#180 Building a Marketing Career Without a Perfect Plan with Elise Longbottom, Director of Global Brand Marketing Strategy @ Crocs

✨ Elise Longbottom, Director of Global Brand Marketing Strategy at Crocs☁️ Career journey from Vogue Sales Associate to Brand Marketer at Crocs☁️ How to pivot roles internally without starting over☁️ Why kindness and curiosity matter more than a perfect plan☁️ What working in events can teach you about brand building☁️ How to prep for every interview like it’s her dream jobJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

Join Natalie in a special solo episode where she talks all about creating a marketing portfolio from scratch, no experience required. Learn simple steps to showcase your skills, highlight what really matters to employers, and land your first role in marketing.Join the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨ Alyssa Kluge, Director of Communications at Thrive Market  ☁️ The impact of earned media on brand credibility ☁️ Career advice for breaking into PR and communications ☁️ Why brand protection matters more than ever in a viral world ☁️ What it means to be a “protector of reputation” in PR ☁️ Advice on building your personal board of directors in your careerJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨  Tulani André, Vice President, Social Media @ National Geographic☁️  Finding value in your work☁️  Career progression in social media marketing☁️  Building a flexible and living social media strategy☁️  Personal branding on LinkedIn☁️  Strategies for freelance workJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨ Marisa Lauro, Global Music Marketing Executive & Founder of High Note Creative☁️ Advice for breaking into music and entertainment marketing☁️ What it’s like leading Marketing campaigns for artists like Justin Bieber, Shawn Mendes, Rihanna and more☁️ Career insights from 18 years at a major record label☁️ Navigating leadership challenges early in your careerJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨ Jasmine Torres, Senior Manager, Community Growth + Partnerships at Milk Makeup☁️ Career journey from Sephora cashier to Milk Makeup senior manager☁️ How to break into beauty marketing without traditional experience☁️ Advice for building an authentic creator community☁️ Tools and KPIs used to measure influencer marketing success☁️ Mindset shifts to overcome imposter syndrome and stand outJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

Join Natalie in a special solo episode where she talks all about building the confidence to ask for a raise and navigating the conversation with your manager so you can get the raise you want!Join the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨ Susanne Ault, VP of Features and Events Programming at Variety☁️ How Suzanne grew at one brand for 15 years☁️ What producing live media looks like at a legacy brand☁️ How to stay inspired while growing at the same company☁️ Behind the scenes of brand partnerships with Canva and Meta☁️ Advice for building relationships that shape your careerJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨ Sydney Blake Thomas, Director of Brand Marketing @ BÉIS☁️ How Sydney turned a gender studies degree into a brand marketing career☁️ How taking a title demotion led to 3 promotions in 3 years☁️ Career advice on building relationships and betting on yourself☁️ What brand marketing actually looks like behind the scenes☁️ How to grow your personal brand and mentor others in your industryJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨ Zoe Greene, Creative Project Manager @ OUAI☁️ Advice for breaking into beauty marketing with no experience☁️ How to ask your way to success☁️ Assessing your career trajectory at a position☁️ Communication tips for advancing into a leadership roleJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co