The Best Rory Sutherland Interview You'll Ever Watch

Buy our book! https://amzn.eu/d/awvCnwq It's safe to say that most people think cold calling is dead. It's time we put an end to these rumours. Cold calling is alive and thriving. In this new segment of trench tips we'll be listening to cold calls live from people in the trenches and giving them our thoughts, feedback and the finest roast in the country. If you like cold calls like I like my coffee, then this episode might be for you. We roast the finest cold calls across the world and hopefully leave you with some tips and tricks when it comes to cold calling. ================================== 🚀 Subscribe for more WHAM content! 💌 Sign up to our weekly email newsletter https://shorturl.at/ewAPV 🎙 Podcast 👉 Spotify https://open.spotify.com/show/5kb8P6I... 👉 Apple Music https://podcasts.apple.com/gb/podcast... 👉Amazon https://music.amazon.com/podcasts/75d... NEED HELP WITH SALES? 🤝 Work with us! https://www.wehaveameeting.com 💥 Client Testimonial • Client Testimonial: Luke Dash, CEO of ISMS... (https://www.youtube.com/watch?v=N6TtHFqCkA8) WHO ARE WHAM? We Have a Meeting (WHAM) is an all-encompassing sales agency that specialises in generating new business for companies, but how boring does that sound? We launched in the Summer of 2021, with a list of company numbers and a mobile phone. After (enough) years in the sales world, our Founder spotted the gap between problems and solutions, and businesses that were sufferably aware that they had only 1 of the 2. He was crafty, our Founder. He thought “Let’s build a bridge!” Not for people to get over their issues and move on, but to close that gap between problems and solutions, so that everyone can unite and live harmoniously. So, think of WHAM as a bridge. It could be sturdy like the Golden Gate Bridge, or like the rickety one off I’m a Celeb. Either way, problems need solving and we can help with that. If you can’t build a bridge in-house, get over it or get in touch! WHAT DOES WHAM DO? Most businesses have a love-hate relationship with sales. They’re great when they get in front of people but, try as they might, can’t seem to get consistent, predictable meetings in the diary with either enough people or the right types of people. As a result, they’re probably not seeing the growth they were expecting or deserve. The WHAM team is often invited in to help solve this very problem, often for good. Picture us putting you right where you need to be - talking to enough decision-makers who are dealing with challenges that your expertise can solve. We're not just about fixing problems; we're here to light a fire, get people motivated.

Buy our book! https://amzn.eu/d/507GFzt Charlene Douglas, relationship and psychosexual therapist from Married at First Sight UK, joins us to unpack what really keeps love and intimacy alive. In this throwback video from our full conversation with Charlene Douglas, she explains: • Why arguments and avoidance are early warning signs • Why it’s never just in the bedroom • What men and women misunderstand about foreplay • How she helps couples on Married at First Sight UK find real connection Watch the full episode here: https://www.youtube.com/watch?v=UA6EkO4C7d8 Subscribe for more conversations with the experts from MAFS UK and beyond. #MAFSUK #CharleneDouglas #MarriedAtFirstSightUK #RelationshipAdvice #SexTherapist #RelationshipExpert #MAFS2025 #LoveAndConnection #MAFSUKClips #CharleneDouglasMAFS

Buy our book! https://amzn.eu/d/74yyQRZ Rory Sutherland is back on the We Have a Meeting Podcast and this is the MOST insightful Rory Sutherland interview ever recorded. In this episode, Rory, Vice Chairman of Ogilvy and one of the most brilliant minds in behavioural economics and advertising, unpacks how human psychology drives decision-making, creativity, marketing, and influence. Topics covered include: Why attention spans aren’t shrinking - they’re polarising The hidden psychology of influencer marketing How brands can build trust and credibility in the digital age The power of counter-trends and revealed consumer preferences Why irrational behaviour makes perfect sense in marketing How YouTube became our new instruction manual Rory’s thoughts on advertising as a force for good Whether you’re a marketer, entrepreneur, creative, or just fascinated by behavioural science, this conversation will change how you think about marketing, persuasion, and human behaviour. Watch till the end for Rory’s thoughts on the future of marketing, the role of storytelling, and why understanding human irrationality might just be the most valuable business skill of all. If you enjoy this, make sure to like, subscribe, and share for more world-class interviews with marketing and psychology legends.

Buy our book! https://amzn.eu/d/awvCnwq It's safe to say that most people think cold calling is dead. It's time we put an end to these rumours. Cold calling is alive and thriving. In this new segment of trench tips we'll be listening to cold calls live from people in the trenches and giving them our thoughts, feedback and the finest roast in the country. If you like cold calls like I like my coffee, then this episode might be for you. We roast the finest cold calls across the world and hopefully leave you with some tips and tricks when it comes to cold calling. ================================== 🚀 Subscribe for more WHAM content! 💌 Sign up to our weekly email newsletter https://shorturl.at/ewAPV 🎙 Podcast 👉 Spotify https://open.spotify.com/show/5kb8P6I... 👉 Apple Music https://podcasts.apple.com/gb/podcast... 👉Amazon https://music.amazon.com/podcasts/75d... NEED HELP WITH SALES? 🤝 Work with us! https://www.wehaveameeting.com 💥 Client Testimonial    • Client Testimonial: Luke Dash, CEO of ISMS...   WHO ARE WHAM? We Have a Meeting (WHAM) is an all-encompassing sales agency that specialises in generating new business for companies, but how boring does that sound? We launched in the Summer of 2021, with a list of company numbers and a mobile phone. After (enough) years in the sales world, our Founder spotted the gap between problems and solutions, and businesses that were sufferably aware that they had only 1 of the 2. He was crafty, our Founder. He thought “Let’s build a bridge!” Not for people to get over their issues and move on, but to close that gap between problems and solutions, so that everyone can unite and live harmoniously. So, think of WHAM as a bridge. It could be sturdy like the Golden Gate Bridge, or like the rickety one off I’m a Celeb. Either way, problems need solving and we can help with that. If you can’t build a bridge in-house, get over it or get in touch! WHAT DOES WHAM DO? Most businesses have a love-hate relationship with sales. They’re great when they get in front of people but, try as they might, can’t seem to get consistent, predictable meetings in the diary with either enough people or the right types of people. As a result, they’re probably not seeing the growth they were expecting or deserve. The WHAM team is often invited in to help solve this very problem, often for good. Picture us putting you right where you need to be - talking to enough decision-makers who are dealing with challenges that your expertise can solve. We're not just about fixing problems; we're here to light a fire, get people motivated.

Buy our book! Sales Is Therapy: https://amzn.to/3L0mD2h Contact Stu: https://stuheinecke.com/ Check out Stu’s books: Check out Stu’s Books: How To Get A Meeting With Anyone: https://amzn.eu/d/hrOEFM2 How to Grow Your Business Like a Weed book: https://amzn.eu/d/h3aevZP What if you could land a meeting with anyone using creativity instead of cold emails? In this episode, Wall Street Journal cartoonist, bestselling author, and “Father of Contact Marketing” Stu Heinecke joins the podcast to share how audacity, humour, and human connection can open any door. Stu reveals: Why “best practices” in sales often kill creativity and results How to grab attention with as little as £100 The legendary helicopter story that changed music history How cartoons became his secret weapon for building high-level relationships Why businesses should learn to grow like a weed and thrive in disruption Whether you’re in sales, entrepreneurship, or just looking to stand out, this conversation will change how you think about outreach, relevance, and risk-taking. Check out Stu’s Books: Listen to the full episode on all podcast platforms Subscribe for more bold ideas on sales, growth, and creative marketing

In this exclusive preview, Stu Heinecke, Wall Street Journal cartoonist, bestselling author, and the Father of Contact Marketing. He reveals why traditional “best practices” fail and how bold creativity wins attention. Stu explains how to: Break through the noise without a big budget Personalize outreach in a way that actually feels personal Use relevance and curiosity to start real conversations Grow your business “like a weed”, Become resilient, adaptive, and ready to thrive through disruption From cartoon-powered campaigns to mindset lessons inspired by nature, Stu shows that the future belongs to those who dare to be different. 🎙️ Full episode drops October 14 — subscribe now so you don’t miss it!

