The Upper Limit Problem: Why You Self-Sabotage When Things Get Too Good With Coach Matt

Everything else in your life is leveling up, so why do you keep returning to the bottle? The answer lies in the upper limit problem, a subconscious belief that you don't deserve or can't sustain success. Coach Matt breaks down the biopsychosocial factors that drive self-sabotage, from the quick reward hits of dopamine to core fears of success or failure. Learn why overcoming cognitive distortions, replacing the inner critic with self-compassion, and committing to small, realistic goals are the only way to align your behavior with your conscious desire for freedom.   Download my FREE guide: The Alcohol Freedom Formula For Over 30s Entrepreneurs & High Performers: https://social.alcoholfreelifestyle.com/podcast ★ - Learn more about Project 90: www.alcoholfreelifestyle.com/Project90 ★ - (Accountability & Support) Speak verbally to a certified Alcohol-Free Lifestyle coach to see if, or how, we could support you having a better relationship with alcohol: https://www.alcoholfreelifestyle.com/schedule ★ - The wait is over – My new book "CLEAR" is now available. Get your copy here: https://www.alcoholfreelifestyle.com/clear

The holiday season presents unique social challenges. This episode offers essential survival strategies for navigating gatherings without compromise.  Coaches Jason and Matt dive into the critical nature of pre-planning: setting clear boundaries (even with family members who try to trigger you), having a guaranteed exit strategy, and ensuring you have your non-alcoholic placebo drinks prepared. Learn how to overcome the people-pleasing pattern and consciously align your behavior with your values, even when faced with the social pressure of bringing the "attractively packaged poison" as a gift.   Download my FREE guide: The Alcohol Freedom Formula For Over 30s Entrepreneurs & High Performers: https://social.alcoholfreelifestyle.com/podcast ★ - Learn more about Project 90: www.alcoholfreelifestyle.com/Project90 ★ - (Accountability & Support) Speak verbally to a certified Alcohol-Free Lifestyle coach to see if, or how, we could support you having a better relationship with alcohol: https://www.alcoholfreelifestyle.com/schedule ★ - The wait is over – My new book "CLEAR" is now available. Get your copy here: https://www.alcoholfreelifestyle.com/clear

Is your "busy brain" full of creative energy, great ideas, and a powerful sense of flow? Coach Matt and Coach Jason explore the unique challenge high-achievers face: the temptation to use alcohol to enhance positive, highly-aroused states or guarantee a "soft landing." Learn why holding your breath during intense focus puts you into a sympathetic (fight/flight) state. Discover the immediate power of conscious, low and slow belly breathing to self-regulate, recenter the busy mind, and maintain your flow state without needing an external release.   Download my FREE guide: The Alcohol Freedom Formula For Over 30s Entrepreneurs & High Performers: https://social.alcoholfreelifestyle.com/podcast ★ - Learn more about Project 90: www.alcoholfreelifestyle.com/Project90 ★ - (Accountability & Support) Speak verbally to a certified Alcohol-Free Lifestyle coach to see if, or how, we could support you having a better relationship with alcohol: https://www.alcoholfreelifestyle.com/schedule ★ - The wait is over – My new book "CLEAR" is now available. Get your copy here: https://www.alcoholfreelifestyle.com/clear

The holidays bring cheer, but they also bring emotional pressures and shifting family dynamics. Coaches Matt and Jason discuss the challenges of staying alcohol-free when surrounded by loved ones. Learn why clear communication and devising a pre-formulated plan (including exit strategies and setting limits on hosting) are essential for protecting your progress. This episode is a guide for both the individual and their loved ones, emphasizing that the individual's calmer, authentic presence creates a safer and more joyful experience for everyone.   Download my FREE guide: The Alcohol Freedom Formula For Over 30s Entrepreneurs & High Performers: https://social.alcoholfreelifestyle.com/podcast ★ - Learn more about Project 90: www.alcoholfreelifestyle.com/Project90 ★ - (Accountability & Support) Speak verbally to a certified Alcohol-Free Lifestyle coach to see if, or how, we could support you having a better relationship with alcohol: https://www.alcoholfreelifestyle.com/schedule ★ - The wait is over – My new book "CLEAR" is now available. Get your copy here: https://www.alcoholfreelifestyle.com/clear

Did you know your brain acts just like Google? Whatever question you ask, your brain is wired to find evidence to support it . Coach Terri Patterson reveals how constantly asking disempowering questions (like "Why can't I stop drinking?") reinforces old neural pathways, leading to self-doubt and shame . Learn how to leverage Hebb's Law and cultivate curiosity to ask better, solution-oriented questions (using "How" or "What") that literally reshape your brain and create a path to lasting freedom .   Download my FREE guide: The Alcohol Freedom Formula For Over 30s Entrepreneurs & High Performers: https://social.alcoholfreelifestyle.com/podcast ★ - Learn more about Project 90: www.alcoholfreelifestyle.com/Project90 ★ - (Accountability & Support) Speak verbally to a certified Alcohol-Free Lifestyle coach to see if, or how, we could support you having a better relationship with alcohol: https://www.alcoholfreelifestyle.com/schedule ★ - The wait is over – My new book "CLEAR" is now available. Get your copy here: https://www.alcoholfreelifestyle.com/clear

