicThe importance of having a local partnershipEpisode Mentions:Reach out to Mr. Raymond Ng via raymond@accestra.com or LinkedIn Website: https://www.accestra.comSAMR State Administration for Market Regulation:  https://www.samr.gov.cnReach out to Dr. Peverelli via p.j.peverelli@vu.nl or LinkedIn Website: https://research.vu.nl/en/persons/pj-peverelliRead: Chin-Ning Chu "Thick Face. Black Heart" Read: Fons Trompenaars, Charles Hampden-Turner "Riding the Waves of Culture" Read: Peter Peverelli, Charles Hampden-Turner and Fons Trompenaars "Has China Devised a Superior Path to Wealth Creation? The Role of Secular Values"Find your host Lina on LinkedIN or on WeChat: Lina-LITAOWebsite: https://litaogroup.com Find your host Simon on LinkedINJoin China Business Cast WeChat group
  • China Business Cast podcast

    Ep. 117: Sourcing from China

    28:22

    Lina being Lithuanian herself was asked to find an experienced executive to share his or her thoughts on Sourcing from China. Simon to agreed to be interviewed by Lina in this exclusive interview.  About Simon de Raadt:Simon de Raadt is currently the Vice President Europe at a Chinese E-commerce company called HyperSKU. He is also shareholder at a Dutch B2B trading company exporting products from and importing to China. Having lived in China since 2011, he is an experienced executive in cross-border trade, sourcing and logistics. Not just as an executive, but also someone who has sourced thousands of products, visited hundreds of Chinese factories, executed quality controls and exported thousands of containers. His expertise has positioned him as an industry thought leader and sought-after speaker at China Business related events.About Lina Bartusevičiūtė:Originally Lithuanian, she has lived in Shanghai since 2009. She speaks fluent Mandarin Chinese, and started out as an interpreter for business and negotiations. Lina soon found that language is just the first barrier in cross-cultural projects, so she did a Master's degree (in Chinese) and upon graduation opened a boutique cross-cultural business consulting firm LITAO in 2015. LITAO works on bringing the world’s best products and ideas to China by building sustainable market entry solutions, managing B2B sales and helping the foreigners understand how the Chinese think.  Episode content:Topics discussed:What is the value of using a local partner in China for sourcing and supporting your products.What is the process for sourcing products.What is the advantage of a trading companyWhen to use a trading company and when to use with manufacturerHow to deal with a frustrating YES to all your questionsReal case studies on sourcing mistakes and tips to avoid themHow to deal with production errors and mistakesThe biggest changes in supply chain in the past 10 years and the recent 2 yearsThe change from supply (pull) to demand chain (push)Examples of demand chain such as dropshippingHow Chinese suppliers have adapted to demand chain Episode Mentions:This recording was part of the webinar of Verslo Zinios Academia that took place on 30th April 2021. For the full program go to https://akademija.vz.lt/pirkimai-kinijoje/programa/More info about the organizers Verslo Zinios at https://www.vz.lt/ Download and SubscribeDownload this episode right click and choose "save as"Subscribe to China Business Cast on iTunesOr check out the full list on subscription optionsAdd Lina ('Lina-Litao') or Simon ('sraadt') on WeChat to join China Business Cast WeChat groupFind your host Simon on LinkedIN and Lina on LinkedINJoin China Business Cast WeChat group 
  • China Business Cast podcast

    Ep. 116: The China Dream with Fionn Wright

    1:00:43

    Episode NotesBio Fionn Wright:Fionn is named by City Weekend Magazine as one of the “11 Most Influential Movers & Shakers in Shanghai” – a city of 24 million - for the impact of his coaching & TV appearances.He had a dream... but could he really make it a reality?After working in Africa, Europe, North America, South America & Asia as a coach helping others in their businesses, career, and relationships he filmed an Internationally Award Winning Documentary on Chinese Business and was offered a chance to be a partner in a multimillion-dollar construction project but would have to give up his dream of starting a family & being a world renowned coach.Seeing gaps in Shanghai’s traditional market for corporate training, children’s education and language learning, he founded & ran 3 innovative coaching companies, led a team to develop the first Holistic Wellness Programs in China, became the youngest NLP & Neuroscience Coach in the world & a Personality on Chinese National TV seen by 100+ MILLION PEOPLE.He makes it his daily mission to transform into the best husband, father and human being he can be to help as many people as he can live a life they love. As Fionn always asks, "Are you closer to your dream today than you were yesterday?" Episode content:We covered a lot in this episode, but mostly you will get a lot of insights on the China Dream that drives China's developments.What a typical/ideal day look like for FionnHow meditation and mindfulness has developed in China thus farDifferences in coaching tips and advices pre- and post CovidHow Fionn’s China 2.0 article went viral on LinkedInWhy some type of leaders succeed while others that failWhy it is hard for Chinese to pay for coaching and consulting servicesWhy he started interviewing 100+ individuals about their China Dream and what did he learn from thisHow the China Dream is different from the American DreamThe core 12 Core Socialist ValuesOnly 15% of the world lives in developed countries. What role will China play to influence the remaining 85%?How China has integrated sustainability into business ecosystemsHow to contribute to this China Dream as a foreign company, entrepreneur or individual?Can China 2.0 become the foundation for World 2.0? Episode Mentions:Find Fionn Wright on Linkedin and WeChat: fionnwrightTheir website is www.fionnwright.comSubscribe to China Dream Interviews: www.yourchinadream.comLinkedin article 2.0:  https://www.linkedin.com/pulse/could-coronavirus-make-china-stronger-than-ever-10-trends-%E4%BB%81%E9%A3%9E%E6%89%AC/Peggy Liu – China Dream: https://www.juccce.org/peggyliu12 Core Socialist Values: https://en.wikipedia.org/wiki/Core_Socialist_ValuesXiong’an city: The example Smart City https://blog.highroad.center/xiongan-new-area-chinas-future-forward-smart-city/Patagonia: https://eu.patagonia.com/gb/en/company-history/ Download and SubscribeDownload this episode right click and choose "save as"Subscribe to China Business Cast on iTunesOr check out the full list on subscription optionsAdd Jons ('jslemmer'), Lina ('Lina-Litao') or Simon ('sraadt') on WeChat to join China Business Cast WeChat groupFind your host Jons on LinkedIN, Simon on LinkedIN and Lina on LinkedINJoin China Business Cast WeChat group  

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