#372 - Why You’re Not Building Muscle After 40 And It’s Not Your Hormones, Part 1 with Paul Carter

You’ve been doing the work in the gymBut your body hasn’t changedAnd you’re starting to wonder if • It’s your hormones • Your age • Your genetics • Or your metabolismIt’s notIn this podcast episode Paul Carter and I break down 👉Why most women aren’t building muscle, even when they train consistently.We talk about • The only real driver of muscle growth • Why strength matters more than volume • Why chasing burn and sweat keeps you stuck • And why “just showing up” is still beneficial but what you really need to be doing consistently to make progress This episode was so long we had to split it into two partsWatch out for part 2 next week!RESOURCES + LINKSMetabolic Reset ChallengeLearn more about our Winatlife Coaching optionsSaturée products use discount code KITTY20 for 20% off your first order.Pro-Metabolic Company use discount code KITTY20 for 20% off your first purchase.Drop Us A Review On The Podcast + Post a screenshot on Instagram stories and Tag @kittyblomfield for your chance to win a tub of Saturée Premium CollagenReview on SpotifyFOLLOWKitty Blomfield @kittyblomfieldPaul Carter @liftrunbang1Advertising Inquiries: https://redcircle.com/brands

There is one number that has controlled women for decades.And it is not just sabotaging their body composition.It is sabotaging their peace.In this episode Craig and I started talking about scale weight.But what unfolded was something much deeper than numbers, fat loss, or progress photos.Yes, we unpack why obsessing over body weight alone keeps women stuck.Why you can lose fat, gain muscle, get stronger, look better, and still feel like you have failed.Why the scale obsession often punishes the very progress you are trying to create.But underneath all of thatFear of not being enough.Fear of losing control.Fear of slowing down.Fear of trusting the process instead of forcing outcomes.We talk openly about clients who did everything “right”.Lost body fat.Gained lean mass.Dropped inches.Improved sleep, energy, strength, confidence.And still felt disappointed because she didn't reach her 'goal' weight.How many times has that been you?I share how fear has driven me too.How overworking, controlling, pushing, and never slowing down was not ambition.It was fear dressed up as productivity.Fear of not being enough without doing more.Fear of letting go.Fear of trusting alignment over force.Craig opens up about his own patterns.Anger. Reactivity. Control.And how learning to pause instead of explode has been one of the hardest lessons of his life.Because this workWhether it is body composition, relationships, health, or businessAlways asks the same question.Do your actions actually align with what you say you value?Most women say they value their health and body.But their behaviours are still rooted in fear, urgency, and self punishment.And that misalignment creates frustration, burnout, and the feeling that nothing ever works.This episode is not just about training or nutrition.It is about choosing devotion over discipline.Alignment over force.And long term change over short term control.If you have ever felt stuck despite “doing everything right”Or tired of chasing numbers that never deliver peaceThis episode will land.RESOURCES + LINKSMetabolic Reset ChallengeLearn more about our Winatlife Coaching optionsSaturée products use discount code KITTY20 for 20% off your first order.Pro-Metabolic Company use discount code KITTY20 for 20% off your first purchase.Drop Us A Review On The Podcast + Post a screenshot on Instagram stories and Tag @kittyblomfield for your chance to win a tub of Saturée Premium CollagenReview on SpotifyFOLLOWKitty Blomfield @kittyblomfieldCraig McDonald @iamcraigmcdonaldAdvertising Inquiries: https://redcircle.com/brands

Most women struggle with sustainable weight loss because:They're under eating and then binge eating.They're under muscled.And wildly inconsistent or keep chasing quick fixes that always end the same way!You cannot out hack biology.You cannot out cardio a slow metabolism and inconsistent nutrition.And you cannot get A+ results from C+ actions.The hard truthMuscle, carbs and consistency changes everything.More muscle meansYou burn more calories just doing lifeYou tolerate more carbsYour hormones stabiliseFat loss stops feeling like a fightAnd yet most women are still being told to eat cut carbs, do more HIIT classes, and try harder.Last week I caught up with our good mate Mike Petersen (owner of MPT and the Rebuild Method for men)and and we recorded a super honest podcast about:👉Why compliance beats motivation👉Why strength training matters if you want sustainable fat loss👉Why most people quit right before it works👉And the identity shift that actually creates lasting resultsIf you feel stuck, frustrated, or like your body is no longer responding the way it used toThis episode will give you clarity.RESOURCES + LINKSMetabolic Reset ChallengeLearn more about our Winatlife Coaching optionsSaturée products use discount code KITTY20 for 20% off your first order.Pro-Metabolic Company use discount code KITTY20 for 20% off your first purchase.Drop Us A Review On The Podcast + Post a screenshot on Instagram stories and Tag @kittyblomfield for your chance to win a tub of Saturée Premium CollagenReview on SpotifyFOLLOWKitty Blomfield @kittyblomfieldMike Petersen @mike_petersenAdvertising Inquiries: https://redcircle.com/brands

Most women think their symptoms are a hormone problem.But so often it is a nourishment problem.Renata came into our programme exhausted, wired, forgetting things, peeing all night and convinced that menopause had suddenly hit her like a truck.But when we looked closer it was years of low calories, stress, constant dieting and chasing super lean that pushed her body past its threshold.So instead of cutting more food we increased it.Instead of adding more training we got her training smarter so she was actually building muscle just four days per week.Instead of obsessing over the scales she learned to support her metabolism.And the result was wild.She now sits at 17% body fat and eats 250+ grams of carbs a day.She sleeps through the night.She lifts heavier than she has in years.She feels calm, grounded and actually enjoys food again.This is the power of eating enough to support your body rather than fighting it every day.Of training effectively to build muscle and reshape your body composition.RESOURCES + LINKSMetabolic Reset ChallengeLearn more about our Winatlife Coaching optionsSaturée products use discount code KITTY20 for 20% off your first order.Pro-Metabolic Company use discount code KITTY20 for 20% off your first purchase.Drop Us A Review On The Podcast + Post a screenshot on Instagram stories and Tag @kittyblomfield for your chance to win a tub of Saturée Premium CollagenReview on SpotifyFOLLOWKitty Blomfield @kittyblomfieldAdvertising Inquiries: https://redcircle.com/brands

Most women think they just need more motivation.But the truth is your body can not heal in a mind that is constantly attacking itself.This week’s episode with NuStrength Coach Jen Ismar is a powerful reminder that healing does not start with the perfect meal plan or the perfect training plan.It starts with the stories you tell yourself.It starts with identity.It starts with choosing a new internal reality so your body finally feels safe enough to change.Jen shares her journey through emotional stress, hormone chaos, digestive issues and the moment everything shifted once she began healing her mind, not just her body.This conversation will hit home for so many women who feel stuck, overwhelmed or frustrated that they “know what to do” but still can not follow through.If you want to understand whyyou self sabotageyou struggle with consistencyyou keep repeating the same patternsand how to finally step into the woman you want to becomeyou will love this one.RESOURCES + LINKSMetabolic Reset ChallengeLearn more about our Winatlife Coaching optionsSaturée products use discount code KITTY20 for 20% off your first order.Pro-Metabolic Company use discount code KITTY20 for 20% off your first purchase.Drop Us A Review On The Podcast + Post a screenshot on Instagram stories and Tag @kittyblomfield for your chance to win a tub of Saturée Premium CollagenReview on SpotifyFOLLOWKitty Blomfield @kittyblomfieldJen Ismar @thisisthenextjenAdvertising Inquiries: https://redcircle.com/brands

