216 Personal Branding Part 2: Visibility in Challenging Times

Personal branding is vital for how highly sensitives show up in business and leadership. When approached through the lens of your Core Value Offer (CVO)—a teaching I also discuss in the previous episode—personal branding is about embodying the energy you bring to everything you do. For HSPs, this clarity serves as a steady foundation during these continued exceptional times, in a world that often feels overwhelming. It supports marketing, leadership, and visibility in a way that aligns with your nervous system rather than against it, making it a powerful tool for creating more impact and more income, with less effort. This week’s episode is a continuation from our last episode. In this part two, we explore how to stay visible during challenging times by anchoring into your personal brand. Whether you’re personal experience of challenging times is facing loss, illness, emotional upheaval, or just the disorientation that can come with seasonal shifts, your CVO acts as both anchor and rudder—keeping you grounded while guiding you forward. We talk about how embracing your brand energy allows you to creatively access both/and: you can have BOTH both a sense of disruption from the season of summer AND remain in service. And the golden key to it all is privilege of agency—the reminder that you can design your business and leadership in a way that actually works for you, rather than against you. PLEASE NOTE: We will be moving this podcast over to our YouTube channel where fresh training content, just like you receive here, will be shared twice per week. Please use the link in the show notes and see you there!   “When you truly embrace personal brand as your Core Value Offer that you embody, this is available to support you in being consistent even when you are faced with challenging times.” – Heather Dominick   Listen and Learn: 2:51: Personal branding part one recap 5:19: How to work with personal branding specifically to remain visible during challenging times 6:55: How to use your CVO in challenging times 9:37: What happens to untrained highly sensitive people in challenging times 12:20: What is privilege of agency, and how to use it   “Rather than defaulting to the coping cycle in the midst of challenging times, your personal brand, your CVO allows you to creatively access both/and.” – Heather Dominick   Links and Resources: Get your copy of Heather’s book DIFFERENT: http://www.differentthebook.com/ Get your copy of the HSE Training Kit: Survive to Thrive: http://www.shiftfromsurvivetothrive.com/ Get your copy of the HSE Assessment and Success Guide: http://www.myhsetype.com/ Follow us on our YouTube Channel: https://www.youtube.com/c/acourseinbusinessmiracles Learn more about this episode of Business Miracles at https://www.businessmiracles.com/216    

For highly sensitives in business and leadership, personal branding is not just about how you market yourself in your business—it’s about who you are and how you show up in every interaction. Before it became a buzzword, I used to teach personal branding under a concept I refer to as “core value offer”(CVO). This teaching offered a deeper, more aligned way for HSPs in business and leadership to communicate who they are and what they bring to the world. Learning to embody your CVO can mean the difference between burnout and powerfully showing up in V&V energy (visibility and vulnerability). In this powerful episode, I break down the difference between branding as an 80%er (a non-HSP) and branding as a Highly Sensitive Leader. I discuss why the old transactional model of personal branding simply doesn’t work for us HSPs and what works instead. You’ll learn how to define your personal brand in a way that captures the essence of your energy and serves as the foundation for how you show up in everything you do. I also share how when embodying the energy of your personal brand, you create a deeper connection and engagement with people in all areas of your life—the team you lead, your social media followers, and even your spouse and children. Whether you’re an HSP entrepreneur or working in a corporate environment, your personal brand matters—and now, more than ever, is the time to lead with it. “Your business is not something separate from you; it is you.” – Heather Dominick Listen and Learn: 2:17: What is a personal brand 5:28: How to define your personal brand 6:58: What makes branding different for highly sensitive people 9:50: How to create a core value offer   “The Core Value Offer (CVO) isn’t just for highly sensitive entrepreneurs, it is for all highly sensitive leaders.” – Heather Dominick   Links and Resources: Get your copy of Heather’s book DIFFERENT: http://www.differentthebook.com/ Get your copy of the HSE Training Kit: Survive to Thrive: http://www.shiftfromsurvivetothrive.com/ Get your copy of the HSE Assessment and Success Guide: http://www.myhsetype.com/ Learn more about this episode of Business Miracles at https://www.businessmiracles.com/215    

