This episode is a departure from Jon’s usual Q&A format—a reflective, narrative-style episode that zooms out to explore how words quietly shape who our kids believe they are. Beginning with the now-famous classroom experiment by Jane Elliott, Jon traces how labels don’t just describe behavior—they produce it, often long after the moment has passed.
Parents will walk away with a deeper awareness of how subtle cues, implied expectations, and everyday language shape a child’s nervous system, identity, and sense of possibility—and a gentler, more curious lens for noticing which versions of their kids (and themselves) are being invited to exist.
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