
Adam Brown on Healthcare Strategy, Lifestyle Medicine, and Why Physicians Belong at the Business Table
23/9/2026
0:00
33:28
Adam Brown MD MBA is a board-certified emergency physician, lifestyle medicine physician, and professor of practice at UNC Kenan-Flagler Business School and ESCP in London. He is the founder and principal of ABIGHealth, a strategic commercialization advisory for healthcare companies entering, navigating, or scaling in the U.S. market.
Adam writes the MedPage Today column Prescriptions for a Broken System and co-authored a white paper on why lifestyle medicine should be taught in business school — because business leaders make healthcare decisions every time they set a benefits package.
Adam and Resa talk emergency medicine, misinformaton, physician credibility, and why the six pillars of lifestyle medicine aren't just clinical — they're corporate.
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