Berkeley Innovation Podcast podcast

Faculty Insight: Ken Sandy, Product Management Essentials

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Episode #11 Faculty Insight Interview with Ken Sandy. Ken is technology Product Management veteran. He's and SCET Industry Fellow and teaches the first Product Management course offered in Berkeley Engineering, with over 400 PM alumni. In the episode we learn about Ken's PM journey, teaching at Berkeley and his new book; “The Influential Product Manager – How to Lead and Launch Successful Technology Products.” It's a highly practical and approachable guide to becoming more effective and navigating the challenging collaborative aspects of the product manager’s role. 01:58 - Born in Australia 02:41 - Engineering 05:28 - San Francisco 06:16 - McKinsey & Co. 07:22 - Transition to Startup 17:41 - Empathy as a PM 21:44 - Being a Product Manager 24:14 - Teaching at Berkeley 31:26 - Book "The Influential Product Manager" 39:56 - Mindsets of a PM 45:16 - 5 Questions to Understanding Customers 52:35 - Steve Jobs the PM 56:13 - Engineering Collaboration 58:23 - Fun

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