EP.158 – Franco from BMC | Brotherhood, Bikes & The Business of Riding

In this follow-up to one of our most popular episodes, I sit down again with Jozsef James “JJ,” Head of Sales for North America at Verge Motorcycles — the Finnish innovators behind the world-famous hubless “donut” wheel. If Episode 1 was about the ride, this one is about everything behind the ride: 🔥 Verge’s full model lineup 🔥 What’s different between the TS, TS Pro, and TS Ultra 🔥 Real tech breakdown: torque, software, battery, and the hubless motor 🔥 Availability in the U.S. and global expansion 🔥 How reservations work (and what people don’t know) 🔥 How YOU can get a test ride and where 🔥 The vision for Verge’s future + what’s coming next We recorded this inside The Bike Shed Los Angeles, and this time JJ takes us deeper into the machine, the engineering, and the strategy behind bringing a $40,000+ electric superbike to market. If you’re curious about the tech, the business, or how to actually get one — Part 2 gives you the full roadmap. 🎙️ Hosted by Robert Valderrama 📍 Shot at The Bike Shed Los Angeles ⚡ Featuring Jozsef James “JJ” — Verge Motorcycles Verge Motorcycles Verge TS Ultra review Electric superbike 2025 Hubless motorcycle Donut wheel bike Verge test ride Verge TS Pro Verge TS Electric motorcycle tech Future of electric motorcycles JJ Verge Motorcycles Ride Boundless Podcast Robert Valderrama Bike Shed LA Best electric motorcycles

In this episode of Ride Boundless, I sit down with Lidia Navarro, known in the community as @Lidialaviclera — a proud voice in the viclera movement, where classic Harley style meets Mexican heritage and unstoppable attitude. We filmed this episode at the Ride Boundless Studio in Studio City, diving into what the viclera world truly represents: brotherhood, sisterhood, culture, and connection. Lidia shares her passion for old-school bikes, her journey as a woman in the Harley scene, and how the community continues to evolve while honoring its roots. Big shout-out to Drew, Bruno, Heath, and Matt from the Harley-Davidson team, and to both Huntington Beach Harley-Davidson, where Lidia works, and Glendale Harley-Davidson for the incredible ride and continued support. Tune in for a conversation filled with chrome, character, and community — this is the viclera spirit, Ride Boundless style.

Discover the science behind feeling younger at any age. In this inspiring episode, Mark Ball—owner of Gameday NOHO in North Hollywood—explains how testosterone therapy, peptides and other cutting‑edge services can help men reclaim their energy, boost their mental health and stay at the top of their game. Whether you’re curious or totally new to the world of TRT, this conversation breaks it all down. Men’s health isn’t just about muscles; it’s about mindset. Join us as Mark and I delve into how hormone optimization and modern wellness treatments support confidence, mood, and overall well‑being. You’ll learn why Gameday NOHO’s clients call these therapies a “fountain of youth,” and why taking control of your health matters more than ever as you age. Ready to age like a pro? This episode is packed with practical insights on testosterone, peptides and more. Mark shares his journey and explains how his clinic helps men feel like themselves again—physically and mentally. If you’ve been wondering about the benefits of TRT or simply want to understand what’s possible, this chat is for you. Don’t miss it!

In this episode of Ride Boundless, I sit down with Jozsef James “JJ”, Head of Sales for North America at Verge Motorcycles, the innovative Finnish company redefining the electric superbike. Recorded at The Bike Shed Los Angeles, we dive deep into Verge’s revolutionary engineering — from its futuristic hubless “donut” rear wheel to its 240mm tire, over 200 miles of range, and the smooth, gliding ride that feels more like floating than riding. JJ shares his personal journey from Lucid Motors to leading Verge’s U.S. expansion, bringing his EV expertise and passion for innovation to the forefront of two-wheel evolution. I also take the Verge for a test ride through LA’s streets — and it’s unlike anything I’ve ever ridden. The acceleration, suspension, and precision balance make this bike feel alive. Tune in for a conversation about design, technology, and the future of electric performance — filmed in the heart of LA’s motorcycle culture at The Bike Shed. 🎙️ Hosted by Robert Valderrama, Ride Boundless Podcast 🎥 Special thanks to Vicky and Dutch for the space.