📘 Grab Sales Is Therapy: https://shorturl.at/qZB70 📺 Subscribe for more sales sanity: https://www.youtube.com/@WeHaveAMeeting 🎧 Trench Tips: Discovery Call Disasters — And How to Avoid Them Why do discovery calls so often feel like a therapy session... for the rep? In this episode, Jack & Zac dissect the biggest mistakes they see in discovery calls — the ones that make prospects mentally (or literally) hang up. This isn’t fluff about asking "open-ended questions." This is real talk from the trenches — where deals are won, lost, or ghosted into the void. 🔍 In this no-holds-barred breakdown, we cover: 🚩 The one question that guarantees a fake answer 🪦 How reps accidentally kill the call in the first 2 minutes 🎭 Why your tone matters more than your script 🔁 The psychological traps reps fall into — and how to avoid them 🎯 How to actually earn insight instead of interrogating for it Whether you’re running cold outbound or chasing warm leads, this episode will slap you in the CRM and make you rethink how you show up. 👂 Listen like your quota depends on it — because it probably does. 💬 Learn more about Sales Is Therapy: https://shorturl.at/qZB70 #SalesMistakes #DiscoveryCalls #SalesTraining #SalesPsychology #ColdCalling #SalesTips #B2BSales #SalesIsTherapy #WeHaveAMeeting

📘 Grab the book Sales Is Therapy: https://shorturl.at/qZB70 📺 Hit Subscribe for more world-class conversations like this: https://www.youtube.com/@WeHaveAMeeting 🎤 How to Pitch Anything with Danny Fontaine — Author of PITCH What if every pitch you've ever made… was missing the real story? In this episode, we sit down with Danny Fontaine — the pitch master behind some of the biggest campaigns in the world — to uncover what most people get dead wrong about persuasion, attention, and storytelling in 2025. This isn't another “how to sell” chat. This is how to make people care. We dive into: 🎯 The 3 elements of a pitch that actually lands 🧠 Why your pitch fails before you even speak 📖 Behind the scenes of writing his book PITCH ⚡ What salespeople can learn from screenwriters 🎭 The psychology of grabbing — and holding — attention in a noisy world Whether you’re a founder, creator, or just someone who wants to tell a more powerful story — this episode will change how you speak, sell, and share ideas. 🔗 Follow Danny: https://www.linkedin.com/in/dannyfontaine 📕 Read PITCH: [insert link] 💬 Learn more about Sales Is Therapy: https://shorturl.at/qZB70 #Storytelling #SalesStrategy #DannyFontaine #Pitching #SalesIsTherapy #WeHaveAMeeting #Copywriting #CommunicationSkills #Founders #MarketingTips #LinkedInInfluencers #PitchDecks

If you're an SDR struggling to book qualified meetings, this episode is your playbook. In this no-fluff guide to effective sales development, Jack and Zac share proven strategies for booking more sales meetings, improving your cold outreach success rate, and standing out in a crowded inbox.Learn how top-performing SDRs:Write cold emails that actually get repliesUse cold calling to open real sales conversationsAvoid the biggest mistakes in outbound prospectingShift their mindset to consistently hit quotaWhether you're new to sales or looking to improve your SDR outreach, this is sales training from the front lines—practical, honest, and designed to help you win.📚 Want to go deeper? Grab our bestselling book Sales Is Therapy here: https://shorturl.at/qZB70📈 Perfect for anyone searching: how to be a better SDR, book more meetings, cold call tips, sales prospecting tactics, or sales development advice that works. Hosted on Acast. See acast.com/privacy for more information.

📘 Grab the book Sales Is Therapy: https://shorturl.at/qZB70What if your brain wasn’t broken — just mislabelled?In this episode, we sit down with Alex Partridge — the mind behind Unilad, LadBible, and the hit podcast ADHD Chatter — to talk about late diagnosis, creative chaos, and what happens when you finally realise… it wasn’t just you.This isn’t a sob story. It’s a wake-up call.We get into:🧠 Why his ADHD diagnosis at 34 changed everything🎙️ How he went from viral media mogul to mental health advocate📚 The behind-the-scenes of writing Now It All Makes Sense💬 The identity crisis that comes after diagnosis🔎 What the world gets wrong about neurodivergent mindsWhether you're neurodivergent, neurocurious, or just navigating the noise in your own head — this one’s for you.🎙️ Follow Alex: https://www.linkedin.com/in/alexpartridgeuk/📺 Watch ADHD Chatter: https://www.youtube.com/@ADHD_Chatter_Podcast✍️ Learn more about Sales Is Therapy: https://shorturl.at/qZB70 Hosted on Acast. See acast.com/privacy for more information.