Series 12, Episode 8: Sponsorships, Winter Olympics, & Parity with Lauren Gibbs
In this episode of Your Potential for Everything, host Alex brings on Lauren Gibbs, a 2018 Winter Olympic silver medalist in bobsledding. She also works at Parity which is an online marketplace that matches professional women athletes with social media marketing opportunities.
Research estimates that of the $66 billion global sports sponsorship market, only 0.4% goes to women. Lauren and Parity are looking to change that. Did you know that Olympic and Paralympic Team USA athletes are self-funded? That means they have to raise their own money either through sponsorships or another job in order to pay for their training expenses. Learn how you can make a difference.
Follow along with Lauren:
Instagram: https://www.instagram.com/lagibbs84/
Twitter: https://twitter.com/lagibbs84
Parity: https://paritynow.co/
Follow along with Alex:
Website: yourpotentialforeverything.com
Instagram: @yourpotentialforeverything
Book a strategy session: https://www.yourpotentialforeverything.com/booknow
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