BTS of this year (what's worked, what hasn't and what I learned going into 2026) (Ep 138)

If you’ve ever thought “I just need to push through December, then I’ll rest”… this episode is for you.Because here’s the truth I’ve learned the hard way: taking time off doesn’t have to mean your business completely loses momentum. But it does require intention.In this episode of Six Figure Signature Offers, I’m taking you behind the scenes of how I structure my business so I can step back, especially during school holidays, without losing momentum, leads, or sales. And yes, I’m sharing this as someone who has very recently gone from a one-woman show to a two-woman show (payroll, workers comp and all… who even am I).I walk you through the 4 core things I do to protect momentum when I’m not fully “on”, including:Why not doing everything yourself is not a luxury (for us busy mama's- it’s a requirement)How ads do the heavy lifting when I’m offlineWhy December is actually one of the most lucrative times of the year (if you don’t disappear)How reusing and refining your core assets beats reinventing the wheel every timeAnd the planning shift that makes everything easier when you’re a mum: building your year around school holidays firstI also share what happened the year I didn’t do this, and why marketing is always a lagging indicator. What you set up now is what creates results in the new year.If you want a business that keeps moving even when you slow down, this episode will change how you think about rest, strategy, and sustainable growth.

We can already see the writing on the wall that there are certain things the market is naturally gravitating toward in 2026...In-person events...Live webinars...It's my prediction that there are TWO words that will define everything that works in 2026 (and everything that transcends AI and algorithm dips).Tune in and I feel like it's going to be a massive aha moment.And if you want to learn more about my thoughts on what works (and what doesn't) - grab a copy of my Biz Trend Report (The Big Online Shift) - it's a free Google Doc. Grab it here.

If you're anything like me, you love this style of episodes.Can definitely relate to the year of the snake in my business and can confirm it's absolutely been the rollercoaster and in this episode I'm speaking to what worked, what sucked and what I'm celebrating this year.This is a 2-parter, so make sure you catch the last episode and if you can relate to any of this - please reach out on Instagram. I'd love to hear from you x

If you're anything like me, you love this style of episodes.Can definitely relate to the year of the snake in my business and can confirm it's absolutely been the rollercoaster and in this episode I'm speaking to what worked, what sucked and what I'm celebrating this year.This is a 2-parter, so make sure you're subscribed.If you can relate to any of this - please reach out on Instagram. I'd love to hear from you x

In this episode I'm taking you BTS of things I do to take time off in my online business - and not lose momentum... ESPECIALLY during the end of year break when I want to take extended time off, and begin the year with a bunch of recurring revenue.I'm currently accepting applications to work with me in the New Year inside the Peace and Profit Mastermind - if you're an established course creator or service provider and you want to increase your revenue (especially from your 1:many offers), and create big audience growth and attention, CLICK HERE for details

As requested here's my masterclass replay! You'll learn the 5 things you need to do to scale your group offer from 5 to 50 people, per launch, on repeat.Listen in before we take the replay down on Monday x

What you think creates consistent 5-figure launches... and what actually creates them - are two different things.And I guarantee that there are a number of needle-moving elements to a successful 5 and six-figure launch that you're potentially continuing to put on the backburner, and I don't want that for you.In today's episode I'm speaking to 6 things that make for successful launches - and of course, if you'd like support to create, grow and scale your Signature Offer, send me a DM on Instagram and we can chat about whether you're a great fit for the Scalable Signature Society or Peace and Profit Mastermind.

Here's why you probably feel burnt out from launches:Your launches don't workYou're expecting to launch like the big shots (when that's not even the business you want anyway)So let me share with you in today's episode what it looks like to launch your 1:many offers in 2025 (and beyond) and have launches that support multiple six figures in revenue, while working part-time and minimising launch burnout.In this episode, I'm speaking to five things that are going to be critical in allowing you to do that.And of course - reach out to me on Instagram if you'd like to be considered for the Peace and Profit Mastermind or if you're considering joining us in the Scalable Signature Society.

Register for my upcoming free training:How to scale from $5k to $20k months in your business (and become an easy breezy group goddess) in 2026 - click HERE to registerI very much started this year with a simple plan for the business - which it became very apparent early on in the year, actually wasn't going to be sustainable with the life commitments and type of business I wanted to run.In this episode I'm taking you behind the scenes of ALL the things - the launches, the offers, what worked, what didn't and the big lesson(s) I'm taking away from the year.Hope you love it xP.S. I'll be running a Black Friday promotion on Scalable Signature Society - if you'd like the sneak peek of what I'll be doing, feel free to reach out to me on Instagram @robynbirkin and I'd be so so happy to spill all of the beans.And if you're currently earning $5k - $10k per month average in your business and you'd like to be considered for the Peace and Profit Mastermind (we'll be opening up some places soon), click HERE to register your interest.

Hellooooo, I'm BACK! So much has been happening behind the scenes and I'll share more in the next epsiode but today I'm diving deep into the BTS of why some service providers and coaches are having incredible launches and best ever revenue years, while others are feeling like things are haaaard.And I'm talking about 7 things that are KILLING conversions this year.P.S. I've also started a little series on Instagram where I'm reflecting on some of my past offers (what worked, what didn't - with so many actionable insights for you too - click here for the first)A few other notes...If you're interested in working together - there are two ways you can do that:Scalable Signature Society - my 12 month Group Coaching Program for service providers, coaches and consultants who want to grow their 1:many revenue. Click here to learn about Scalable Signature SocietyPeace and Profit Mastermind - my high level mastermind and consulting container for female founders and group leaders who want to scale to $200 - $500k per year. Click here to join our waitlist.SUBSCRIBE + REVIEWIf you loved this episode - it would mean so much to me if you'd take a moment to subscribe and leave a review on Apple Podcasts! Your support helps me reach more female founders and entrepreneurs who need these insights.