Ep 48 - Onboarding in 2025: Real Talk About Remote Work Challenges

In Episode 49 of Enterprise Lines, we explore the complex and often misunderstood balance between AI-driven automation and the irreplaceable value of human expertise in today’s business landscape. As AI tools become more sophisticated, businesses face new challenges in delivering truly personalized experiences, especially in the world of B2B commerce.The conversation begins with reflections on upcoming speaking engagements before diving into a candid discussion about AI’s current limitations. Alex shares how AI often struggles to provide meaningful context—like understanding personal budgets or intent—and how human interactions still outperform machines in these nuanced scenarios. Ruthi offers a compelling analogy using different types of travel experiences to illustrate the gap between generic AI personalization and authentic, human-centric connections.As the episode unfolds, Dave and Ruthi highlight the shifting role of sales in B2B, emphasizing that simply repeating website content no longer adds value. Instead, salespeople must become knowledgeable advisors. The team also reflects on how websites are becoming critical sources of truth in a world where misinformation and counterfeit content are on the rise.From the threat AI poses to entry-level roles, to the rise of AI agents capable of executing tasks previously reserved for humans, the episode unpacks how businesses must evolve. The conversation closes with a vision for the future—one where websites feed intelligent chatbots, SEO becomes a strategic backbone, and companies must still rely on creativity, critical thinking, and human agency to succeed.Whether you're a marketer, strategist, or tech leader, this episode will challenge your assumptions and spark new ideas about the future of work and technology.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.Show ideas or suggestions? Get in touch at [email protected] Connect with Dave Website: http://bit.ly/3Z5L3Pn YouTube: http://bit.ly/41zuOfc Instagram: https://bit.ly/41zCPjZ LinkedIn: https://bit.ly/40J3867 Connect with Ruthi LinkedIn: https://bit.ly/3ZvZH1v Connect with Alex Website: http://bit.ly/3Z5MwVT LinkedIn: http://bit.ly/3KPDmIy

In Episode 48 of Enterprising Minds, we tackle a pressing workplace challenge: effectively onboarding and engaging entry-level employees in an increasingly remote corporate environment. As we approach our 50th episode milestone, we share insights and tips in a coffee talk-style discussion featuring hosts Ruthi Corcoran, Alex Pokorny, and Dave Dougherty. Key topics include the shift toward remote work since 2020, strategies for fostering a welcoming culture, and practical advice for new hires and managers. Join us as we explore ways to build connections, handle communication, and set new employees up for success in today's dynamic work landscapes.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.Show ideas or suggestions? Get in touch at [email protected] Connect with Dave Website: http://bit.ly/3Z5L3Pn YouTube: http://bit.ly/41zuOfc Instagram: https://bit.ly/41zCPjZ LinkedIn: https://bit.ly/40J3867 Connect with Ruthi LinkedIn: https://bit.ly/3ZvZH1v Connect with Alex Website: http://bit.ly/3Z5MwVT LinkedIn: http://bit.ly/3KPDmIy

In this episode of Enterprise Mind, Alex, Dave, and Ruthie dive deep into the evolving landscape of search engines, AI tools, and SEO strategies. They explore the claim that AI search will reduce traditional search engine volume by 25% by 2026, discussing whether AI-powered tools will surpass Google in providing personalized, useful results. The conversation covers the growing challenge of findability, the impact of data privacy laws on search accuracy, and the limitations of keyword-based queries. They also discuss how AI could fill the missing gaps in information while highlighting concerns around AI trustworthiness and hallucinations. For small business owners, the episode offers insightful SEO strategies, including leveraging Google Maps, focusing on niche listing sites, and engaging in community-building efforts. Whether you're a business owner, marketer, or just curious about AI’s role in search, this episode will leave you with valuable takeaways.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.Show ideas or suggestions? Get in touch at [email protected] Connect with Dave Website: http://bit.ly/3Z5L3Pn YouTube: http://bit.ly/41zuOfc Instagram: https://bit.ly/41zCPjZ LinkedIn: https://bit.ly/40J3867 Connect with Ruthi LinkedIn: https://bit.ly/3ZvZH1v Connect with Alex Website: http://bit.ly/3Z5MwVT LinkedIn: http://bit.ly/3KPDmIy

Happy New Year! In this episode of Enterprising Minds, hosts Dave Dougherty, Ruthi Corcoran, and Alex Pokorny dive into AI’s evolving role in digital marketing and its ripple effects on job roles. They explore AI-driven automation, the rise of generalist marketers, the impact of AI on corporate versus small business strategies, and how AI is changing content creation, research, and campaign execution. The discussion also covers ethical considerations, AI’s effect on job seekers, and how businesses must adapt to AI-powered digital landscapes. Tune in to gain insight into how AI is reshaping marketing, job roles, and business operations.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.Show ideas or suggestions? Get in touch at [email protected] Connect with Dave Website: http://bit.ly/3Z5L3Pn YouTube: http://bit.ly/41zuOfc Instagram: https://bit.ly/41zCPjZ LinkedIn: https://bit.ly/40J3867 Connect with Ruthi LinkedIn: https://bit.ly/3ZvZH1v Connect with Alex Website: http://bit.ly/3Z5MwVT LinkedIn: http://bit.ly/3KPDmIy

