The Healthtech Marketing Show: Planning Your 2027 Healthtech Events Calendar: What to Keep, What to Cut, and How to Stand Out

What Your Practice Needs to Know about AI Now Will AI replace physicians someday? How do you know if a technology vendor is selling real AI capabilities? And how should providers react when patients use AI to assess their own symptoms? In this episode host Dr. Robert Murry, chief medical officer at NextGen Healthcare, and Balaji Parameswaran, NextGen Healthcare’s director of artificial intelligence, answer these questions and more. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

If you run events in healthtech, this time of year means two full-time jobs: finishing 2026 and planning 2027. So host Adam Turinas brought in people who do this every week. Robin Moritz, Senior Event Manager at InterSystems, has run their trade show program for almost 20 years and handles around 60 events a year. Liat Kozuch, Field Marketing Lead at Hyro, runs more than 40 activations a year with a two-person team. My Health Launchpad colleague Amy Hamilton, a 20-year health IT veteran, join Adam as co-host for the first time and leads most of the conversation. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

On this episode Justin invites Zain Qayyum, Founder and Co-CEO of MedSender, to share his founding story and thought leadership on how AI is automating referrals, scheduling, and other administrative work that keeps patients from getting care when they need it. To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio” Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

What If Healthcare Were Actually Easy? Simplifying the “first mile” of healthcare, helping patients get to the right care without unnecessary ER or urgent-care visits. Instead of more apps and complexity, patients can simply text experienced physicians who provide guidance, coordination, and follow-up. The real innovation is the human service behind the technology. This includes navigating insurance, geography, availability, licensing, and fragmented care. The results show significant employer savings, lower patient costs, less wasted time, and happier physicians. Sometimes healthcare innovation isn't about adding technology, it’s about removing friction and making healthcare easier. To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio" Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

Healthcare IT Over Under To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio” Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

The Front Office Has Changed. Has Your Strategy? In this Office Hours discussion, Lindsey Nelson explores how the Patient Access Services model is evolving, why streamlined front-office operations are increasingly tied to financial health, and what healthcare organizations should consider as they move toward a more connected approach to patient access. Patient access is no longer a collection of isolated administrative tasks. To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio” Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

Host Adam Russo invites Dr. Nick van Terheyden to discuss the future of healthcare technology. Dr. Nick identifies AI and LLMs as the biggest change in healthcare over the past five years, emphasizing their potential to transform patient care and the need for human oversight. The discussion also touches on the challenges of legal oversight keeping pace with technological advancements. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

Host Dr. Jay Anders interviews Matt Ethington, co-founder and CEO of ChronicCareIQ, who hopes advances in chronic care can one day make his business obsolete. After a type 1 diabetes diagnosis at 30 left him days from a coma, Ethington founded simplifyMD, a cloud-based electronic health record (EHR). Together he and Dr. Anders discuss his path from patient to founder, communication issues in chronic care, the rise of remote monitoring and Medicare reimbursement for non-face-to-face care. Full of real patient stories, this episode is a great reminder of why we are in this business. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

S2E3: The Best AI Is the One You Don’t Notice, with Sandra Johnson, Senior Vice President of Client Services at CliniComp On this episode, host Dr. Heather Bassett welcomes Sandra Johnson, Senior Vice President of Client Services at CliniComp, to make the case that the most valuable AI in healthcare is often the kind nobody notices at all. She walks through CliniComp’s “system as a service” model, which bundles hardware, software, and support into a single fixed-cost relationship to eliminate the escalation costs that quietly strain hospital budgets, and explains how the company’s Intrinsic AI is embedded directly into existing workflows rather than bolted on as a separate tool. Sandra and Dr. Bassett dig into what drives AI adoption in healthcare. They also discuss what EHRs might look like in the next five years, as ambient listening and embedded intelligence work to make the technology disappear so clinicians can look up from the screen. Throughout, Sandra’s message is consistent: move deliberately now so that scaling later doesn’t require course-correction. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

Precision Oncology and the Payer’s Role in Improving Patient Access On this episode Steve Kheloussi, Principal Consultant with Kheloussi Consulting, speaks with Rachel Unger, Director of Research and Data Analytics at the Economic Alliance for Michigan, about bringing employers, health plans, providers, and patient advocates together to improve access to evidence-based precision oncology care. They discuss biomarker testing, payer coverage policies, the importance of aligning testing and treatment decisions, and practical steps health plans can take to reduce barriers while supporting high-quality, cost-effective cancer care. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen