Jodi Glickman: Social Capitalist (Skills Session)

In this episode of the Social Capitalist, Keith Ferrazzi told us how that basic truth has transformed his life and business. Keith, author of Never Eat Alone and CEO of Ferrazzi Greenlight, joined host Sara Grace to discuss philanthropy and individual service as the keys to a successful, satisfied life.

Ever have the sneaking suspicion that no matter how hard you work, you could be passed over for a promotion or new opportunity for someone who’s not smarter or more talented, but simply more likeable? Marketing expert and author Rohit Bhargava will confirm those fears in this Social Capitalist interview but also offer actionable solutions, with host Sara Grace. He talked about his book Likeonomics, which tells us that nothing is more important to your success, and the success of your company, than the simple metric of likeability.

Feel persecuted by your smart phone? Then listen to Ferrazzi Greenlight Institute head Kevin Strehlo and his Social Capitalist interview with renowned geek and social networker Robert Scoble. Robert makes the case that coming advancements will help make such devices much smarter about what you want and need, including connecting you with people in your vicinity who share your interests. Privacy concerns? Listen and tell us what you think.

Looking to scale up your business development efforts and generate new opportunities? Sara Grace interviewed business development expert Andy Ellwood as he generously opens the book on his stories, strategies, and wealth of hard-earned advice. Andy comes to us from the trenches: From cold calling the 1 percent as a salesman for Marquis Jet, to forging smart strategic partnerships as VP of business development at Gowalla until its acquisition by a little company called Facebook, Andy creates relationships that change lives and businesses. Today he is the Chief Strategy Officer at the creative studio Goodpenny and has recently joined NYU as an adjunct professor, teaching a course on biz dev, branding, and partnerships for startups.

We interviewed Jeffrey Hayzlett, the bestselling author, marketing expert, and international business celebrity who has made appearances on Celebrity Apprentice, MSNBC, and Fox Business. This call is a must for anyone who needs to market and sell their unique expertise to survive and thrive. These are skills necessary not just for sales, but in any client interaction where it’s up to you to drive a course of action for mutual success.

Keith Ferrazzi, CEO of Ferrazzi Greenlight, interviewed Reid Hoffman, founder of LinkedIn and author of The Start-up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career. During the lively, 45-minute recording with audience Q&A, you’ll learn: • The backstory: how and why Reid launched LinkedIn • How thinking like a Silicon Valley entrepreneur enhances success in any career • How Reid personally leverages his LinkedIn page • The keys to maximizing your network literacy, the ability to conceptualize, access, and benefit from the information flowing through your social network

Patty Azzarello built her career as a successful Silicon Valley executive on a rich foundation of social capital. She was the youngest GM at Hewlett Packard at 33, the head of a $1 bil software business at 35, and a CEO at 38. In her fantastic new book Rise: 3 Practical Steps for Advancing Your Career, Standing Out as a Leader, and Liking Your Life, she shares the many secrets that made this stratospheric rise not just possible, but deeply satisfying. Patty’s Skills Session is focused on the skills and tactics needed to “sell” yourself inside your organization – an important facet of building a strong internal network that supports you and propels you forward. Among other great takeaways, you’ll learn: why “follow your passion” can be career- and soul-destroying advice, and what to do instead; the two-step personal branding secret that quickly established her husband as a superstar at his new company; and how the world’s most respected executives make it seem like they know all the answers, even when they don’t.

Jodi Glickman joined us to share how the best use of communications skills can keep you ahead of the professional curve. Jodi, author of "Great on the Job: What to Say, How to Say it. The Secrets of Getting Ahead," lays out the best practices for making a positive impression in everyday business conversation. Also, check out Jodi's Great on the Job: Communicating for Success Cheat Sheet.

Prepare to break the ceiling on your professional goals using the mental and physical strategies and tactics of the U.S. Navy Seals. Get the recording for our Social Capitalist Live Event with Mark Divine, CEO of SEALFIT, NavySEALs.com and US CrossFit. Mark is the leader in providing civilians with mental toughness training and Navy Seal fitness. His insights into elite fitness, elite teams, leadership, mental toughness and warrior spirit development were developed over his 20 years as a SEAL and business leader, 25 years as a martial artist and 15 years as yoga practitioner. Mark is also an adjunct professor of leadership at the University of San Diego.

Tahl Raz interviewed well-known business thinker/consultant John Hagel, and John Seely Brown, the former chief scientist of Xerox. Their most recent book, The Power of Pull, describes the new world, in which the merging of globalization and digital technology has unleashed a boundless, constant, and accessible flow of ideas, capital, talent, and opportunity. Check out the interview to learn more.