#275 Don’t Make These Black Friday Mistakes

Today on the Business With Impact podcast, we’re talking about one of my favorite things: Facebook Ads!   A question I still get asked all of the time is: “How do I know when I’m ready for Facebook ads?” As an ad expert, I wanted to share the exact framework I share with our clients  in the Business with Impact Academy™ when they’re trying to make this decision in their business. We’re going to talk through three simple questions to ask yourself before deciding to move forward with ads. So, have a pen and paper ready and let’s dive in! --- Links mentioned in this episode:  → Follow Rachel on Instagram: @rachelrmcmichael → Learn more about The Business with Impact Academy HERE. → Grab your FREE organic traffic checklist HERE!

Today on the Business With Impact podcast I'm going to be sharing what you need to be doing today to prepare for your Black Friday promotion!   I dive into three mistakes that I see most online business owners making when it comes to their Black Friday deals and how YOU can avoid them.   If you've been considering having a Black Friday promotion this year, then this episode is for you! Let’s dive in! --- Links mentioned in this episode:  → Follow Rachel on Instagram: @rachelrmcmichael → Learn more about The Business with Impact Academy HERE. → Grab your FREE organic traffic checklist HERE!

What do we do when it feels like things just aren’t working in our online business?   What’s the next step you should take?   Where do you go from there?   On today's episode we’re not only going to ask these questions, but we’re going to answer them as well. Because…spoiler alert…we’ve all been there! And it’s more than possible to get out of that slump and move forward.    Let's dive in! --- Links mentioned in this episode:  → Follow Rachel on Instagram: @rachelrmcmichael → Learn more about The Business with Impact Academy HERE. → Grab your FREE organic traffic checklist HERE!

On today’s episode of the Business With Impact podcast, we're talking about priority-based living and why it’s so important when it comes to goal setting.   You see, there’s a problem with traditional goal setting.   Oftentimes, we set goals for our business, and what do we do? We start to dream and we pick some numbers (really, if we're being honest, out of thin air) based on what we wish and we immediately attach a whole lot of meaning to a number that we arbitrarily picked because someone told us that's what we needed to do…   I have a problem with that.  So, we’re diving into what priority-based living means, why it matters, and how we implement it in our business and life when it comes to goal setting. --- Links mentioned in this episode:  → Follow Rachel on Instagram: @rachelrmcmichael → Learn more about The Business with Impact Academy HERE. → Grab your FREE organic traffic checklist HERE!

I remember the very first time that I started a group coaching program and the first six weeks were focused exclusively on mindset.   I'll never forget emailing the coach and asking, “Can we please just fast forward to the good stuff?” Because all I wanted was the strategy, the system, the step by step process.   Little did I know that those first six weeks would build a foundation that would then allow me to scale my business to six figures, and eventually, beyond that.   Today I'm so excited to introduce you to Brad Bizjack! He is the king of helping people rewire their brains, change their thoughts, and really focus on any hidden beliefs that come up for online business owners–the things that are unknowingly stopping us from taking the action we need to take to get the results we want to get.  I can’t wait to discuss all of these things and more with you on today’s episode. Let’s dive in! --- Links mentioned in this episode:  → Follow Brad on Instagram: @bradbizjack → Join the 5 Day Success Accelerator Challenge with Rachel HERE! → Follow Rachel on Instagram: @rachelrmcmichael  

On today's episode, we're going to take you behind the scenes and share all the details you've been asking for when it comes to the Business With Impact Academy™!   In this episode, we're discussing… Who is the Business With Impact Academy™ for? Is the Business With Impact Academy™ right for my business? Am I ready for a program like the Business With Impact Academy™?   We created the Academy with the online business owner in mind. It’s specifically designed to help online coaches, course creators, and freelancers who want to grow their online business…they want to build and launch and fill their product, their program, or their service… and they want to do it while working part-time hours. If that sounds like you and you’ve been searching for a solution to your online business questions and problems… tune in today and see if the Academy is the right fit for you! --- Links mentioned in this episode:  → Follow Rachel on Instagram: @rachelrmcmichael → Learn more about The Business with Impact Academy HERE. → Grab your FREE organic traffic checklist HERE!

Chances are if you're anything like me, you started your business because you crave freedom and flexibility.    You want to be a great mom, a great wife, and a great business owner. You want to serve your community. You want to be able to go above and beyond for them. But not at the expense of your kids or your family. You want to create a legacy.   And let me tell you, that is absolutely possible! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ On today’s episode, I'm so excited to be sharing with you 5 ways that I've learned to “balance” (and I use the word balance in quotes because it’s really more about harmony than balance, #amIright?!) being a mom and a business owner!  Ready to learn how? Let’s dive in! --- Links mentioned in this episode:  → Follow Rachel on Instagram: @rachelrmcmichael → Learn more about The Business with Impact Academy HERE. → Grab your FREE organic traffic checklist HERE!

As entrepreneurs, we all know the importance of the words that we speak.   We know the importance of messaging. We know the importance of communicating. We know that a great offer, when communicated well, will get results.   And there's a secret weapon that I use in my own business and an incredible person behind that secret weapon, who is the best when it comes to clearly communicating an offer…   On today’s episode, I am really excited to introduce you to my friend and copywriting expert, Vanessa Wilde!   Let’s dive in! --- Links mentioned in this episode:  → Follow Vanessa on Instagram: @vanessawilde.co → Get Vanessa’s 5 Secrets to a Profitable Launch HERE! → Grab our FREE organic traffic checklist HERE! → Follow Rachel on Instagram: @rachelrmcmichael

In this episode we're talking about a consistent theme that we see and hear from our clients when it comes to the behind-the-scenes launch!   And in this episode we’re sharing how to set clear goals and clear expectations for your launch so that when things come up in your launch (spoiler: because they will!) you can handle them with confidence.   Let’s dive in! --- Links mentioned in this episode:  → Follow Rachel on Instagram: @rachelrmcmichael → Learn more about The Business with Impact Academy HERE. → Grab your FREE organic traffic checklist HERE!

On today’s episode, I am really excited to introduce you to my friend, Monica Little the Product Biz Coach!   If you have a physical product in your online business or if you're considering creating a physical product for your online business, today's episode is one that you do not want to miss!   Monica is the go-to person when it comes to handmade or physical products. And in today's episode, she's going to be sharing the ins and outs of the differences between running a physical product business and a digital product business.   She's going to share some of the big mistakes that she sees, some of the best practices, what's been the easiest in her experience (digital vs. physical), and some of those difficulties that she's had to overcome.   And throughout the entire episode, she's going to be giving you some step-by-step advice so that you can go into this with eyes wide open!   Let’s dive in! --- Links mentioned in this episode:  → Follow Monica on Instagram: @monicalittlecoaching → Grab Monica’s FREE Etsy training HERE! → Grab our FREE organic traffic checklist HERE! → Follow Rachel on Instagram: @rachelrmcmichael