Episode 31 | Part One: Mark Skogen

With Festival Foods coming up on its first decade of practicing the Boomerang Basics, David and Mark Skogen talk about the role that culture has played in the company’s recent history. Mark shares the advice he would give to his 25-year-old self.

In this episode, David sits down with Mark Skogen — CEO and president of the Festival Foods supermarket chain in Wisconsin. Mark is a third-generation grocer, his family having been in the grocery business since 1946. With him at the reins and their Boomerang Basics as their guide, the company has come to be recognized as a leader in innovation, growth, ethics, and of course, culture. 

David and Chris Deaver discuss how bravery ties into the co-creative approach. Chris weighs in on the idea that, amidst generational differences and constant disruptions around the world, culture may be a company’s best and most enduring product.

David welcomes to the show Chris Deaver — leadership coach, co-founder of BraveCore, and co-author of Brave Together: Lead by Design, Spark Creativity, and Shape the Future with the Power of Co-Creation. Armed with a background in animation and two decades of experience shaping Fortune 500 companies from the inside, in this episode Chris explains how organizational culture-building in this day and age is headed towards co-creation and collaboration.

David resumes his conversation with Roberta Matuson on what goes into building organizations that inspire employee loyalty. In this second part, Roberta also shares her insights on the evolution of the workforce, and reflects on her early start with corporate leadership.

Roberta Matuson, the Talent Maximizer, was introduced to corporate leadership at the age of 24. In 1997, she went on to found Matuson Consulting — and by the 2010s, she had established herself as a top author on leadership and talent optimization. In this first of a two-part conversation, David and Roberta revisit this decades-long journey, as well as the experiences behind her latest book Suddenly In Charge: Managing Up, Managing Down, Succeeding All Around.

David resumes his conversation with Peter Kusiak on the Fun First Strategy. In this second episode, Peter shares his experiences working with different variations of the workforce, and reflects on how his signature approach to culture-building has evolved over the years.

In this first of a two-episode conversation, David sits down with Peter Kusiak — creator of the Fun First Strategy, and the author of Drop the F-Bomb in Your Business. Peter brings nuance to the idea of fun, and weighs in on the importance of intentionality when building a culture around workplace fun and happiness.

David resumes his conversation with Crystal Hanlon on the systems with which the ‘orange-blooded culture’ at Home Depot is taught and reinforced. Crystal looks back on the biggest mistakes and milestones of her four-decade relationship with the company.

In this episode, David and Crystal Hanlon go behind the scenes at The Home Depot, the world’s largest home improvement retailer. Crystal is the company’s Culture Officer, who began her journey in 1985 as a part-time cashier at a Houston branch. Over the decades, she steadily rose through the ranks, earning a spot on Fortune Magazine’s list of “Most Powerful Women” multiple times in the process, and proving herself a key witness to Home Depot’s growth and culture-building.