In this episode of Enterprising Minds, hosts Alex and Dave delve into a reflective discussion on the influences that have shaped their thoughts and strategies in business and marketing. Drawing from his past in the music and guitar world, Dave discusses the idea of openly acknowledging one's influences—a practice he wishes marketers and business professionals would adopt more readily. Alex shares his experiences and challenges in finding useful business literature and the importance of broad-based concepts versus autobiographical accounts. They also discuss influential works and personalities, such as Simon Sinek, Phil Knight, and Ray Dalio, among others. The conversation touches on the evolution of best practices, the cyclical nature of marketing trends, and how old concepts can be rediscovered and applied in new contexts.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.Show ideas or suggestions? Get in touch at [email protected] Connect with Dave Website: http://bit.ly/3Z5L3Pn YouTube: http://bit.ly/41zuOfc Instagram: https://bit.ly/41zCPjZ LinkedIn: https://bit.ly/40J3867 Connect with Ruthi LinkedIn: https://bit.ly/3ZvZH1v Connect with Alex Website: http://bit.ly/3Z5MwVT LinkedIn: http://bit.ly/3KPDmIy

In this episode of Enterprising Minds, join Dave and Alex as they explore the evolution of digital strategies over the last 15 years. They delve into the significant shifts in email marketing, the emergence of specialized marketing roles, and the balance between advanced tools and user-friendly systems. The discussion highlights the transition from traditional advertising to intricate digital campaigns, the influence of platform changes on marketing strategies, and the complexities introduced by legal regulations. Ruthi shares insights on the convergence of online and offline marketing, the importance of real-time marketing, and how disruptive technologies like Uber and Airbnb are reshaping audience engagement. This episode is a must-listen for anyone interested in understanding the current landscape of digital marketing and its implications for businesses.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.Show ideas or suggestions? Get in touch at [email protected] Connect with Dave Website: http://bit.ly/3Z5L3Pn YouTube: http://bit.ly/41zuOfc Instagram: https://bit.ly/41zCPjZ LinkedIn: https://bit.ly/40J3867 Connect with Ruthi LinkedIn: https://bit.ly/3ZvZH1v Connect with Alex Website: http://bit.ly/3Z5MwVT LinkedIn: http://bit.ly/3KPDmIy

In the latest episode of Enterprising Minds, Dave and Alex discuss the potential and challenges of going freelance in the digital marketing landscape with a focus on SEO and the impact of AI. They explore the benefits and pitfalls of becoming a freelancer in late 2024 to early 2025, how AI is reshaping SEO and content creation, and the nuances of sustaining a freelance career amidst technological advancements. The conversation also delves into the evolving importance of in-person networking and traditional marketing methods in an increasingly digital world. Join them as they provide insights and advice for navigating the uncertain yet intriguing path of freelance digital marketing.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.Show ideas or suggestions? Get in touch at [email protected] Connect with Dave Website: http://bit.ly/3Z5L3Pn YouTube: http://bit.ly/41zuOfc Instagram: https://bit.ly/41zCPjZ LinkedIn: https://bit.ly/40J3867 Connect with Ruthi LinkedIn: https://bit.ly/3ZvZH1v Connect with Alex Website: http://bit.ly/3Z5MwVT LinkedIn: http://bit.ly/3KPDmIy

In this episode of Enterprising Minds, Alex Pokorny, Ruth Corcoran, and Dave Dougherty dive deep into opportunities LLMs and AI provide to the gaming and business landscapes. They explore how the accelerating AI development could bring NPCs to life with dynamic dialogues and intricate storylines. Ruth dives into the art of world-building and rule-based creativity in games like Magic the Gathering, Witcher, and Skyrim, and discusses AI's impact on narrative-driven games. Learn about the new AI agent technologies from HubSpot and Salesforce that could reshape business practices. From gaming parallelism to future tech implications, join us for an engaging conversation on the limitless potential of AI in gaming and business.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.Show ideas or suggestions? Get in touch at [email protected] Connect with Dave Website: http://bit.ly/3Z5L3Pn YouTube: http://bit.ly/41zuOfc Instagram: https://bit.ly/41zCPjZ LinkedIn: https://bit.ly/40J3867 Connect with Ruthi LinkedIn: https://bit.ly/3ZvZH1v Connect with Alex Website: http://bit.ly/3Z5MwVT LinkedIn: http://bit.ly/3KPDmIy

Welcome to the latest episode of Enterprising Minds! Join our hosts for a dynamic rapid-fire episode where they tackle a variety of business challenges. From helping a traditional retail store transition to online sales, responding to a luxury hotel chain's reputation crisis, to finding strategies for an e-commerce fashion retailer facing tough competition, this episode is packed with actionable advice. Tune in for insights, guerrilla marketing tips, and more to inspire your entrepreneurial journey.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.Show ideas or suggestions? Get in touch at [email protected] Connect with Dave Website: http://bit.ly/3Z5L3Pn YouTube: http://bit.ly/41zuOfc Instagram: https://bit.ly/41zCPjZ LinkedIn: https://bit.ly/40J3867 Connect with Ruthi LinkedIn: https://bit.ly/3ZvZH1v Connect with Alex Website: http://bit.ly/3Z5MwVT LinkedIn: http://bit.ly/3KPDmIy

In this episode of Enterprise of Minds, Alex, Ruthie, and Dave explore the future of work, focusing on recent news about Amazon's decision to end remote and hybrid work for its corporate employees. The discussion covers the productivity impacts of remote vs. in-office work, the cultural dynamics of communication and collaboration, and personal experiences with both modes of work. The team debates the benefits and drawbacks of hybrid work, including considerations for employee well-being, project management, and the evolving needs of modern workforces.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.Show ideas or suggestions? Get in touch at [email protected] Connect with Dave Website: http://bit.ly/3Z5L3Pn YouTube: http://bit.ly/41zuOfc Instagram: https://bit.ly/41zCPjZ LinkedIn: https://bit.ly/40J3867 Connect with Ruthi LinkedIn: https://bit.ly/3ZvZH1v Connect with Alex Website: http://bit.ly/3Z5MwVT LinkedIn: http://bit.ly/3KPDmIy