The FDA recently asked drug companies to remove the black box warnings from estrogen therapy..and the internet exploded.Suddenly everyone is saying“Estrogen will protect your brain”“Estrogen prevents dementia”“Estrogen saves your heart”“Every woman should be on it”But when you actually look at the research...the story is very different.In the latest episode with Kate Deering and we unpack👉 Why observational studies make estrogen look safer than it is👉 What randomised controlled trials show about dementia👉 Why the heart health claims fall apart when you look at absolute risk👉 The truth about estrogen and bone density👉 Why symptom relief gets mistaken for disease prevention👉 The real risks no one is talking about👉 What actually drives hot flashes and how to fix them without jumping straight to hormonesWomen deserve the full picture not fear based messaging.If you want to understand the FDA decision and what the evidence really says, this episode will give you more clarity than any headline ever will.STUDY LINKSThis is the study the FDA references to say women who do not take hormones have a 35% greater risk of Alzheimers. This was a retrospective case-control study within a retirement community in Southern California.Paganini-Hill A, Henderson VW. Estrogen replacement therapy and risk of Alzheimer disease. Archives of internal medicine. 1996 Oct 28;156(19):2213-7.They compared estrogen replacement therapy (ERT) use among cases vs controls (i.e. users vs non-users). They found a significantly lower risk of Alzheimer’s-related dementia in women who used ERT (OR 0.65; 95% CI 0.49–0.88). This design only shows associations not causationHowever, lets look at the other case-control studies done more recently:1.Pourhadi N, Mørch LS, Holm EA, Torp-Pedersen C, Meaidi A. Menopausal hormone therapy and dementia: nationwide, nested case-control study. bmj. 2023 Jun 28;381. Conclusions: Women n combination therapy had a significantly higher rate of dementia The risk increased the longer they were on the therapy2.Vinogradova Y, Dening T, Hippisley-Cox J, Taylor L, Moore M, Coupland C. Use of menopausal hormone therapy and risk of dementia: nested case-control studies using QResearch and CPRD databases. bmj. 2021 Sep 30;374.Conclusions.  Short term use no association with dementia. But, longer-term use WAS associated with increased dementia3.Savolainen-Peltonen H, Rahkola-Soisalo P, Hoti F, Vattulainen P, Gissler M, Ylikorkala O, Mikkola TS. Use of postmenopausal hormone therapy and risk of Alzheimer’s disease in Finland: nationwide case-control study. bmj. 2019 Mar 6;364.Conclusions: Systemic hormone therapy was associated with an increased risk of Alzheimers4.Sung YF, Tsai CT, Kuo CY, Lee JT, Chou CH, Chen YC, Chou YC, Sun CA. Use of hormone replacement therapy and risk of dementia: a nationwide cohort study. Neurology. 2022 Oct 25;99(17):e1835-42.Conclusions: Hormone therapy was associated with a significant increased risk of dementiaRCT on dementia1. WHIMS from WHI-- on women 65-79Those on estrogen and progestins had increased risk of dementiaEstrogen only --somewhat of an increase with estrogen only--estrogen DID not protectlimitations--age of women2. Nerattini et al., Frontiers in Aging Neuroscience 2023 looked at all RCTs that reported dementia/AD risk. Studied 6 RCTShowed HT increased dementia risks by 38%RCT on cognition:1. KEEPS: No clear harm of benefit on cognition. Limitation --4 and 10 year follow up only--dementia can occur much later2. ELITE-CogOverall: no strong cognition protection, but no red flags eitherRESOURCES + LINKSMetabolic Reset ChallengeLearn more about our Winatlife Coaching optionsSaturée products use discount code KITTY20 for 20% off your first order.Pro-Metabolic Company use discount code KITTY20 for 20% off your first purchase.Drop Us A Review On The Podcast + Post a screenshot on Instagram stories and Tag @kittyblomfield for your chance to win a tub of Saturée Premium CollagenReview on SpotifyFOLLOWKitty Blomfield @kittyblomfieldKate Deering @katedeeringfitnessAdvertising Inquiries: https://redcircle.com/brands

A lot of women are confused about peptides and GLP-1 meds right now and for good reason.There is hype everywhere, fear everywhere and almost no grounded, evidence based guidance from someone credible.This episode brings clarity. Dr Dwayne N Jackson has a PhD in Neuromuscular Physiology and has done extensive academic research on peptides, metabolism and hormonal regulation. I spent over 2 hours chatting with him and absolutely loved this conversation. We went deep on GLP-1 meds and so much more. I have no doubt you will love him as much as I did.He breaks things down in a way that finally makes sense for real women living real lives.Inside the episode we talk about• What peptides actually are• Why so many women are wasting money on unsafe grey market products• What BPC 157 can realistically support and what it cannot• Why GLP meds help with appetite but do not fix metabolic damage• The risks of using GLPs when you are already under-eating• Why women in perimenopause lose muscle faster on GLPs if they do not train• Whether micro-dosing GLPs has any real evidence• The difference between fat loss and muscle loss• Why carbs are essential for nervous system regulation• The foundations you must fix before thinking about medicationIf you want clarity and confidence instead of confusion and fear, listen to this episode.RESOURCES + LINKSMetabolic Reset ChallengeLearn more about our Winatlife Coaching optionsSaturée products use discount code KITTY20 for 20% off your first order.Pro-Metabolic Company use discount code KITTY20 for 20% off your first purchase.Drop Us A Review On The Podcast + Post a screenshot on Instagram stories and Tag @kittyblomfield for your chance to win a tub of Saturée Premium CollagenReview on SpotifyFOLLOWKitty Blomfield @kittyblomfieldDr Dwayne N Jackson @drdnjacksonAdvertising Inquiries: https://redcircle.com/brands

