Episode #948: Henry Lopez: Turning Your Podcast Listeners Into Clients!

Lots of coaches struggle with imposter syndrome … are you one of them? If so, check out this interview with Miriam Segal where she shares how you can get past it!  What You'll Hear In This Episode: - What imposter syndrome really is … - Why the fear of success is as strong as the fear of failure!  - The challenges of following up a major success (with historical examples, like J.D. Salinger) - Why bronze medal winners are often happier than those who won a silver medal!  - Stories about Kevin Bacon and Marilyn Monroe, and how changing your demeanor can significantly impact others' perceptions. - Authenticity and how people can redefine themselves through changes in appearance and behavior. 

The previous episode of Natural Born Coaches showed how to turn your podcast guests into clients, and in this interview Henry Lopez (host of "The How of Business") shares how to convert listeners into clients!   What You'll Hear In This Episode: -The best strategy to use when launching your podcast. -The importance of building a dedicated audience rather than focusing only on large numbers! -Guest selection methods and managing your show inquiries. -How to turn booking rejections into revenue … -The value of having engaging conversations and the need to select guests who align with your show's themes and audience interests.

Dave Dubeau helps experts get premium clients with high-ticket podcasting, and in this episode, he shares how to turn your guests into clients with his unique podcasting method!  What You'll Hear In This Episode: -How Dave creates podcasts for high-ticket coaches, consultants, and advisors - handling all production and guest acquisition while requiring clients to participate in just a few Zoom sessions a week. -The shift that Dave made in his business that completely changed things for him (and his clients). - Dave's approach to podcast interviews, emphasizing making guests comfortable and providing value first. -How to build rapport quickly with guests and convert that to sales conversations without being forceful. -How he gets approximately 9 out of 10 guests to accept his invitation to a follow-up discovery call.

Heather Pearce Campbell is a warrior mama, nature lover, and dedicated attorney and legal coach for world-changing entrepreneurs. Based in Seattle, she's the founder of Pearce Law PLLC, home to her legal practice. She's also the creator of The Legal Website Warrior®, an online business that provides legal education and support to information entrepreneurs (coaches, consultants, online educators, speakers & authors) around the U.S. and the world. What You'll Hear In This Episode: -What legal things coaches must consider when operating online! -How to be marketing compliant, and Heather's 5-bucket legal framework for businesses. -The types of warnings you shouldn't ignore! -The importance of website accessibility and privacy compliance …

After 25 years in the corporate world, Cheryl Thacker made the move to coaching and as the founder of Successful Coaches she helps others do the same. Are you interested in becoming a full-time coach? Then check this interview out! What You'll Hear In This Episode: - How Cheryl transitioned from 25 years in corporate to coaching. - The right way to make the leap into coaching, and the usual timeline for how long it takes to move from a job to full-time coaching. - The average annual income that coaches make, and why that number might be misleading! - Cheryl's coaching approach and strategies for new coaches, including creating lower-ticket offers and developing niche expertise.  -Why coaches undervalue their past experiences and knowledge in their heads.  -A story about one of Cheryl's clients who used her personal experience with cancer to develop a niche in health and wellness coaching.  -The best kinds of offers for coaches to make due to the changing online space.  -The best strategies to protect your time!

Mitch Russo is a business growth strategist and the founder of Clickcoach.io, an all-in-one coaching platform built by someone who's scaled to over $30 million! What You'll Hear In This Episode: -Mitch's experience scaling a coaching business and developing tracking software to help coaches with their businesses. -The importance of tracking client progress through graphs and statistics.  -Why you should be using testimonials in your marketing, and a good testimonial formula to use. -Mitch's process for helping coaches discover and align their "why" with their business purpose …  -The "trust deficit" that's currently in the online coaching space, and the three things you need to combat it.

If you have something that helps coaches, you'll want to listen to this time-sensitive episode! Here's the link to secure your lifetime as a Coaching Jungle VIP (and the $891 mastermind bonus, if you join by October 31st, 2025!)  www.myjunglevip.com    

In this episode, Debe Fennell shares her strategies to set up profitable partnerships! What You'll Hear In This Episode: -Debe's background in sales and marketing, and her experience in the music industry and her transition to affiliate and joint venture marketing.  -The difference between affiliates (who mail for a commission) and JVs, which involve reciprocal partnerships.  -Tips for choosing and vetting JV partners, including thorough research, checking for negative online mentions, and consulting with other marketers in your network.  -The importance of questioning list sizes and mailing practices to assess the truthfulness of potential partners …  -The challenges of organizing live webinars, and the need to evaluate customer service when partnering for high-ticket offers.  -The need for transparency with email lists and the importance of obtaining explicit consent for email marketing …  -The ethical importance of reciprocating solo emails and avoiding misleading practices in email marketing.

Mark Podolsky ("The Land Geek") is the author of "Dirt Rich", host of "The Art of Passive Income Model" and has completed over 6000 raw land deals. In this episode, he shows how you can make money while you sleep with his land system! What You'll Hear In This Episode: -How much money you need to start investing in raw land (you'll be surprised by the number …) -A detailed look at Mark's unique system of buying and flipping inexpensive raw land, including how to find deals and ensure you make a healthy profit. -Should you buy land close to home, or in other parts of the country? -The best regions in the United States to buy land, and the places you should stay away from. -A look at one of Mark's most successful raw land purchases!

Regina Andler is a business strategist, speaker, author of "The Unicorn Factor", and an expert in the field of AI. In this episode, she shares how to incorporate AI into your business to stand out from the crowd! What You'll Hear In This Episode: -       The evolution of AI and its parallels to the adoption of cell phones, and why businesses should embrace AI to stay competitive.  -       Why the human element remains crucial for creating unique and authentic content.  -       Regina's process of using AI to analyze her writing without changing it.  -       Her rating scale of 1-10 for constructive feedback, and the limitations of AI in providing unbiased opinions.  -       Which AI tool she prefers for daily tasks, and which one she likes for longer content (like book writing).  -       Ethical considerations around AI-generated content, especially the need for transparency when using AI to create a digital version of oneself.  -       Why an over-reliance on AI can be dangerous for coaches!