Ep 119: 5 tips for getting the best testimonials

Do you feel like your website is lost in the sea of Google search results? You've built a great-looking site, filled it with awesome content, and yet… crickets. No clients, no inquiries, and hardly any traffic. If you’ve ever wondered why Google seems to be ignoring your site, this episode is for you!In this week's podcast, I break down the most common reasons why your website might not be bringing in clients from Google—and, most importantly, what you can do to change that. The good news is, in most cases, it's totally fixable!Tune in as we cover:Why Google might not know your website even exists (and how to make sure it does)What to do if Google hasn’t indexed your pages (hint: there’s a tool for that!)The reasons Google could choose not to index your page—and how to avoid themWhy your site isn’t showing up on page 1, even if it’s indexed (and what you can do about it)Simple, actionable steps you can take today to boost your chances of getting found by GoogleBy the end of this episode, you’ll have a clear understanding of what might be holding your website back in search results and the steps you need to take to get Google working for you—so you can start attracting those all-important clients.Resources:SEO Made Simple: https://beyondthekitchentable.co.uk/seo-courseFind us at https://beyondthekitchentable.co.ukBlog post https://beyondthekitchentable.co.uk/blogFollow us at https://www.instagram.com/beyondthektEmail [email protected]

A thriving community with a high street of independent shops makes a town.In this week's episode I interview Jess Gibson of the TN Card who shares my love of independent shops but has actually gone and done something to help independents in our local town to thrive.We talk about the genesis of the TN Card, the unfortunate timing of its launch, running a business with 4 boys and how to succeed.Resources:Jess's website: www.thetncard.comInstagram: www.instagram.com/thetncardFacebook: www.facebook.com/thetncardLinkedIn: www.linkedin.com/in/jess-gibson

The cost of a new website can vary hugely. In this episode we share what the costs are of a website, how you can reduce the cost and whether it is worth it.Resources:Siteground hosting

Testimonials (or reviews) can be incredibly powerful, if you get the right kind. In this episode we talk about the kind of reviews you want to collect and share on your website. There's a bonus tip where we talk about how to get these kind of reviews too.Resources:Find us at https://beyondthekitchentable.co.ukFree PDF downloads: https://beyondthekitchentable.co.uk/downloads/Blog post https://beyondthekitchentable.co.uk/blogFollow us at https://www.instagram.com/beyondthektEmail [email protected]

Professional photography for your website (and social media) is a significant investment in your business, but one I believe is worthwhile. It makes a big difference to your website.But you do need to find the right kind of photographer to get the best return on your investment. In this podcast episode I talk about what you need to look out for when choosing who to work with Resources:Find us at https://beyondthekitchentable.co.ukFree PDF downloads: https://beyondthekitchentable.co.uk/downloads/Blog post https://beyondthekitchentable.co.uk/blogFollow us at https://www.instagram.com/beyondthektEmail [email protected] photographer websites:Jade Tinkler (Kent) https://jadetinklerphotography.co.ukMary Barella (Durham) https://marybarella.co.uk

In this episode I chat with personal development coach Paula Hatfield about navigating midlife - why it can be a challenge, what you can do to help and getting help from a professional.We also talk about how Paula markets her business as well as her tips for other small business owners.Paula's linksWebsite: https://hubofhappy.co.ukInstagram: https://www.instagram.com/hub_of_happy/LinkedIn: https://www.linkedin.com/in/paula-hatfield-7a5058215Email: [email protected]:Find us at https://beyondthekitchentable.co.ukFree PDF download: https://beyondthekitchentable.co.uk/downloads/Blog post https://beyondthekitchentable.co.uk/blogFollow us at https://www.instagram.com/beyondthektEmail [email protected]

Poor stock photos devalue your website. So how do you successfully use stock photos on your website?This episode of the podcast takes you through what you need to successfully use stock photos on your website and where you can find good stock photos (free and paid).Resources:Find us at https://beyondthekitchentable.co.ukFree PDF downloads: https://beyondthekitchentable.co.uk/downloads/Blog post https://beyondthekitchentable.co.uk/blogFollow us at https://www.instagram.com/beyondthektEmail [email protected] Photo websitesUnsplash unsplash.comPexels pexels.comPixabay pixabay.comStocksnap stocksnap.ioCanva canva.comDeposit Photos depositphotos.comShutter Stock shutterstock.comHaute Stock hautestock.co

SEO is not difficult and it doesn't need to take a lot of time. But I see people wasting time on the same things over and over. I talk about 4 of those mistakes I see people wasting time on in this episode. Resources:Find us at https://beyondthekitchentable.co.ukFree PDF downloads: https://beyondthekitchentable.co.uk/downloads/Blog post https://beyondthekitchentable.co.uk/blogFollow us at https://www.instagram.com/beyondthektEmail [email protected]

In this episode I chat with photographer Nadia Lavelle. We talk about why you need professional photography on your website and what you can do to make the process as enjoyable as possible so that you get the best images. We also talk about how Nadia gets clients, specifically SEO as 70 - 90% of her clients find her on Google.Nadia's linksWebsite: https://www.nadialavellephotography.co.ukFacebook: https://www.facebook.com/nadialavellephotographyInstagram: https://www.instagram.com/nadialavellephotographyLinkedIn: https://www.linkedin.com/in/nadialavelleEmail: [email protected]:Find us at https://beyondthekitchentable.co.ukFree PDF download: https://beyondthekitchentable.co.uk/downloads/Blog post https://beyondthekitchentable.co.uk/blogFollow us at https://www.instagram.com/beyondthektEmail [email protected]

The golden age of social media is over. There's more posts and less views which means it is harder to be seen. So what should we be doing instead (or alongside)?Resources:Find us at https://beyondthekitchentable.co.ukFree PDF downloads: https://beyondthekitchentable.co.uk/downloads/Blog post https://beyondthekitchentable.co.uk/blogFollow us at https://www.instagram.com/beyondthektEmail [email protected]