Most women don't need to train more. They need to train smarter.Most women are stuck because they’re: ❌ Doing endless cardio ❌ Under-eating ❌ Expecting 12-week transformations from a 12-year problemThe truth? You can’t “tone” a muscle.You’ve got to build it, with enough food, smart training, and patience.In this week’s podcast, NuStrength Coach @jesskukla and I talk about: 👉 Why 98% of women are under-muscled 👉 How to actually build that “toned” look 👉 The real timeline for sustainable fat loss 👉 And why consistency beats perfection every timeIf you’ve been “doing everything right” and still not seeing results, this episode is the loving kick up the butt you need ❤️RESOURCES + LINKSMetabolic Reset ChallengeLearn more about our Winatlife Coaching optionsSaturée products use discount code KITTY20 for 20% off your first order.Pro-Metabolic Company use discount code KITTY20 for 20% off your first purchase.Drop Us A Review On The Podcast + Post a screenshot on Instagram stories and Tag @kittyblomfield for your chance to win a tub of Saturée Premium CollagenReview on SpotifyFOLLOWKitty Blomfield @kittyblomfieldJess Kukla @jesskuklaAdvertising Inquiries: https://redcircle.com/brands

Women aren’t broken they’re just stuck repeating the same patterns that keep them tired, bloated, and frustrated.In this week’s episode, I sit down with Beth Farako, one of the most honest voices in the industryWe chat about:💥 The truth about dieting and building muscle💥 Why victim mentality is keeping you stuck💥 How to lose fat without cutting carbs💥 Why alcohol and quick fixes are wrecking your progress💥 And the hard truth about GLP-1s no one’s saying out loudThis one’s raw, real, and full of gold for any woman ready to stop playing small and take back her power.RESOURCES + LINKSMetabolic Reset ChallengeLearn more about our Winatlife Coaching optionsSaturée products use discount code KITTY20 for 20% off your first order.Pro-Metabolic Company use discount code KITTY20 for 20% off your first purchase.Drop Us A Review On The Podcast + Post a screenshot on Instagram stories and Tag @kittyblomfield for your chance to win a tub of Saturée Premium CollagenReview on SpotifyFOLLOWKitty Blomfield @kittyblomfieldBeth Farako @bethferacofitnessAdvertising Inquiries: https://redcircle.com/brands

So many women hit their 40s and feel like their body has stopped responding.You’re training, tracking, eating “clean,” doing all the things yet the scale keeps creeping up.That was Ellie at 48.Perimenopausal, hypothyroid, anxious, and ready to give up.She thought she’d tried everything.Then she joined our program… and discovered a completely different system.Fast forward 4 months she’s:👉 Down nearly 10kg👉 Her body fat dropped from 33% to 19%👉 Her anxiety has gone👉 Her sleep has improved 👉 We just increased her her calories to 2500 and 400g of carbs per day.But the best part?She’s never lifted this heavy before.She’s building muscle, feels strong and confident, and finally sees her body changing in ways dieting never achieved.She said it herself:“I’ve weight trained for years, but not like this. I’ve never been this strong or seen results like this.”In this episode, we talk about:✨ Why “eating less and training more” stops working in your 40s✨ The power of fuelling your body to build muscle and balance hormones✨ How the system inside our program actually works (and why it’s different)✨ The mindset shift that helped Ellie finally feel at peace with foodRESOURCES + LINKSMetabolic Reset ChallengeLearn more about our Winatlife Coaching optionsSaturée products use discount code KITTY20 for 20% off your first order.Pro-Metabolic Company use discount code KITTY20 for 20% off your first purchase.Drop Us A Review On The Podcast + Post a screenshot on Instagram stories and Tag @kittyblomfield for your chance to win a tub of Saturée Premium CollagenReview on SpotifyFOLLOWKitty Blomfield @kittyblomfieldCraig McDonald @iamcraigmcdonaldAdvertising Inquiries: https://redcircle.com/brands