As highly sensitives in business and leadership, our relationship with money often reflects stories from our past and stories that were never ours to begin with, but were handed down to us from our family of origin. In this final episode on Money Mindset 2.0, we explore the deeper terrain of money mindset transformation, not so that you can become someone or do something you don’t want to do, and not so that you can reach a certain income goal to prove that you’re successful, but so you can find HSP peace. Especially in these exceptional times, where this shift is not just necessary—it is part of our calling to rise up as leaders. The invitation is to become aware, focused, and intentional so you can rewrite the money story you’ve inherited and create from a place of empowerment, purpose and peace for your forever lifetime. In this episode, I guide you through the next steps of the Money Mindset 2.0 series on creating change intentionally. We revisit the transformational journey of identifying limiting beliefs and money triggers and taking personal responsibility for your money story. I share spiritual insights and affirmations, including guidance from teachings by Anaïs Nin and Tosha Silver, to support a mindset of empowerment and possibility. Through self-inquiry, and willingness to be in practice with shifting your money mindset, you’ll learn how do things differently, and step into consistent, supported action. Listen in to the end to receive guidance on how to continue working with shifting your money mindset weekly. The way forward is yours to choose.   “There is a fierce focus required…for us Highly Sensitive Entrepreneurs and Leaders to accelerate our own growth in order to contribute our unique lens of leadership, whether in your business, your relationships, yourself.” – Heather Dominick Listen and Learn: 5:41: How to use money mindset to create intentional change 7:19: What are mantras to set a healthy money mindset 8:28: How to step into a deeper determination of self-creation 10:36: How to navigate change as a highly sensitive person   “Guided by the spirit within I let go of all fear and doubt. I make wise choices that bring positive results. I am perfectly poised to adjust to changing circumstances with ease and grace.” – Heather Dominick   Links and Resources: Get your copy of Heather’s book DIFFERENT: http://www.differentthebook.com/ Get your copy of the HSE Training Kit: Survive to Thrive: http://www.shiftfromsurvivetothrive.com/ Get your copy of the HSE Assessment and Success Guide: http://www.myhsetype.com/ Listen to Episode 213 Money Mindset 2.0, Part 1: Limiting Beliefs: https://www.businessmiracles.com/podcast-episodes/money-mindset/ Learn more about this episode of Business Miracles at https://www.businessmiracles.com/214  

As highly sensitives in business and leadership, our relationship with money is a mirror of our deepest patterns, beliefs, and sense of self-worth. In these extraordinary times, when the terrain of both business and money is shifting quickly, evolving our relationship and mindset around money is no longer optional—it is essential. Moving into what I call “Money Mindset 2.0” requires courage, self-inquiry, and a willingness to release limiting beliefs that no longer serve us. This deeper level of awareness and transformation allows us to create an empowered relationship with money that in turn supports with less effort, more impact, and more income as a highly sensitive leader. In this episode, I discuss the challenges of long-held limiting beliefs and patterns around money. I talk about my own money story along with personal reflections from my family of origin, and pivotal turning points in my money mindset journey—including filing for bankruptcy and building my business from the ground up. I also share insights inspired by Louise Hay’s teachings, and invite you to explore your own money story in a powerful new way. Be sure to listen until the end, where you’ll be invited to engage with two intentional assignments to support you with uncovering your own limiting beliefs about money and to instead align yourself with abundance and peace. If you’re ready to shift your money mindset as an HSP in business and leadership, this episode is for you.   “It is my job, my role, to lead this community into terrain where we may not want to go, but where we are called to go.” – Heather Dominick Listen and Learn: 2:00 What is Money Mindset 2.0 6:21: How to find your limiting negative beliefs about money 7:00: Why do we need Money Mindset 2.0 now 7:53: Highlights of Heather’s money journey 15:05: How to change your negative money beliefs   “This is an opportunity to look more closely at your own triggers connected to money…not so that you can compare yourself to others and their income goals, only and all so that you can find your personal peace.” – Heather Dominick   Links and Resources: Get your copy of Heather’s book DIFFERENT: http://www.differentthebook.com/ Get your copy of the HSE Training Kit: Survive to Thrive: http://www.shiftfromsurvivetothrive.com/ Get your copy of the HSE Assessment and Success Guide: http://www.myhsetype.com/ Learn more about this episode of Business Miracles at https://www.businessmiracles.com/213  