From sleight of hand to smart bets, this one’s a ride. 🎙️✨ Las Vegas magician Stacey Stardust (@staceystardust) drops in with a surprise appearance—fresh off her fitness/health transformation—to talk magic, mentalism, fire, and life performing at AREA15 (including a key role in the John Wick–themed experience) and Secret Circus Vegas. We get into peptides, feeling better, and how discipline reshaped her craft on and off stage. Then our friend Kamran Munaf—Marine Corps veteran, entrepreneur, strategist, and unapologetic casino junkie—swings by with a quick crypto check-in: thoughts on PulseX, a touch on CRO, and how he thinks about risk, growth, and the long game. (Conversation only—not financial advice.) Good company. Big laughs. Real talk. And a little mind-blow from Stacey’s magic. Tap in. About the Guests Stacey Stardust — Las Vegas magician focused on magic, mentalism, and fire; performing at AREA15 (John Wick–themed experience) and Secret Circus Vegas. IG: @staceystardust. Kamran Munaf — Marine Corps veteran, entrepreneur & strategist with a strong sales background;

In this inspiring episode of the Ride Boundless Podcast, I welcome back Shannon Albright — filmmaker, motorcyclist, and founder of the Beverly Hills Motorcycle Club. Since her first appearance on the show, Shannon has been busy making waves both on and off two wheels. Her documentary 2500 Miles — which follows her solo ride from Los Angeles to Selma, Alabama — has now been submitted and has already received 32 awards worldwide. But Shannon’s impact doesn’t stop with film. On November 2nd, she’s organizing a powerful new ride with the Beverly Hills Motorcycle Club to support veterans in local hospitals. After learning that many veterans were missing even the most basic essentials like underwear, socks, pajamas, and slippers, Shannon decided to take action. Now, she’s rallying the motorcycle community to show up by the hundreds, bringing donations and compassion to those who served. From winning film festivals to building a movement that blends motorcycles, charity, and community, Shannon Albright continues to prove what’s possible when passion meets purpose. 👉 Don’t miss this episode of Ride Boundless — an inspiring conversation with a rider, creator, and advocate who’s changing lives one ride at a time.

Another Ride Boundless Podcast with Roberto Valderrama In this episode of the Ride Boundless Podcast, we explore the incredible story of Michal Szymanski — a man whose life has been defined by motorcycles since childhood. From his very first bike at just eight years old to building his own custom black-and-gold motorcycle, Michal’s journey is nothing short of inspiring. We talk about: His love for KTM motorcycles and the thrill of carving through California canyons. Unforgettable adventures on England’s legendary green lanes. The craft and passion behind his custom builds. Showcasing at iconic events like the Handbuilt Show and One Moto Show. Why motorcycles represent freedom, history, and community. This is more than a conversation about bikes — it’s about passion, craftsmanship, and the drive to keep creating. Michal proves that as long as there are two wheels under him, he’s exactly where he’s meant to be. 👉 Watch or listen now to another Ride Boundless episode and get inspired by Michal’s story.

Franco from Beachside Motorcycle Company (BMC) is back in the studio for Episode 158 of the Ride Boundless Podcast. We dive deep into the evolution of BMC, how he and Adam built a loyal community, the rides that shaped them, and the personal growth that comes from putting in the work—both on and off the road. Whether you ride or just respect the hustle, this episode is for anyone who understands the power of brotherhood and business. 👉 Subscribe for more real conversations: [Your YouTube Channel Link] 🎙️ Listen to the podcast: [Spotify/Apple Podcast Links] 📸 Follow Franco & BMC: [Instagram Links] 🏍️ Follow Ride Boundless: https://www.instagram.com/rideboundless/

In this insightful episode of The Ride Boundless Podcast, I sit down with my good friend and business collaborator, John Romero, a seasoned financial advisor with extensive knowledge in insurance and personal injury. Together, we delve into the often-overlooked realm of financial education, discussing why topics like investing, wealth management, and securing our financial future are seldom taught in schools. Our conversation challenges the conventional narrative of working hard, paying taxes, and repeating the cycle. We explore the concept of "checking in from the neck down," a reference from [Book Title], and discuss the "blue ocean opportunity" that lies within each of us. By examining the habits and strategies of the wealthy, we uncover the information gap that keeps many from achieving financial independence. Join us as we break down complex financial concepts into actionable insights, aiming to empower you to take control of your financial destiny.

In this special episode of The Ride Boundless Podcast, we welcome back a familiar face: Quinn Redeker. As a former SWAT team detective and motor officer, and now the National Brand Ambassador for BMW Motorrad Authority Division, Quinn brings a wealth of experience to our discussion. Recorded at Trinidad3 in Camarillo, we delve into the significance of Motorcycle Safety Awareness Month. Our conversation covers the latest advancements in motorcycle safety gear, including: -The evolution of safety glasses and protective gear -Innovations in comfortable, long-lasting gear like deerskin gloves -The balance between style and safety in boots from brands like Indie Ridge -The advancements in airbag vests and their impact on rider safety Join us as we explore how technology and innovation are shaping the future of motorcycle safety. Listen now and ride safer! For more insights from Quinn Redeker, check out his monthly column "Motor School with Quinn Redeker" in Rider Magazine.