Breaking B2B - B2B Marketing & Demand Generation Podcast podcast

#415 Ultimate B2B Paid Media Strategy: Lessons from $100M+ Ad Spend

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►  Silvio Perez (Founder @ AdConversion) joins Sam on Breaking B2B to share:

 

👉 What makes a solid b2b paid media strategy

👉 Top b2b paid media mistakes

👉 Prioritising paid media channels

👉 Running experiments

👉 Choosing which channels/platforms to start

👉 How to measure success and scale

 

📌  *Silvio Perez*

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𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗦𝗲𝗮𝗿𝗰𝗵𝗲𝘀**:**

b2b marketing strategy,

b2b paid media strategies,

Top b2b paid media mistakes,

paid media channels,

Running marketing experiments,

channel / platform selection,

How to measure success and scale,

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