As HSPs in business and leadership, building the skill of intuitive discernment is not only powerful—it’s transformational. If you’ve ever felt overwhelmed by too much training content or wondered how to truly use what’s available to you in a way that aligns with your sensitive nature, this conversation will give you some insight into what is possible when you operate as a trained highly sensitive. Mastering intuitive discernment and the art of asking for support can shift not only your business — but your entire way of showing up in the world. In this episode, we continue where we left off in our last episode, sharing a “peek behind the Business Miracles curtain”. Join me and longtime coach team member Lorna as we dive into the evolution of our Weekly Training Roundtables and how the real-time support of these sessions complements our extensive library of track trainings. You’ll hear how through my own use of intuitive discernment, these live calls evolved out of the 2020 pandemic to help counter the HSP tendency to isolate and overanalyze—and why they’ve become a vital source of connection, clarity, and aligned action. We also explore the recent up-leveling of our curriculum, including our HSP Success Track and Marketing Leadership Track, which are foundational resources that provide HSPs with the inner and outer tools to support sustainable success at every level of leadership.   “Our live weekly training round tables are focused on the way to take action optimally as an HSP in business and leadership. These weekly training round tables are focused specifically on aspects of HSP behavior.” – Heather Dominick Listen and Learn: 3:00: How do the live weekly online sessions compare to recorded online sessions 5:41: Why have weekly group training sessions 8:38: Recent developments of the Business Miracles training path 12:08: Who is an ideal client 13:11: What is the Business Miracles Success Track 15:06: Alter your outlook during overwhelm   “Use working with the track trainings as an art of practicing intuitive discernment and use working with the track trainings as an art and core practice of asking.” – Heather Dominick   Links and Resources: Get your copy of Heather’s book DIFFERENT: http://www.differentthebook.com/ Get your copy of the HSE Training Kit: Survive to Thrive: http://www.shiftfromsurvivetothrive.com/ Get your copy of the HSE Assessment and Success Guide: http://www.myhsetype.com/ Register for our May 29th Live Intro Class: https://www.businessmiracles.com/intro-class/ Learn more about this episode of Business Miracles at https://www.businessmiracles.com/212  

As HSPs in business and leadership it’s imperative that we practice intuitive discernment, especially as we navigate the increasingly fast pace of change in the world. We do not have the luxury of time on our side when it comes to making decisions, and the more we strengthen this skill, the more ease we will experience, the more ability we will have to create true impact, and the more income we will create as a result. As a community, we’ve been especially focusing on the art of intuitive discernment inside The Highly Sensitive Training Program over the last few months, and it is incredible the transformations that have occurred as a result. If you’ve ever wanted to get a “peek behind the curtain”, now’s your chance to get a front row seat. Listen in to a recent Weekly Training Round Table I lead along with a 15-year member of our coach team, Lorna, where we engage in an interview-style conversation. We bring you way back to the original 12-week bootcamp I created for HSP entrepreneurs over a decade ago, and we discuss how those trainings evolved over time into what they are today. We share how with the consistent use of intuitive discernment, our program has grown into a comprehensive leadership training curriculum with 8 different training tracks and a library full of trainings specifically created and curated for highly sensitives in business and leadership. If you’ve ever been curious what it’s actually like to use intuitive discernment as an HSP stewarding a 7-figure mission, or what it’s like to be a part of an HSP Coach team, or even better an HSP member of the Business Miracles community, this is one episode you don’t want to miss!   “We are wired to defend against change so you have to continuously ingest and direct retraining.” – Heather Dominick Listen and Learn: 2:29: How to work with the Business Miracles trainings 6:37: Why does the Business Miracles course focus on 12 trainings 9:17: How does the course look today and why were these changes made 15:42: Why is the assessment tool important “When we are engaging with the trainings from the leadership tracks it is nourishment.” – Heather Dominick   Links and Resources: Get your copy of Heather’s book DIFFERENT: http://www.differentthebook.com/ Get your copy of the HSE Training Kit: Survive to Thrive: http://www.shiftfromsurvivetothrive.com/ Get your copy of the HSE Assessment and Success Guide: http://www.myhsetype.com/ Learn more about the Highly Sensitive Leadership Training Program: https://www.businessmiracles.com/highly-sensitive-leadership-training-program/ Learn more about this episode of Business Miracles at https://www.businessmiracles.com/211

