E.L.F. Cosmetics buys Rhode Skin for $1 BILLION... as they RAISE Prices?!

On this week's episode of Beautiful and Bothered, Johnny and Kevin reveal the best drugstore and affordable beauty launches of 2025 so far! From L'Oreal, Ulta Beauty, Maybelline, and more, they'll help you navigate through the viral makeup videos and hidden gems to discover the best products for you!Find all of our Favorite Makeup: www.youtube.com/beautifulandbothered🔥 JOIN our PATREON athttps://www.patreon.com/BeyondBothered for Monthly Bonus Episode, Weekly Bonus Footage & Bloopers, and more!➡️ Follow JOHNNY:YouTube:  @JohnnyRoss  TikTok: https://www.tiktok.com/@mrjohnnyrossInstagram: https://www.instagram.com/mrjohnnyross/➡️ Follow KEVIN:YouTube:  @Kevinbbeauty  TikTok: https://www.tiktok.com/@keviinbeeInstagram: https://www.instagram.com/keviinbee/For advertising opportunities, please email: [email protected]

Try Rocket Money for free:https://RocketMoney.com/BeautifulandBotheredOn this week's episode of Beautiful and Bothered, Johnny and Kevin discuss SHEGLAM mysteriously disappearing for United States consumers, Anastasia Beverly Hills being in hot water AGAIN for their none-inclusive shade range as their founder claps back to consumers, and fixing makeup mistakes!PATREON Family: http://www.patreon.com/BeyondBothered🔥 Weekly After Shows, Beauty Tutorials, and so much more!Follow JOHNNY on social:YouTube: @JohnnyRoss TikTok: https://www.tiktok.com/@mrjohnnyrossInstagram: https://www.instagram.com/mrjohnnyross/Follow KEVIN:YouTube: @Kevinbbeauty TikTok: https://www.tiktok.com/@kevinbbeautyInstagram: https://www.instagram.com/kevinbbeauty/For advertising opportunities, please email: [email protected]

On this week's episode of Beautiful and Bothered, we're answering your makeup questions to help you achieve the smoothest, long-lasting makeup possible! From the importance of skin prep, how powder foundation can change your makeup game, tricks to make you lipstick last all day, and tips to make sure your makeup lasts in the summer heat!JOIN PATREON: http://www.patreon.com/BeyondBothered🔥 Weekly After Shows, Beauty Tutorials, and more!Follow JOHNNY on social:YouTube:  @JohnnyRoss  TikTok: https://www.tiktok.com/@mrjohnnyrossInstagram: https://www.instagram.com/mrjohnnyross/Follow KEVIN:YouTube:  @Kevinbbeauty  TikTok: https://www.tiktok.com/@kevinbbeautyInstagram: https://www.instagram.com/kevinbbeauty/For advertising opportunities, please email: [email protected]

On this week's episode of Beautiful and Bothered, Johnny and Kevin bring you a GIANT Purchase or Pass! With new beauty launches from Charlotte Tilbury, NYX Cosmetics, elf, Morphe, and more! Which viral new makeup launches are worth your money, and which one's are better off left on the shelves of Sephora and Ulta Beauty!PATREON Family: http://www.patreon.com/BeyondBothered🔥 Weekly After Shows, Bonus Episodes, Beauty Tutorials, and more!Follow Us EVERYWHERE!Instagram: https://www.instagram.com/beautifulandbothered/TikTok: https://www.tiktok.com/@beautifulandbotheredFollow JOHNNY on social: YouTube: ​  @JohnnyRoss  TikTok: https://www.tiktok.com/@mrjohnnyrossInstagram: https://www.instagram.com/mrjohnnyross/Follow KEVIN:YouTube:  @Kevinbbeauty  TikTok: https://www.tiktok.com/@kevinbbeautyInstagram: https://www.instagram.com/kevinbbeauty/For advertising opportunities, please email: [email protected]

On this week's episode of Beautiful and Bothered, Johnny and Kevin discuss the beauty news heard around the world... e.l.f. cosmetics purchasing Hailey Bieber's Rhode Skin for ONE BILLION DOLLARS... as they announce a price increase due to the ongoing tarrifs. They also analyze the history and rise of e.l.f. cosmetics, their briefly-lived brick and mortar stores, their dominance as the leading affordable makeup dupe brand (especially amoungst Gen Z consumers), and how their aquisition of Rhode Skin could play out in the future!JOIN the PATREON Family:http://www.patreon.com/BeyondBotheredCHAPTERS:The History of e.l.f. Cosmetics: 3:51e.l.f. Stores: 11:38Becoming the Gen Z Dupe Brand: 18:54e.l.f. Announces Price Increase: 38:06e.l.f Aquires Rhode Skin: 47:57Celebrity Brands & Rhode's Impact: 50:34The Future of e.l.f. & Rhode: 58:04Follow B&B:TikTok: https://www.tiktok.com/@beautifulandbotheredInstagram:https://www.instagram.com/beautifulandbothered/Follow JOHNNY on social:YouTube:  @JohnnyRoss  TikTok: https://www.tiktok.com/@mrjohnnyrossInstagram: https://www.instagram.com/mrjohnnyross/Follow KEVIN:YouTube:  @Kevinbbeauty  TikTok: https://www.tiktok.com/@kevinbbeautyInstagram: https://www.instagram.com/kevinbbeauty/For advertising opportunities, please email: [email protected]

On this week’s episode of Beautiful and Bothered, Johnny and Kevin react to Cosmopolitan's Holy Grail Beauty Award winners to see if they're real or rigged! With makeup, skincare, and body care winners from brands like L'Oreal, Maybelline, Sol de Janeiro, and Drunk Elephant!JOIN our PATREON Family: http://www.patreon.com/BeyondBothered🔥 Monthly Bonus Episode, Weekly Bonus Footage & Bloopers, and more!Follow JOHNNY:YouTube:  ⁨@JohnnyRoss⁩  TikTok: https://www.tiktok.com/@mrjohnnyrossInstagram: https://www.instagram.com/mrjohnnyross/ Follow KEVIN:TikTok: https://www.tiktok.com/@kevinbbeautyInstagram: https://www.instagram.com/kevinbbeauty/YouTube:  ⁨@Kevinbbeauty⁩  For advertising opportunities, please email: [email protected]

On this week's episode of Beautiful and Bothered, Johnny and Kevin are revealing their picks for the 10 makeup and skincare products that changed the beauty industry! Based on innovation, influence, and quality, these 10 products either changed how consumers thought about beauty, the formulas that brands were capable to creating, or went viral and completely dominated the cultural conversation! What are your picks for game-changing beauty products? PATREON Family: http://www.patreon.com/BeyondBothered🔥 Weekly After Shows, Bonus Episodes, Beauty Tutorials, and more!Follow JOHNNY on social: YouTube: @JohnnyRossTikTok: https://www.tiktok.com/@mrjohnnyrossInstagram: https://www.instagram.com/mrjohnnyross/Follow KEVIN:YouTube:  @Kevinbbeauty  TikTok: https://www.tiktok.com/@kevinbbeautyInstagram: https://www.instagram.com/kevinbbeauty/For advertising opportunities, please email: [email protected]

On this week's episode of Beautiful and Bothered, Johnny and Kevin deep dive into the history, rise, and fall of MAC Cosmetics! From MAC's innovative and inclusive origin, Madonna's "Russian Red" taking the brand global, and Rupaul's groudbreaking Viva Glam campaign! Later, they analyze Estee Lauder and MAC's partnership, Estee Lauder's current struggle reinventing MAC, and what the future looks like for MAC Makeup!PATREON Family: http://www.patreon.com/BeyondBothered🔥 Weekly After Shows, Bonus Episodes, Beauty Tutorials, and more!Follow JOHNNY on social: YouTube: @JohnnyRossTikTok: https://www.tiktok.com/@mrjohnnyrossInstagram: https://www.instagram.com/mrjohnnyross/Follow KEVIN:YouTube:  @Kevinbbeauty  TikTok: https://www.tiktok.com/@kevinbbeautyInstagram: https://www.instagram.com/kevinbbeauty/For advertising opportunities, please email: [email protected]

On this week's episode of Beautiful and Bothered, Johnny and Kevin bring you another addition of Makeup Police from the 2025 Met Gala! Analyzing the best and fixing some of the worst beauty looks from Dua Lipa, Zendaya, Chappel Roan, Jenna Ortega, Doja Cat, Demi Moore, Ciara, and more! JOIN our PATREON Family: http://www.patreon.com/BeyondBothered🔥 Monthly Bonus Episode, Weekly Bonus Footage & Bloopers, and more!Follow JOHNNY:YouTube:  @JohnnyRoss  TikTok: https://www.tiktok.com/@mrjohnnyrossInstagram: https://www.instagram.com/mrjohnnyross/ Follow KEVIN:YouTube:  @Kevinbbeauty  TikTok: https://www.tiktok.com/@kevinbbeautyInstagram: https://www.instagram.com/kevinbbeauty/For advertising opportunities, please email: [email protected]

On this week's episode of Beautiful and Bothered, Johnny and Kevin sharing new drugstore and affordable indie brand makeup launches that are better than luxury and high-end makeup! They also discuss the amazing new Apple TV show, The Studio, and MAC Cosmetic's controversial reformulation of their iconic Studio Fix Powder!JOIN our PATREON Family: http://www.patreon.com/BeyondBothered🔥 Monthly Bonus Episode, Weekly Bonus Footage & Bloopers, and more!Follow JOHNNY:YouTube:  @JohnnyRoss  TikTok: https://www.tiktok.com/@mrjohnnyrossInstagram: https://www.instagram.com/mrjohnnyross/Follow KEVIN:YouTube:  @Kevinbbeauty  TikTok: https://www.tiktok.com/@kevinbbeautyInstagram: https://www.instagram.com/kevinbbeauty/For advertising opportunities, please email: [email protected]