For high-achievers, profound isolation and self-hatred can hide behind a "normal" exterior.  Recent graduate Talli shares her raw story of overcoming a lifelong anxiety disorder and navigating multiple life crises that were compounded by isolation during the pandemic. Discover why white-knuckling it failed, and how the "connection piece" provided by community was the key missing ingredient she needed to stop talking "so mean" to herself.  Tally proves you can conquer loneliness, embrace the "fun messy" of life, and find genuine self-love after 90 days.   Download my FREE guide: The Alcohol Freedom Formula For Over 30s Entrepreneurs & High Performers: https://social.alcoholfreelifestyle.com/podcast ★ - Learn more about Project 90: www.alcoholfreelifestyle.com/Project90 ★ - (Accountability & Support) Speak verbally to a certified Alcohol-Free Lifestyle coach to see if, or how, we could support you having a better relationship with alcohol: https://www.alcoholfreelifestyle.com/schedule ★ - The wait is over – My new book "CLEAR" is now available. Get your copy here: https://www.alcoholfreelifestyle.com/clear

Your mindset is simply "the story you tell yourself about yourself", and that story dictates your reality. Coach Matt dives into story work, the process of actively changing limiting beliefs and moving away from harmful self-talk (like the stories you tell yourself after drinking).  Learn the three core, controllable tools, externalization (writing it down) , word choice (stopping negative self-spells) , and conscious breathwork, that empower you to rewrite your narrative and focus on the beautiful possibility ahead.   Download my FREE guide: The Alcohol Freedom Formula For Over 30s Entrepreneurs & High Performers: https://social.alcoholfreelifestyle.com/podcast ★ - Learn more about Project 90: www.alcoholfreelifestyle.com/Project90 ★ - (Accountability & Support) Speak verbally to a certified Alcohol-Free Lifestyle coach to see if, or how, we could support you having a better relationship with alcohol: https://www.alcoholfreelifestyle.com/schedule ★ - The wait is over – My new book "CLEAR" is now available. Get your copy here: https://www.alcoholfreelifestyle.com/clear

Is your inner critic and self-talk full of negations, blame, and "shoulds"? That's conflict language, and it keeps you small. Coach Jason breaks down the four pillars of self-sabotaging speech and how to transform them into architect language that builds a stronger future. Learn how to stop being a victim (projections) and embrace accountability (reflections). Master the shift from powerless language ("I have to") to an empowering choice ("I get to") to reduce stress, strengthen your self-trust, and eliminate ambiguity in your life.   Download my FREE guide: The Alcohol Freedom Formula For Over 30s Entrepreneurs & High Performers: https://social.alcoholfreelifestyle.com/podcast ★ - Learn more about Project 90: www.alcoholfreelifestyle.com/Project90 ★ - (Accountability & Support) Speak verbally to a certified Alcohol-Free Lifestyle coach to see if, or how, we could support you having a better relationship with alcohol: https://www.alcoholfreelifestyle.com/schedule ★ - The wait is over – My new book "CLEAR" is now available. Get your copy here: https://www.alcoholfreelifestyle.com/clear

If you are a high achiever, you are likely a master of the word "fine" the most dangerous word in the English language. Head Coach Victoria English exposes the illusion: High achievers rarely crash; they erode quietly behind a mask of competence . Learn about the invisible rock bottom, living beneath your potential and calling it fine. Discover how cognitive dissonance fuels this painful "high achiever loop" and why true success means stopping the pretense and reclaiming peace and integrity.   Download my FREE guide: The Alcohol Freedom Formula For Over 30s Entrepreneurs & High Performers: https://social.alcoholfreelifestyle.com/podcast ★ - Learn more about Project 90: www.alcoholfreelifestyle.com/Project90 ★ - (Accountability & Support) Speak verbally to a certified Alcohol-Free Lifestyle coach to see if, or how, we could support you having a better relationship with alcohol: https://www.alcoholfreelifestyle.com/schedule ★ - The wait is over – My new book "CLEAR" is now available. Get your copy here: https://www.alcoholfreelifestyle.com/clear

If you're waiting for January 1st to quit drinking, you're caught in the "cycle of hopeful hesitation" a socially accepted form of procrastination. Head Coach Victoria English reveals the neuroscience: waiting reinforces old neural pathways  , teaching your brain that comfort matters more than change . Learn why high-achievers must act now to strengthen the prefrontal cortex , end the internal negotiation , and start living the solution, not just making a resolution . You are a leader, take your power back today .   Download my FREE guide: The Alcohol Freedom Formula For Over 30s Entrepreneurs & High Performers: https://social.alcoholfreelifestyle.com/podcast ★ - Learn more about Project 90: www.alcoholfreelifestyle.com/Project90 ★ - (Accountability & Support) Speak verbally to a certified Alcohol-Free Lifestyle coach to see if, or how, we could support you having a better relationship with alcohol: https://www.alcoholfreelifestyle.com/schedule ★ - The wait is over – My new book "CLEAR" is now available. Get your copy here: https://www.alcoholfreelifestyle.com/clear