
40 Years of South by Southwest: The Festival That Changed It All
South by Southwest is celebrating its 40th anniversary, and it looks different than it ever has. Greg Rosenbaum, the festival's head of programming, joins me to talk about the creative reset forced by the demolition of the Austin Convention Center, the new neighborhood clubhouse model that's embedding communities throughout the city, and what it actually means to run all of SXSW simultaneously for the first time. Plus, the story of how the Daniels went from screening music videos at SXSW in 2012 to sweeping the Oscars with Everything Everywhere All at Once, and what that journey says about what the festival has always been trying to do.
Newsweek will be at SXSW this year, covering it all. In fact, I'll be on stage with Jamie Lee Curtis on March 14 for what is sure to be a conversation worth the trip alone. Also, Newsweek’s Editor-In-Chief Jennifer Cunningham will be there on March 16 for the panel on the future of news. If you see us there, make sure to say hi. And make sure you watch this space and subscribe to my newsletter for all the latest.
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