Before A Course in Business Miracles was even an idea in my mind, I was self-employed as a business coach, didn’t know I was highly sensitive and was heading towards a dark night of the soul – and quick. Back in 2009, after six years of working in my own business I was burnt out, massively overwhelmed, exhausted, and overworked. I was questioning what I was even doing in business. But this is exactly what led me to my own business miracle and brought me to where I am today, working with HSPs in business and leadership who are all over the world (creating more impact and income with less effort because of their own business miracles that they have been creating as a result of the work they have been doing in the Highly Sensitive Leadership Training Programs). In this week’s episode, I begin with first defining what exactly a business miracle is, and then I share my own personal journey from burnout in 2009 to discovering I was highly sensitive, to then seeing the connection this had to my spiritual practice with A Course in Miracles. The deep insights I received through all this led to what is now the Highly Sensitive Leadership Training Program where I mentor Highly Sensitives in business and leadership. You’ll also hear two incredible stories from a couple of Business Miracles community members who have created profound business miracles of their own. Both of these stories contain powerful insights that demonstrate how business miracles are not only possible for you too, but are absolutely certain when you are willing to do the real work to shift your perception and do things differently.   “If I’m meant to be successful as an HSP and business, then I need a shift in perception. Because the way that I’ve been going about this, through all of the trainings that I attended…programs I had enrolled in were all really designed for someone who’s not highly sensitive.” – Heather Dominick Listen and Learn: 2:10: What does it mean to be a business miracle 2:21: How did the Business Miracles company come about 5:59: What do HSPs need to succeed 7:20: How do Business Miracles clients create miracles 8:50: How to shift out of doubt about Business Miracles 12:40: Which skill do HSPs most need   “This is what’s needed for us as HSPs to be able to succeed as someone who is self-employed and as someone who is committed to being a leader and sharing the unique perspective that we have as HSPs in service and support to others and their growth and their wellbeing.” – Heather Dominick   Links and Resources: Get your copy of Heather’s book DIFFERENT: http://www.differentthebook.com/ Get your copy of the HSE Training Kit: Survive to Thrive: http://www.shiftfromsurvivetothrive.com/ Get your copy of the HSE Assessment and Success Guide: http://www.myhsetype.com/ Learn more about the Highly Sensitive Leadership Training Program: https://www.businessmiracles.com/highly-sensitive-leadership-training-program/ Learn more about this episode of Business Miracles at https://www.businessmiracles.com/210  

Visibility and vulnerability (V&V Energy) is a powerful skill for success as a highly sensitive in business and leadership, yet it can be a tricky one to master. On one hand, it’s direct connection to our HSP shadow of overprotection can have us running for the hills and avoiding it all together. On the other hand, we can make the mistake of sharing unprocessed stories as a way to vent, elicit sympathy, or give an excuse for not taking the actions we need to take to create what we say we want. Both lead to a lack of creating genuine connections – the heart of HSP business and leadership success. Yet, a trained HSP who turns to energy management first as a way to process their emotions and experiences can then embrace true V&V Energy and harness it as a way to create deep meaningful connections with those they are here to serve. In this episode, I share how I came to develop this teaching on Visibility and Vulnerability . I open up about how early into my journey of discovering that I was a highly sensitive person, I came to recognize that many of the women I was coaching were also highly sensitive. And through working with them, I saw a common pattern of these clients not being willing to be seen for their true selves. This pattern of avoidance led me to explore what was needed in order for HSPs to harness V&V Energy as a leadership skill that is so needed in the world right now. Listen in as I dive deeper into what it means to be in true V&V Energy as a trained HSP, and stay tuned until the end for some inquiry questions to help you put a core practice in place that will support you in developing this leadership skill for yourself.   “Your ideal client is a version of you.” – Heather Dominick Listen and Learn: 3:25: What is visibility and vulnerability 4:57: Why are visibility and vulnerability important to highly sensitive people 6:01: When and how did the teaching on visibility and vulnerability develop 10:59: How to practice visibility and vulnerability energy 11:35: What does visibility and vulnerability look like as a core practice 15:14: Can an untrained highly sensitive person make good use of the visibility and vulnerability practice   “We need to consciously cultivate a sense of self created safety in being willing to be seen for who we really are. Otherwise, we’re all going to burn out and tank in a matter of months, if not weeks, if not days.” – Heather Dominick   Links and Resources: Get your copy of Heather’s book DIFFERENT: http://www.differentthebook.com/ Get your copy of the HSE Training Kit: Survive to Thrive: http://www.shiftfromsurvivetothrive.com/ Get your copy of the HSE Assessment and Success Guide: http://www.myhsetype.com/ Learn more about the Highly Sensitive Leadership Training Program: https://www.businessmiracles.com/highly-sensitive-leadership-training-program/ Learn more about this episode of Business Miracles at https://www.businessmiracles.com/209

Highly sensitives are a unique subset of the neurodiverse population. Sadly, terms like “highly sensitive” and “neurodivergent” tend to carry a negative undertone and are framed as a deficit. Though it would be a lie to not acknowledge the challenges, it would be equally a lie to not acknowledge the upsides as well. Too often HSPs fall into the trap of thinking that because they are highly sensitive, they “can’t” do certain things. This is entirely false and only serves to hold you back from what you are truly capable of in your life and business leadership. This way of thinking keeps you from fulfilling your purpose in the world and from creating an impact in the lives you are meant to serve. You are absolutely capable, it’s just going to look different than it does for others around you. In this week’s episode I dive deeper into understanding and enhancing HSP business leadership through learning to work with our unique form of neurodiversity. Last week, I re-returned to what it means to be a highly sensitive person and the research around it as well as the research around neurodiversity and executive functioning. With that foundation in mind, I open the door to seeing how we can work with all of this for enhancement, not deficit, enhancement in business and leadership. This key distinction makes all the difference in how you approach everything you do in your business, with your clients, team, and life in general. Strengthening our executive functioning skills by learning to do things differently is the gateway to creating personal success and impact in the world at large.   “Differences are not a deficit and executive functioning skills can be developed based on your neurodiversity.” – Heather Dominick Listen and Learn: 2:36: What does it mean to be a highly sensitive person 4:24: Who is neurodivergent 5:17: What is the relationship between highly sensitive people and neurodiversity 6:04: How to define executive functioning 9:36: Ways to master executive functioning as a highly sensitive person 13:52: How neurodivergent people can work with over or under-stimulation   “Stop taking courses and trainings that are not designed for your way of processing. Stop feeding your shadows, coping mechanisms, shame and resistances.” – Heather Dominick   Links and Resources: Get your copy of Heather’s book DIFFERENT: http://www.differentthebook.com/ Get your copy of the HSE Training Kit: Survive to Thrive: http://www.shiftfromsurvivetothrive.com/ Get your copy of the HSE Assessment and Success Guide: http://www.myhsetype.com/ Learn more about the Highly Sensitive Leadership Training Program: https://www.businessmiracles.com/highly-sensitive-leadership-training-program/ Learn more about this episode of Business Miracles at https://www.businessmiracles.com/208

Have you ever wondered, are highly sensitives neurodivergent? As an HSP, you’ve likely questioned this but haven’t arrived at a definitive answer. There is a lot of information out there on the internet, and a lot of it misinformed so it is important for us to address this by looking at the research and re-returning to what it means to be highly sensitive. Both the research on HSPs (lead by Dr. Elaine Aaron) and the neurodiversity social justice movement (lead by Judy Singer) emerged in the mid-1990s, and there are interesting parallels in their development. Human brains are all wired differently, leading to diverse interpretations of the world, and HSPs represent a unique variation within the neurodiverse population. We are uniquely wired to use our strengths in our business and leadership roles to make the world a better place. In this week’s episode, I begin a discussion on whether highly sensitives are neurodivergent or not. I revisit and share the definition of what it is to be highly sensitive, as well as the definitions for neurodiversity, neurodivergent, and executive functioning. All crucial things to keep in mind as we consider this important topic. I examine the research and how it relates to us as highly sensitives in business and leadership. Listen until the end where I share five key points to bring it all together so you can better understand yourself and your HSP neurodiversity. Also, be sure to tune into our next episode where we will take this topic further and discuss enhancing HSP neurodiversity and executive functioning.   “HSPs are a subset of the population, a subset of the population who are high in a personality trait known as sensory processing sensitivity or SPS, sensory processing sensitivity or SPS. Those with high levels of SPS display increased emotional sensitivity, stronger reactivity to both external and internal stimuli – pain, hunger, light noise – and as a result of these personality traits and HSP tends to have a complex inner life.” – Heather Dominick Listen and Learn: 2:16: What does it mean to be a highly sensitive person 4:48: Why is it important to be reminded of what it means to be highly sensitive 5:35: What does it mean to be neurodivergent 6:58: How to define neurodiversity 10:13: What is executive functioning 12:53: How are highly sensitive people built differently   “Differences are not viewed as deficits.” – Heather Dominick   Links and Resources: Get your copy of Heather’s book DIFFERENT: http://www.differentthebook.com/ Get your copy of the HSE Training Kit: Survive to Thrive: http://www.shiftfromsurvivetothrive.com/ Get your copy of the HSE Assessment and Success Guide: http://www.myhsetype.com/ Learn more about the Highly Sensitive Leadership Training Program: https://www.businessmiracles.com/highly-sensitive-leadership-training-program/ Learn more about this episode of Business Miracles at https://www.businessmiracles.com/207