Watchdog on Wall Street with Chris Markowski podcast

Chicago’s Tourism Plan: Raise Taxes to Attract Visitors?

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Brandon Johnson’s latest plan to boost tourism in Chicago is raising eyebrows—by raising hotel taxes to 19%. As restaurants struggle and costs climb, Chris talks about how higher prices will drive visitors away, not bring them in. Plus, a look at when raising prices can work—like Arnold Schwarzenegger’s “exclusivity” strategy—and why Chicago’s approach may miss the mark.

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