The Healthtech Marketing Show: What AI Search Is Doing to Health Tech Buyer Behavior

Healthcare is Accelerating: How Community Health Centers Can Keep Up Host Dr. Robert Murry, chief medical officer of NextGen Healthcare, chats with Isaiah Nathaniel, SVP and chief information officer, Delaware Valley Community Health, about the biggest challenges and opportunities facing Federally Qualified Health Centers (FQHCs) and Community Health Centers (CHCs) today. Isaiah shares how Delaware Valley is supporting provider work-life balance, reducing costs while keeping care-quality high, and using AI responsibly. He also discusses the importance of investing in continuing education for chief information officers and IT directors at community health centers nationwide. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

S1E4: What governance is supposed to mean in digital health On this episode host Shahid Shah features the failures of governance committees in healthcare organizations and the resulting decision debt. He covers how governance failures create decision debt, which accumulates when organizations consistently delay or avoid making choices, leading to shadow IT, increased costs for vendors, and overall organizational slowdown. To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio”. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

The Low Volume, High Intent Era: What AI Search Is Doing to Health Tech Buyer Behavior Something fundamental has changed in how health tech buyers do research, and if you’re watching your website traffic decline, you might be misreading what it actually means. On this episode host Adam Turinas sits down with Suyog Deshpande, Founder and CEO of Webless AI, to dig into one of the most consequential shifts in B2B buyer behavior in a generation. Here’s what’s actually happening: your buyers haven’t stopped doing research. They’ve moved it upstream — to ChatGPT, Claude, Perplexity, and Gemini. They’re building their shortlists there, forming their preferences there, all before they ever land on your website. By the time they show up, they’re not browsing. They’re validating. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

Emergency department overcrowding has become one of healthcare's most pressing operational challenges, yet many organizations continue to focus on symptoms rather than underlying causes. As patient acuity rises and hospital capacity constraints intensify, emergency departments are increasingly serving as the front door to complex care delivery. On this episode Dan speaks with Dr. Marty Lucenti, a nationally recognized emergency medicine physician and operational performance expert, about the evolving role of the emergency department and the factors driving persistent overcrowding. Marty discusses why today's emergency department functions more like an acute diagnostic center than a traditional emergency room, explores the impact of patient complexity and inpatient capacity limitations, and shares strategies healthcare leaders can use to improve patient flow, optimize capacity management, and better align care delivery with growing demand. To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio”. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

The Genesis of an Immortal Benefactor: Inside Mayo Clinic's Discovery Oasis with Steven Lester MD, Medical Director by Healthcare NOW Radio and Podcast Network - Radio and Podcasts for the Healthcare Industry

On this episode co-host Gregg Anthony Masters, MPH engages Fred Goldstein, MS, President of Accountable Health LLC on a recent opinion piece artilce titled 'Enough is Enough". Join Fred and Gregg as they explore Science, Silence, and the Stakes: A Candid Conversation with Fred Goldstein as the core rationale for the piece. To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio”. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

On this episode Gil welcomes Edward Marx, of Marx Advisory. Edward Marx is a former CIO of Cleveland Clinic, global health strategist, author, triathlete, and founder of Marx Advisory. Gil and Ed engage in a wide-ranging conversation about the state of health innovation worldwide. Marx pulls from his experience convening intimate roundtables of health system leaders across the United States, Europe, and beyond to identify the universal forces holding health systems back: AI hype disconnected from strategy, governance structures bloated with chiefs but starved of leaders, and a clinical workforce increasingly buried under documentation demands. He also shares the expansive vision behind his Voices of Innovation book series - which has grown from a U.S.-focused framework to a global project chronicling health innovation in Europe, Latin America, Canada, Israel, and the Middle East. And beneath all of it, a deeply personal philosophy: that the health system can only be rebuilt by leaders who have suffered enough to truly remember its humanity. To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio”. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

Host Matt Fisher talks to Patches Seely, Clinical Strategy & Solutions Executive, TeleTracking, about defining surges with respect to healthcare facility operations; widespread impact of surges and necessity for advance planning; ripple effect of a surge on all facility operations; benefit of advance planning and testing of surge plans; identifying trigger points for surges and using available resources to address. To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio”. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

Ebola, AI, and Prevention as the Real Cost Cure Two outbreaks are spreading right now, an Ebola strain with no approved vaccine and a hantavirus that crossed dozens of borders before anyone connected the dots. Both were caught late, and that lag is expensive, in lives and in dollars. Dr. Ashish Jha, former White House COVID-19 Response Coordinator and now Co-Founder and CEO of BioRadar, joins Megan Antonelli to connect early detection to the cost and quality levers health system leaders pull every day. The throughline is simple and underused: prevention is not only good medicine, it is one of the strongest cost-control strategies in healthcare. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen/

Host Tom Testa sits down with Angel Onuoha, co-founder and CEO of Avelis Health, for a deep dive into how AI agents are reshaping payment integrity, claims auditing, and healthcare cost management.Inspired by his own experience navigating inflated medical bills after multiple knee surgeries, Angel set out to tackle one of healthcare’s biggest hidden problems: payment errors and billing complexity. The conversation explores how Avelis is using AI agents to transform summary plan documents into auditable claim rules, identify overpayments in real time, and even deploy voice AI to communicate directly with providers about denied or recouped claims.Angel also unpacks why generic large language models can be dangerous in healthcare workflows, the importance of explainability and auditability in AI systems, and how organizations must rethink PHI security, access controls, and trust when deploying AI at scale. Angel shares his perspective on why today’s payment integrity ecosystem suffers from misaligned incentives — and why AI may finally give TPAs and self-funded employers the tools to proactively reduce waste without adding administrative burden.If you want to understand where AI in healthcare is moving beyond hype and into real operational impact, this is a conversation you won’t want to miss.This episode is sponsored by zakipoint Health. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen/