Educating, Inspiring, and Entertaining on TikTok with Brooke Lacey

What do you want out of your social media efforts? Brooke Lacey is a tech-obsessed, Crypto-vixen, and TikTok maven who grew her TikTok account to over 274k followers in just 9 months. No, she isn’t a Gen Z’er who gained popularity by dancing her way through the app. Instead, she built her large community by creating content that educates, inspires, and entertains.

In today’s episode, Brooke shares her best advice for growing on TikTok. She also discusses the importance of setting clear goals for what you want to gain out of any social media platform. Tune in as she shares actionable steps for growing an engaged community on social media that serves your overall purpose.

In this episode, we cover:

• The power of TikTok
• Why going viral isn’t worth it if you aren’t attracting your ideal audience
• Taking brand deals for her podcast and on TikTok
• How TikTok added to Brooke’s business
• Why your content needs to educate, inspire, and entertain

“We are all so individually different and the way that we can present something is going to be much different than other people. ” - Brooke Lacey

Links mentioned: 

Brooke’s TikTok: https://www.tiktok.com/@brookejlacey?lang=en 

Brooke’s Instagram: https://www.instagram.com/brookejlacey/ 

Disrupting the Stigma Podcast: https://anchor.fm/disruptingstigma 

Amp Up Your IG: https://my.danabowling.com/Amp-Up-Your-IG?r_done=1 

Dana’s Instagram: @thisisdanabowling

Dana’s Website: danabowling.com